895 Marketing Assistants jobs in Kuala Lumpur

Join to apply for the Marketing Specialist role at GXBank

GX Bank Berhad - the Grab-led Digital Bank - is the FIRST digital bank in Malaysia, approved by BNM to commence operations. We aim to leverage technology and innovation to serve the financial needs of the unserved and underserved individuals, and micro and small medium enterprises.

The Role

• Support the strategic roadmap for the retail business based on data and sound analysis, driving acquisition, retention and loyalty while maintaining brand consistency across paid and owned marketing channels.
• Assist in the planning and on-time execution of Go-to-Market (GTM) plans and manage campaigns within budget to meet business objectives.
• Assist in creative strategy and execution of digital marketing collaterals and formats, including banners/videos, personalized email marketing and digital ads copywriting to deliver best-in-class online experience.
• Understand how to drive frequency and breadth of activities throughout the buying journey and customer’s lifecycle by engineering a clear customer communication framework around our unique CVPs with best-in-class creative execution to deepen engagement and support cross sell initiatives.
• Assist with monthly/quarterly/annual marketing campaign calendar planning supporting media strategy to manage all aspects and maximise efficiency of the digital marketing budget.
• Help establish a marketing evaluation scorecard to measure digital channel performance, including KPIs, benchmarks, and acceptable ROI while delivering key insights to business partners to support growth of current and new portfolios.
• Help evaluate market competition and benchmark program performance to size up new program opportunities, assess customer impacts, and keep pushing boundaries to connect with and activate various consumer segments.
• Work closely with the wider Grab and bank Regional marketing teams, internal stakeholders, creative and media agencies to drive marketing automation and deliver best in class marketing programs.
• Able to assess business risk and ensure strict compliance with applicable regulations, policies and internal controls.

The Must-Haves

• We are looking for a dynamic communications professional with at least 3 years of marketing experience. If you are passionate about having an irreversible positive impact on the way Malaysians spend, save, earn and borrow money, this role is for you. You should also meet the following requirements:
• At least 3 years of experience in digital marketing roles focusing on growth or lifecycle marketing. Background in financial services / fintech industry preferred.
• Be comfortable working on detailed plans to drive speed of execution while staying focused on quality and sustenance of output and willing to go the extra mile.
• Strong understanding and experience with customer segmentation, measurement approaches, CRM and analytics tools required.
• Demonstrated sense of accountability and decisiveness and ability to deliver results that are timely, relevant and effective.
• Team player with strong communication skills, ability to partner and negotiate with cross functional teams to successfully deliver on stakeholders requirements.
• Experience in managing complex, cross-functional campaigns with track record of delivering meaningful marketing programs that drive business success.
• Start-up experience is a major plus; eagerness to operate in an ever-changing, dynamic, highly competitive and fast-paced environment is a must.
• Intellectually curious, ambitious, self-driven and highly motivated individual who can work well in a startup VUCA environment with a deep desire to excel and develop a career in a fast growing tech company.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing and Sales

Industries

• Banking

Referrals increase your chances of interviewing at GXBank by 2x

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Join to apply for the Marketing Specialist role at Gplex Properties Sdn Bhd

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Join to apply for the Marketing Specialist role at Gplex Properties Sdn Bhd

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Gplex Properties Sdn Bhd provided pay range

This range is provided by Gplex Properties Sdn Bhd. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Job Responsibility

• Plan and execute online campaigns (Meta, TikTok, XiaoHongShu, Google Ads) to drive property sales leads.
• Create engaging social media content—posts, banners, and videos—using Canva, Photoshop, or similar tools.
• Monitor ad performance, analyse data, and optimise for higher conversions.
• Pass leads to the sales team and support their closing efforts.
• Visit project sites for content creation and market research if needed.
• Collaborate with sales and project teams to support promotions, events, and campaigns.

Job Requirements

About the Role:

• Love digital marketing and property trends? Join us as a Digital Marketer and turn creative ideas into real results! Let’s grow and have fun doing it!

Requirements

• Diploma or Degree in Digital Marketing, Marketing, or a related field.
• Good knowledge of Social Media Management and Paid Advertising platforms (e.g., Meta Ads, TikTok, Xiaohongshu (XHS), Google Ads).
• Able to communicate, read and write in English and Bahasa Malaysia.
• Able to generate campaign ideas and content/campaign independently.
• Basic video shooting and editing skills.
• Basic graphic design skills (e.g., Canva, Photoshop, Illustrator).

Job Benefits

• EPF/SOCSO
• 5-day workweek
• 18+ days annual leave
• Annual overseas trips & fun team events
• Medical, optical, dental benefits
• Hassle-free parking

Grow & Have Fun

Hands-on learning, creative freedom, and a supportive team with zero office politics.

Seniority level

• Executive

Employment type

• Full-time

Job function

• Marketing

Referrals increase your chances of interviewing at Gplex Properties Sdn Bhd by 2x

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time left to apply End Date: October 31, 2025 (30+ days left to apply)

job requisition id R-

Get To Know Our GX Bank Team

GX Bank Berhad - the Grab-led Digital Bank - is the FIRST digital bank in Malaysia, approved by BNM to commence operations. We aim to leverage technology and innovation to serve the financial needs of the unserved and underserved individuals, and micro and small medium enterprises.

We are driven by our shared purpose and passion to bring positive transformation to the banking industry, starting with solutions that address the financial struggles of Malaysians and businesses.

Get To Know The Role

Support the strategic roadmap for the retail business based on data and sound analysis, driving acquisition, retention and loyalty while maintaining brand consistency across paid and owned marketing channels.

Assist in the planning and on-time execution of Go-to-Market (GTM) plans and manage campaigns within budget to meet business objectives.

Assist in creative strategy and execution of digital marketing collaterals and formats, including banners/videos, personalized email marketing and digital ads copywriting to deliver best-in-class online experience.

Understand how to drive frequency and breadth of activities throughout the buying journey and customer’s lifecycle by engineering a clear customer communication framework around our unique CVPs with best-in-class creative execution to deepen engagement and support cross sell initiatives.

Assist with monthly/quarterly/annual marketing campaign calendar planning supporting media strategy to manage all aspects and maximise efficiency of the digital marketing budget.

Help establish a marketing evaluation scorecard to measure digital channel performance, including KPIs, benchmarks, and acceptable ROI while delivering key insights to business partners to support growth of current and new portfolios.

Help evaluate market competition and benchmark program performance to size up new program opportunities, assess customer impacts, and keep pushing boundaries to connect with and activate various consumer segments.

Work closely with the wider Grab and bank Regional marketing teams, internal stakeholders, creative and media agencies to drive marketing automation and deliver best in class marketing programs.

Able to assess business risk and ensure strict compliance with applicable regulations, policies and internal controls.

The Must-Haves

We are looking for a dynamic communications professional with at least 3 years of marketing experience. If you are passionate about having an irreversible positive impact on the way Malaysians spend, save, earn and borrow money, this role is for you. You should also meet the following requirements:

At least 3 years of experience in digital marketing roles focusing on growth or lifecycle marketing. Background in financial services / fintech industry preferred.

Be comfortable working on detailed plans to drive speed of execution while staying focused on quality and sustenance of output and willing to go the extra mile.

Strong understanding and experience with customer segmentation, measurement approaches, CRM and analytics tools required.

Demonstrated sense of accountability and decisiveness and ability to deliver results that are timely, relevant and effective.

Team player with strong communication skills, ability to partner and negotiate with cross functional teams to successfully deliver on stakeholders requirements.

Experience in managing complex, cross-functional campaigns with track record of delivering meaningful marketing programs that drive business success.

Start-up experience is a major plus eagerness to operate in an ever-changing, dynamic, highly competitive and fast-paced environment is a must.

Intellectually curious, ambitious, self-driven and highly motivated individual who can work well in a startup VUCA (Volatile, Uncertain, Complex, Ambiguous) environment with a deep desire to excel and develop a career in a fast growing tech company.

About Us

GX Bank Berhad (GXBank) is Malaysia’s first digital bank that commenced operation on 1 September 2023. With a workforce of more than 95% Malaysians from both the finance and technology sectors, the bank aims to disrupt the current banking industry with customised innovative solutions that empower Malaysians to be financially resilient and support their financial goals. Powered by Grab, GXBank is a subsidiary of GXS Bank Pte. Ltd., – the digital bank joint venture between Grab Holdings Limited and Singapore Telecommunications Limited (Singtel) – and a consortium of other Malaysian investors, including Kuok Group.

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Execute customer journey plans across all relevant touchpoints (both online and offline) to ensure an optimal experience with FC-P, contributing to OTIF (On-Time, In-Full) execution of country plans.

Collaborate with Channel Managers to ensure consistent use of brand assets and effective marketing execution, supporting channel and category growth under the agile commercial execution framework.

Lead the execution of major exhibitions (e.g., FHM and ICBS), including managing agency and supplier coordination, ensuring brand consistency, and conducting post-event analysis for continuous improvement.

Work closely with the Marketing Manager to develop impactful sales materials (e.g., brochures, videos), and coordinate with distributors, culinary schools, and chefs to organize masterclasses with Brand Ambassadors.

Support key account conversion by preparing pitching decks, launch plans for LTOs, and marketing collaborations. Assist in tracking bakery and beverage trends and organizing ideation sessions with internal and external stakeholders.

Execute channel campaigns and maintain tracking reports for promotional sell-out activities. Organize regular product and application trainings for distributors and sales teams in collaboration with the culinary and technical teams.

Lead the execution of distributor and wholesaler roadshows, deploy in-store visibility assets based on channel strategy, and manage the lead conversion list from all events and roadshows.

Organize quarterly competitor benchmarking sessions with culinary and barista teams. Support customer interviews and testing sessions, and track competitor activities and pricing monthly with the Marketing Manager.

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To drive growth and profitability in all assigned products through risk selection, pricing, negotiation, sales, retention, and quality service. Job Accountabilities - Key Accountabilities

Actively manage daily work processes of designated territory to achieve operational and strategic objectives. Analyze needs, develop and recommend alternatives for improvements to processes, customer service or products. Lead short term (3 to 9 months), defined scope projects. Develop and maintain profitable relationships with new and existing customers. Assist customers with loss prevention meetings, claims issues, and product training. Provide training to customer and Strategic Business Unit personnel on products and services. Provide technical advice that enables a customer to solve a problem or improve business. Develop and maintain positive customer relationships by meeting regularly with customers when no specific initiative is underway. Anticipate customer needs, monitor trends in order to recommend changes. Resolve technical issues within function or unit. You are the heart & soul of Zurich! At Zurich, we like to think outside the box and challenge the status quo. We take an optimistic approach by focusing on the positives and constantly asking What can go right? We highly value the experience and know-how of our employees and offer a wide range of opportunities across business areas to encourage you to apply for new opportunities within Zurich when you are ready for your next career step. Let’s continue to grow together!

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Senior Specialist, Talent Acquisition | IT Recruitment Expert @ Finexus Hiring Top Talent! Ex-BNM | Driving Excellence in Recruitment ABOUT THE ROLE

We are looking for a strategic and data-driven

Marketing Specialist

to join our growing team. You will play a pivotal role in executing marketing strategies that drive brand awareness, customer acquisition, and business growth. The ideal candidate is passionate about driving compelling marketing initiatives and campaigns that resonate with our target audience.

KEY RESPONSIBILITIES

Omni-Channel Marketing:

Drive omni-channel marketing campaigns that integrate digital marketing, social media marketing, EDM, offline events or activations, and other marketing channels.

Ensure a seamless and consistent brand experience across all customer touchpoints, enabling higher engagement, stronger brand recall, increased brand awareness, and measurable campaign performance across the full marketing funnel.

Full-Funnel Marketing:

Drive marketing initiatives that target each stage of the customer journey, from awareness and consideration to conversion, retention, loyalty, and advocacy especially for B2B audience.

Use data-driven insights to tailor content, audience targeting, messaging, and channel strategies that guide prospects through the funnel, optimise conversion rates, and maximise long-term customer value.

Demand & Lead Generation:

Drive strategic demand and lead generation initiatives that attract the right audience and fill the pipeline with qualified prospects.

Leverage a mix of inbound and outbound tactics including content marketing, paid campaigns, SEO, SEM, webinars, and EDM to generate awareness and interest at scale.

Use A/B tests, data and behavioural insights to nurture leads through personalised journeys, increasing conversion potential over time.

Collaborate with Business Units and Sales Team to ensure marketing efforts are aligned with pipeline goals, providing tailored assets and touchpoints that support meaningful, value-driven conversations.

Content Development & Management:

Plan, create, and manage high-impact content and a range of assets including blog articles, website updates, whitepapers, landing pages, EDM sequences, social media posts, and sales-enablement materials tailored to specific audiences and business goals.

Ensure all content is aligned with brand voice, SEO best practices, and campaign objectives, while continuously optimising based on performance insights.

Collaborate cross-functionally with PR & Communications and Product Teams to ensure messaging consistency and relevance across all channels.

Product Marketing:

Own the positioning, messaging, and go-to-market (GTM) strategy for new and existing products to ensure successful launches and sustained market traction.

Conduct market research, competitor analysis, and customer segmentation to craft compelling value propositions that resonate with target audiences.

Develop GTM plans in collaboration with Business Units and Product Teams, covering launch timelines, content assets, enablement materials, and campaign execution.

Collaborate with Product Teams to develop marketing strategies that highlight product features, benefits, and USPs via brochures, product demos, and other promotional materials.

Events Marketing:

Plan, execute, and optimise events marketing initiatives, both virtual and in-person, to drive brand visibility, lead generation, and community engagement.

Manage end-to-end event logistics including strategy, promotion, partner coordination, and post-event follow-ups.

Create compelling event experiences such as product launches, industry conferences, networking sessions, and webinars that align with business goals and audience interests.

Support the organisation of webinars, trade shows, product demos, and other offline or hybrid marketing initiatives.

Media Planning & Media Buying

Support the planning and execution of integrated media strategies across both digital and offline channels.

Assist in identifying target audiences, selecting appropriate media platforms (e.g. Google, Meta, LinkedIn, print, radio, OOH), and allocating budgets effectively to maximise reach and impact.

Coordinate media buying activities including ad placements, negotiation with vendors, scheduling, and tracking to ensure cost-efficiency and alignment with campaign objectives.

Monitor performance metrics across all channels and contribute to continuous optimisation to improve ROI and lead generation outcomes.

Affiliate Marketing:

Develop and manage affiliate marketing programs to expand reach, drive traffic, and generate qualified leads through strategic partnerships. Identify, onboard, and nurture relationships with affiliates, influencers, and referral partners who align with brand values and target audiences.

Create compelling campaigns, track campaign performance, and optimise partner activities using performance metrics.

Partnership:

Establish and grow strategic partnerships that amplify brand reach, unlock new customer segments, and drive mutual business value.

Identify, evaluate, and collaborate with ecosystem partners including platforms, fintechs, startups, and industry associations to co-create campaigns, joint offerings, referrals, and go-to-market initiatives. Develop partnership frameworks, co-branded assets, and engagement plans that align with both parties' objectives.

Social Monitoring

Track and analyse brand mentions, conversations, and sentiment across social media platforms to understand public perception, identify trends, and respond to reputational risks in real time.

Collaborate with the PR & Communications Team to ensure brand tone and messaging remain consistent and responsive to audience feedback.

Analytics & Reporting:

Monitor, analyse, and report on the performance of marketing campaigns across channels, with a strong focus on KPIs such as lead quality, conversion rates, CPL, CPA, CPE, ROI and other metrics.

Build and maintain dashboards and reports that provide stakeholders with clear visibility into campaign outcomes, funnel progression, and marketing’s contribution to revenue and pipeline growth.

Collaborate with cross-functional teams to translate data into actionable strategies.

REQUIREMENTS

Bachelor’s degree in Marketing, Communications, Business, or a related field.

At least 4 years of experience in a marketing, communications, or sales role.

At least 2 years of experience in B2B marketing.

Strong understanding of digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Meta Business Manager, LinkedIn Campaign Manager, CEP, CRM, etc).

Excellent written and verbal communication skills in English.

Strong analytical skills and the ability to translate data into actionable insights.

Independent and self-starter.

Highly organised, proactive, and able to manage multiple projects simultaneously.

A team player who thrives in a fast-paced, agile environment.

PREFERRED (NICE TO HAVE)

Experience in fintech, SaaS, or B2B tech industry.

Knowledge of basic graphic design and video editing tools.

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CSI PROP WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia Marketing Specialist

CSI PROP WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia Overview

The ideal candidate will be responsible for creating marketing content and distributing it effectively. You will help us create a strong brand presence with innovative promotional offerings, online and offline marketing campaigns, and marketing events. You will collaborate with the sales team to ensure that your marketing efforts support their sales efforts. Finally, your analytical skills will assist you as you monitor and report on the success of your marketing efforts. Responsibilities

Overall strategy and idea development Create and execute marketing campaigns through the following means:

Strategising, creating content for and managing our social media accounts (organic content) as well as potentially paid advertising Coordinate and work with external partners to manage the creation and uploading of marketing content on to various marketing platforms beyond just social media Handle digital marketing and social media funnels (with or without external partners)

Webinar management and slides creation Planning and support for company events Website updates and landing page creation Email marketing: using Zoho CRM and other tools Prepare Weekly Marketing Reports and attend meetings Qualifications

Possess degree/ diploma in marketing and/or has experience in managing social media accounts and digital marketing Creative, and adept at creating content (copy + design) using tools such as Canva and G-Suite Proactively learns and stays updated on marketing trends Hands-on experience in building and executing marketing plans Has good research, and analytical skills Self-motivated and can work independently and according to deadlines in a fast-paced environment Experience with Zoom webinars and any online meeting systems Good command of English Experience in marketing international properties is a bonus Knowledge of basic coding or Wordpress is a bonus Communicates well, has leadership skills and/or aspires to grow and potentially manage a team Senioriy level

Entry level Employment type

Full-time Job function

Marketing and Sales Referrals increase your chances of interviewing at CSI PROP by 2x

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Join to apply for the

Marketing Specialist

role at

GXBank

GX Bank Berhad - the Grab-led Digital Bank - is the FIRST digital bank in Malaysia, approved by BNM to commence operations. We aim to leverage technology and innovation to serve the financial needs of the unserved and underserved individuals, and micro and small medium enterprises.

The Role

Support the strategic roadmap for the retail business based on data and sound analysis, driving acquisition, retention and loyalty while maintaining brand consistency across paid and owned marketing channels.

Assist in the planning and on-time execution of Go-to-Market (GTM) plans and manage campaigns within budget to meet business objectives.

Assist in creative strategy and execution of digital marketing collaterals and formats, including banners/videos, personalized email marketing and digital ads copywriting to deliver best-in-class online experience.

Understand how to drive frequency and breadth of activities throughout the buying journey and customer’s lifecycle by engineering a clear customer communication framework around our unique CVPs with best-in-class creative execution to deepen engagement and support cross sell initiatives.

Assist with monthly/quarterly/annual marketing campaign calendar planning supporting media strategy to manage all aspects and maximise efficiency of the digital marketing budget.

Help establish a marketing evaluation scorecard to measure digital channel performance, including KPIs, benchmarks, and acceptable ROI while delivering key insights to business partners to support growth of current and new portfolios.

Help evaluate market competition and benchmark program performance to size up new program opportunities, assess customer impacts, and keep pushing boundaries to connect with and activate various consumer segments.

Work closely with the wider Grab and bank Regional marketing teams, internal stakeholders, creative and media agencies to drive marketing automation and deliver best in class marketing programs.

Able to assess business risk and ensure strict compliance with applicable regulations, policies and internal controls.

The Must-Haves

We are looking for a dynamic communications professional with at least 3 years of marketing experience. If you are passionate about having an irreversible positive impact on the way Malaysians spend, save, earn and borrow money, this role is for you. You should also meet the following requirements:

At least 3 years of experience in digital marketing roles focusing on growth or lifecycle marketing. Background in financial services / fintech industry preferred.

Be comfortable working on detailed plans to drive speed of execution while staying focused on quality and sustenance of output and willing to go the extra mile.

Strong understanding and experience with customer segmentation, measurement approaches, CRM and analytics tools required.

Demonstrated sense of accountability and decisiveness and ability to deliver results that are timely, relevant and effective.

Team player with strong communication skills, ability to partner and negotiate with cross functional teams to successfully deliver on stakeholders requirements.

Experience in managing complex, cross-functional campaigns with track record of delivering meaningful marketing programs that drive business success.

Start-up experience is a major plus; eagerness to operate in an ever-changing, dynamic, highly competitive and fast-paced environment is a must.

Intellectually curious, ambitious, self-driven and highly motivated individual who can work well in a startup VUCA environment with a deep desire to excel and develop a career in a fast growing tech company.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Banking

Referrals increase your chances of interviewing at GXBank by 2x

#J-18808-Ljbffr

Overview

Marketing Specialist

role at

Zurich Insurance Join to apply for the Marketing Specialist role at Zurich Insurance. Responsibilities

Actively manage daily work processes of designated territory to achieve operational and strategic objectives. Analyze needs, develop and recommend alternatives for improvements to processes, customer service or products. Lead short term (3 to 9 months), defined scope projects. Develop and maintain profitable relationships with new and existing customers. Assist customers with loss prevention meetings, claims issues, and product training. Provide training to customer and Strategic Business Unit personnel on products and services. Provide technical advice that enables a customer to solve a problem or improve business. Develop and maintain positive customer relationships by meeting regularly with customers when no specific initiative is underway. Anticipate customer needs, monitor trends in order to recommend changes. Resolve technical issues within function or unit. Location & Schedule

Location: Kuala Lumpur, Malaysia and Remote Work Remote working: Yes Schedule: Full Time Job Details

Recruiter name: Taren Kaur Employment type: Full-time Job function: Marketing and Sales Industries: Insurance and Financial Services

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