3,804 Fmcg jobs in Malaysia

Overview

ZALORA Group, Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Senior Product Manager (Post Purchase & Customer Support) at ZALORA Group

Posted 2 days ago • Be among the first 25 applicants

• Post-Purchase Strategy & Roadmap: Define the vision and goals for delivery tracking, returns & refunds, order care, and support flows.
• Cross-Functional Delivery: Lead a squad of engineers, designers, data analysts, and operations partners to ship end-to-end features; partner with Logistics and Customer Care to ensure seamless execution and SLA adherence.
• Customer Insights & Iteration: Analyze customer contacts, support logs, and feedback to identify friction points and innovation areas; translate insights into prioritized experiments and launches to improve CSAT and resolution times.
• Support Tools & AI-Assistants: Shape roadmaps for chatbots, conversational AI, and ticketing systems, focusing on intent flows and escalation logic.
• Stakeholder & Vendor Alignment: Build partnerships with Operations, Marketing, and Finance; coordinate with external partners for new technologies and integrations.

• Domain Experience: 5+ years owning post-purchase journeys, order management, logistics, or customer support in an e-commerce or marketplace environment.
• Product & Analytical Rigour: Strong product thinking and problem solving; comfortable with analytics (Mixpanel, Looker, SQL) to frame hypotheses, design experiments, and measure impact.
• Systems & Customer Obsessed: Systems thinker who maps complex end-to-end flows and identifies leverage points; passionate about customer delight and addressing pain points.
• Leadership & Communication: Able to align cross-functional teams, surface risks, drive consensus, and communicate strategy and roadmaps clearly.

• Ownership of a mission-critical product vertical shaping every Zalora customer’s post-checkout experience.
• A collaborative, high-energy product & engineering culture across Southeast Asia.
• Career growth opportunities on both IC and people-management tracks.
• Competitive compensation, in-office perks, and learning & development support.

ZALORA is Asia’s Online Fashion Destination. Founded in 2012, the company has a presence in Singapore, Indonesia, Malaysia, the Philippines and Hong Kong. ZALORA is part of Global Fashion Group, the world's leader in online fashion for emerging markets. ZALORA offers an extensive collection of top international and local brands and products across apparel, shoes, accessories, and beauty categories for men and women. Offering up to 30-day free returns, speedy deliveries as fast as 3 hours, free delivery over a certain spend, and multiple payment methods including cash-on-delivery, ZALORA is the online shopping destination with endless fashion possibilities.

ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means, unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals. Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group

About Our Client

Our client is a multinational corporation and one of the market leaders in its category. With a strong footprint in the FMCG sector and a well-established presence in Malaysia and the region. Providing a solid platform for you to grow your career while contributing to this leading global brand. They are looking for a strategic and results-oriented Sales & Marketing Director to oversee distributor management and be accountable for driving sustainable growth, profitability, and brand equity. You'll manage a commercial team of 2-3 people, ensuring strong execution of sales and marketing strategies across channels.

• Define and lead the sales and marketing strategy to deliver on company growth objectives and market expansion.
• Manage and strengthen distributor partnerships, ensuring alignment on sales targets, trade marketing execution, and in-market performance.
• Lead annual business planning, including sales forecasting, promotional planning, and budget management.
• Oversee marketing activities to drive brand visibility, shopper engagement, and category leadership.
• Provide strategic guidance and hands-on leadership to a commercial team of 2-3, building capabilities and driving performance.
• Conduct market analysis to identify opportunities, assess competitor activities, and adapt strategies for competitive advantage.
• Drive pricing, promotions, and channel strategies to maximize revenue and market penetration.
• Represent the commercial function in management discussions and cross-functional alignment.
• Ensure delivery of KPIs on sales, margins, and distribution expansion.

• Bachelor's degree in Business, Marketing, or related field
• More than 10+ years of progressive experience in FMCG sales & marketing, including at least 5 years in a leadership role.
• Proven expertise in distributor management
• Strong P&L management experience with a track record of delivering sustainable business growth.
• Exceptional leadership, communication, and negotiation skills.
• Strategic thinker with strong analytical and execution capabilities.

• A senior leadership role with direct impact on company growth and market presence.
• Opportunity to shape the future of a growing FMCG brand.
• Dynamic, entrepreneurial environment with room for career advancement.

About the Team

We are a global, diverse team that is passionate about bringing world-class solutions alive and engaging with different end2end business branches to bring the complete consumer journey to our clients. Client satisfaction and highest quality standards in the markets across the world are our core drivers and main focus areas.

We are looking for two differently skilled Senior Data Scientists to support the implementation and activation of processes, that are reinventing the way we measure how people shop. Be part of the exciting journey to transform our panel measurement business.

In this role you work as part of the International Markets Data Science team being the SPOC (single point of contact) for Product Design & Enhancement (PDE) team would involve with our latest measurement innovation, with a focus on engaging with in-market and global teams on bringing our product alive, keep it stable and ensure the ongoing quality performance of the product. The role also need to ensure the correct translation of the method into country needs, ensuring technical correctness and drive efficient, reliable, scalable and maximally automated implementation of new innovations.

About You

You are a great fit to our team if you have knowledge of consumer behaviour, panels in general, consumer metrics and analytics. Experience with any e-receipt capture methodologies and experience with local Taiwan e-receipt market will be a fantastic addition. Strong stakeholder management and project management skills together with agile, solution-oriented ways of working and a high interest in decision making to bring our product forward are driving you. Within the PDE group, the profound coding experience and technical skills combined with a flexible and innovative mindset are essential skills.

We are looking for

• University degree in Statistics, Mathematics, Socio-economics or other related fields
• With at least 3 or more years of experience in FMCG / Retail / Consumer Research or any related industry
• Mandarin Speaking to support the Taiwan market
• Knowledge of/ Interest in consumers and their behaviours and e- receipt collection methodologies
• Strong aptitude for data analysis with basic knowledge of statistics, including the ability to manipulate, analyse and interpret large data sources
• Strong time management and coordination skills
• Project management experience including the skill to keep the end2end overview
• Working knowledge of Python and optimally also R; esp. in the area of data extraction, data cleaning, root cause analysis and data visualization
• Experience with SQL, working with queries and large-scale databases
• For ML only:
• Excellent communication/writing and collaboration skills, strong analytical thinking, strong leadership skills
• Excellent presentation skills, with the ability to explain complex methodologies into simple concepts
• Experience working with Commercial functions and/or clients
• Interest in agile tools and agile ways of working including team player in an agile working environment
• Ability to navigate through crisis and difficult interactions together with ability to solve problems

• Exciting work environment that brings people together
• Use the latest digital technologies
• Ongoing trainings to support your development
• Opportunities for personal and professional growth
• Hybrid work

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

Want to keep up with our latest updates?

Follow us on: LinkedIn | Instagram | Twitter | Facebook

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the URL below:

Join to apply for the Head of Trade Marketing (FMCG-F&B) - hybrid work role at JAC Recruitment

A multinational FMCG (F&B) company is looking for a Trade Marketing Head mainly to develop Go-To-Market (GTM) Strategies for Malaysia and International Markets cluster to drive business growth, including distribution, visibility, new product launches, and promotions.

• Build and drive sales business plan for Malaysia and International Market Cluster.
• Achieve shipment sales (STD), drive distribution, visibility, and manage trade spend expenses within budget for the cluster.
• Develop Go To Market plans to drive sales growth and oversee implementation across all channels.
• Collaborate with internal and distributor sales teams to enhance sell-out (STT) growth, distribution, and visibility goals.
• Coordinate between Marketing and Sales teams to create initiatives such as NPD, range, and pack sizes, implementable in trade, measurable, and aimed at increasing sales in MY, SG, and AU.
• Control and analyze trade spending to maximize ROI.
• Develop mid- to long-term sales strategies focusing on channel prioritization.
• Set up data analytics, track, and review sales analytics across all categories in the cluster.
• Review past in-trade activities and promotions timely and accurately.
• Evaluate trade programs and recommend actions to keep the sales team focused and ensure excellent execution.
• Design trade programs for both MT and GT across cluster markets, including demand creation and new user programs.
• Manage all trade launches, initiatives, and develop trade visuals for all categories.
• Create sales toolkits for key campaigns and NPD launches.
• Lead sales and business development for the F&B channel, developing and executing trade and shopper programs to grow HoReCa business.

• Bachelor's Degree in Marketing and/or Business Administration or equivalent; Master’s degree is an advantage.
• Minimum 10 years of professional Trade Marketing experience.
• Knowledge of Marketing and Trade Marketing in FMCG or food industries.
• Strong business acumen and industry expertise.
• Analytical skills and ability to develop promotional strategies in a fast-paced environment.
• Effective communication, presentation, and influencing skills at all organizational levels.
• Leadership qualities including team motivation, conflict resolution, and customer service skills.
• Continuous learning attitude through daily work, feedback, and training.
• People management skills, including coaching and mentoring.
• Proficiency in English and Malay; Mandarin is an advantage.

KL, Malaysia

Executive

Full-time

Marketing and Sales

Staffing and Recruiting

Referrals increase your chances of interviewing at JAC Recruitment by 2x

Get notified about new Head of Trade Marketing jobs in Kuala Lumpur, Malaysia .

Marketing Strategy & Execution

• Develop and implement marketing strategies that build brand credibility and resonate with our target market.
• Manage end-to-end marketing campaigns, including all digital channels and the full marketing funnel (awareness to conversion).
• Supervise advertising, media, and events to maintain brand consistency.

Performance & Analytics

• Track and report on campaign performance, assessing ROI and key performance indicators (KPIs).
• Monitor market trends and competitor activities to inform strategy.
• Maintain and manage the brand marketing budget.

Partnerships & Collaboration

• Grow and manage our community and KOL partnerships.
• Serve as the main point of contact for key internal stakeholders (sales, R&D) and external agency partners (creative, media, PR).

Team leadership

• Manage a growing team under you

A successful Senior Brand Manager should have:

• A degree in marketing, business, or a related field.
• Proven experience in brand management within the FMCG industry.
• Strong knowledge of marketing and agency collaboration processes.
• Excellent analytical and problem-solving skills.
• Ability to manage multiple projects and meet deadlines effectively.
• Strong communication and leadership abilities.
• A creative mindset with a results-oriented approach.

• Attractive salary.
• Opportunity to work within the fast-paced FMCG industry.
• Opportunity to work with a category leader.
• Hybrid work arrangements.
• Collaborative and supportive company culture.

If you are looking for a new role in Traditional Marketing within FMCG and retails, or potentially exploring the market, feel free to connect with me on for a confidential discussion, and send me your CV

Overview

NielsenIQ Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. NIQ combined with GfK in 2023, bringing together two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View.

We are a global, diverse team that is passionate about bringing world-class solutions alive and engaging with different end-to-end business branches to bring the complete consumer journey to our clients. Client satisfaction and highest quality standards in the markets across the world are our core drivers and main focus areas.

We are looking for two differently skilled Senior Data Scientists to support the implementation and activation of processes that are reinventing the way we measure how people shop. Be part of the exciting journey to transform our panel measurement business.

In this role you work as part of the International Markets Data Science team, acting as the SPOC (single point of contact) for the Product Design & Enhancement (PDE) team. You will be involved with our latest measurement innovation, engaging with in-market and global teams to bring the product alive, keep it stable and ensure ongoing quality performance. The role also needs to ensure the correct translation of the method into country needs, ensuring technical correctness and driving efficient, reliable, scalable and maximally automated implementation of new innovations.

Prepare and support the deployment of measurement innovations; serve as the main liaison for PDE and in-market teams; ensure product stability, quality, and scalability; translate methods to local market needs while maintaining technical accuracy; drive automation and efficient implementation of new innovations.

About You You are a great fit if you have knowledge of consumer behaviour, panels in general, consumer metrics and analytics. Experience with any e-receipt capture methodologies and experience with the Taiwan e-receipt market will be a fantastic addition. Strong stakeholder management and project management skills with an agile, solution-oriented mindset and a high interest in decision making to advance the product are essential. Within the PDE group, deep coding experience and technical skills, coupled with a flexible and innovative mindset, are required.

• University degree in Statistics, Mathematics, Socio-economics or other related fields
• With at least 3 or more years of experience in FMCG / Retail / Consumer Research or any related industry
• Mandarin Speaking to support the Taiwan market
• Knowledge of/ Interest in consumers and their behaviours and e-receipt collection methodologies
• Strong aptitude for data analysis with basic knowledge of statistics, including the ability to manipulate, analyse and interpret large data sources
• Strong time management and coordination skills
• Project management experience including the skill to keep the end-to-end overview
• Working knowledge of Python and ideally R; experience with data extraction, data cleaning, root cause analysis and data visualization
• Experience with SQL, working with queries and large-scale databases
• For ML only: Excellent communication/writing and collaboration skills, strong analytical thinking, strong leadership skills
• Excellent presentation skills, with the ability to explain complex methodologies in simple terms
• Experience working with Commercial functions and/or clients
• Interest in agile tools and agile ways of working; a team player in an agile environment
• Ability to navigate through crisis and difficult interactions with problem-solving abilities

• Exciting work environment that brings people together
• Use the latest digital technologies
• Ongoing trainings to support your development
• Opportunities for personal and professional growth
• Hybrid work

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

Want to keep up with our latest updates?

Follow us on: LinkedIn | Instagram | Twitter | Facebook

Our commitment to Diversity, Equity, and Inclusion: At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws.

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: General Business
• Industries: Market Research

Responsibilities:

• Post-Purchase Strategy & Roadmap: Definethevisionandgoalsfordeliverytracking,returns&refunds,ordercare,and supportflows.
• Cross-Functional Delivery: Leadasquadofengineers,designers,dataanalysts,andoperationspartnerstoshipend-to-endfeatures.
• Customer Insights & Iteration: Analyze customer contacts, support logs, and feedbacktoidentifyfrictionpointsandinnovationareas; Translateinsightsintoprioritizedexperiments,A/Btests,pilots,andfulllaunches,tocontinuouslyimproveCSATandresolutiontimes.
• Support Tools & AI-Assistants: Shapeourroadmapforchatbots,conversationalAI,andticketingsystems,focusingonintentflowsandescalationlogic; FamiliaritywithcommonsupportplatformsandAI-poweredassistantsisaplus,butdeepvendor-specificexpertiseisn’trequired.
• Stakeholder & Vendor Alignment: BuildstrongpartnershipswithOperations,Marketing,andFinancetoevangelizepost-purchaseexcellence; Coordinatewithexternalpartnerstoexplorenewtechnologiesandintegrationsthat elevatecustomerdelight.

• 5+yearsofowning post-purchasejourneys,ordermanagement,logistics,orcustomersupportinane-commerceormarketplaceenvironment.
• Demonstratedsuccessimprovingdeliveryclarity,simplifyingreturns,orboostingsupportsatisfaction.

• Strongfundamentalsinproductthinkingandfirst-principlesproblemsolving.
• Comfortablewithanalytics(Mixpanel,Looker,SQL),toframehypotheses,designexperiments,andmeasureimpact.

• Asystemsthinkerwhomapscomplexend-to-endflowsandidentifiesleveragepoints.
• Trulypassionateaboutcustomerdelight,drawsinspirationfromsupportticketsandobsessivelyhuntsdownpainpoints.

• Skilledataligningcross-functionalteams,surfacingrisks,anddrivingconsensusinfast-pacedenvironments.
• Clear, concisecommunicator, writescrispPRDs, articulatesstrategy, and presentsroadmapseffectively.

• Ownership ofamission criticalproductverticalsthatshapeseveryZaloracustomer’spost-checkoutexperience.
• Acollaborative, high-energyproduct&engineeringcultureacrossSoutheastAsia.
• CareergrowthopportunitiesonbothICandpeople-managementtracks.
• Competitivecompensation,in-officeperks,andlearning&developmentsupport.

ZALORA is Asia’s Online Fashion Destination. Founded in 2012, the company has a presence in Singapore, Indonesia, Malaysia, the Philippines and Hong Kong. ZALORA is part of Global Fashion Group, the world's leader in online fashion for emerging markets. ZALORA offers an extensive collection of top international and local brands and products across apparel, shoes, accessories, and beauty categories for men and women. Offering up to 30-day free returns, speedy deliveries as fast as 3 hours, free delivery over a certain spend, and multiple payment methods including cash-on-delivery, ZALORA is the online shopping destination with endless fashion possibilities

ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means, unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals. Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group

Overview

We are Reckitt Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege. Category Growth Organization is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community - alongside our leading-edge Category Growth Organization Academy - your opportunities to grow and upskill will be extensive.

This is not just another brand role — it’s an opportunity to shape and build a Household category for the future. As the Senior Brand Manager, you’ll lead penetration led category growth strategy, innovation pipeline and deliver insightful communications.

This role reports directly to the Area Brand Director, Emerging Markets for Household category. You’ll partner with some of the brightest minds in marketing, insights, global strategy and sales, while gaining exceptional experience in category creation, consumer demand shaping, and multi-market leadership. If you’re looking for a role that combines strategic impact, creativity, and real business-building accountability, this is it.

• Lead Innovation & Category Creation: Collaborate with global and local teams to create a regional pipeline of innovations. Shape portfolio strategy to unlock future growth, ensuring relevance across diverse markets.
• Build Inspiring Brand Communications: Lead development of integrated campaigns (digital-first, shopper, ATL/BTL) that resonate with core audience. Partner with world-class creative and media agencies to deliver bold, breakthrough storytelling.
• Unlock Growth Through Penetration Models: Help design and implement penetration and success model toolkits that will be rolled out to country teams for exceptional market execution. Identify and activate new occasions, channels, and consumer segments to fuel adoption
• Drive Regional Influence & Collaboration: Be the regional category champion — aligning strategies across multiple markets. Inspire and guide local brand teams, ensuring consistent execution of brand and innovation plans.
• Strategic Partnerships: Spearhead category growth programs with appliance manufacturers.

• Enhance Business Acumen & Diagnosis Skills: Identify consumer and market growth dynamics and translate them into strategic recommendations.
• Develop Leadership Abilities: Partner with and influence a diverse range of cross-functional teams with global and local scopes.
• Sharpen Ideation and Insight Generation: Propose, align, and own projects that will accelerate growth in the area.
• Master Communication Development: Become an expert in briefing and managing the communication development process and activation across various channels.
• Deliver Successful Go-to-Market Strategies & Projects: Strengthen your ability to provide impactful go-to-market recommendations.
• Learn from Industry Leaders: Collaborate with marketing directors and global functional leads in a top tier consumer goods company.

• 7–10 years of progressive FMCG brand management/marketing experience, ideally with regional scope
• Strong experience in communication development and agency leadership
• Commercial acumen & result orientation: Understanding of how a business runs.
• Proven Analytical Skills: Demonstrate strong analytical abilities to interpret data and make informed decisions.
• Comfortable with Ambiguity: Thrive in uncertain situations and adapt to changing environments.
• Entrepreneurial Spirit: Exhibit an entrepreneurial mindset and collaborate effectively to achieve business results.
• Cultural Awareness: Understanding of cultural nuances within the ASEAN region.
• Fluency in English: As main language of communication. Fluency in other ASEAN languages is advantageous.

• Consumer Insights
• Analytical skills
• Brand Strategy
• Category Strategy
• Presentation skills
• Drive Innovation
• Storytelling
• Creativity
• Marketing optimization
• Digital Marketing
• Commercial acumen
• Collaboration
• P&L management
• FMCG/Consumer Health Experience
• Brand Management

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

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Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

Category Growth Organization is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with Ramp;D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community - alongside our leading-edge Category Growth Organization Academy - your opportunities to grow and upskill will be extensive.

This is not just another brand role — it’s an opportunity to shape and build a Household category for the future. As the Senior Brand Manager, you’ll lead penetration led category growth strategy, innovation pipeline and deliver insightful communications.

This role reports directly to the Area Brand Director, Emerging Markets for Household category. You’ll partner with some of the brightest minds in marketing, insights, global strategy and sales, while gaining exceptional experience in category creation, consumer demand shaping, and multi-market leadership. If you’re looking for a role that combines strategic impact, creativity, and real business-building accountability, this is it.

• Lead Innovation & Category Creation: Collaborate with global and local teams to create a regional pipeline of innovations. Shape portfolio strategy to unlock future growth, ensuring relevance across diverse markets.
• Build Inspiring Brand Communications: Lead development of integrated campaigns (digital-first, shopper, ATL/BTL) that resonate with core audience. Partner with world-class creative and media agencies to deliver bold, breakthrough storytelling.
• Unlock Growth Through Penetration Models: Help design and implement penetration and success model toolkits that will be rolled out to country teams for exceptional market execution. Identify and activate new occasions, channels, and consumer segments to fuel adoption
• Drive Regional Influence & Collaboration: Be the regional category champion — aligning strategies across multiple markets. Inspire and guide local brand teams, ensuring consistent execution of brand and innovation plans.
• Strategic Partnerships: Spearhead category growth programs with appliance manufacturers.

This role will allow you to:

• Enhance Business Acumen & Diagnosis Skills: Identify consumer and market growth dynamics and translate them into strategic recommendations.
• Develop Leadership Abilities: Partner with and influence a diverse range of cross-functional teams with global and local scopes.
• Sharpen Ideation and Insight Generation: Propose, align, and own projects that will accelerate growth in the area.
• Master Communication Development: Become an expert in briefing and managing the communication development process and activation across various channels.
• Deliver Successful Go-to-Market Strategies & Projects: Strengthen your ability to provide impactful go-to-market recommendations.
• Learn from Industry Leaders: Collaborate with marketing directors and global functional leads in a top tier consumer goods company.

• 7–10 years of progressive FMCG brand management/marketing experience, ideally with regional scope
• Strong experience in communication development and agency leadership
• Commercial acumen & result orientation: Understanding of how a business runs.
• Proven Analytical Skills: Demonstrate strong analytical abilities to interpret data and make informed decisions.
• Comfortable with Ambiguity: Thrive in uncertain situations and adapt to changing environments.
• Entrepreneurial Spirit: Exhibit an entrepreneurial mindset and collaborate effectively to achieve business results.
• Cultural Awareness: Understanding of cultural nuances within the ASEAN region.
• Fluency in English: As main language of communication. Fluency in other ASEAN languages is advantageous.

• Consumer Insights
• Analytical skills
• Brand Strategy
• Category Strategy
• Presentation skills
• Drive Innovation
• Storytelling
• Creativity
• Marketing optimization
• Digital Marketing
• Commercial acumen
• Collaboration
• P&L management
• FMCG/Consumer Health Experience
• Brand Management

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.