261 Performance Marketing Specialist Manager jobs in Kuala Lumpur

Company Description

About SEEK

SEEK operates market-leading online employment marketplaces, including Jobstreet and Jobsdb in Asia. SEEK has been helping people live more fulfilling and productive working lives and helping organisations succeed for over 25 years.

Founded and headquartered in Melbourne, Australia, SEEK has grown into a multinational technology company with over 3,300 employees and is listed on the Australian Securities Exchange.

SEEK’s presence spans Australia, New Zealand, Hong Kong, Indonesia, Malaysia, the Philippines, Singapore and Thailand. Additionally, SEEK has minority investments in employment marketplaces in China, South Korea and Bangladesh.

SEEK develops and applies innovative data and technology tools to facilitate high-quality matching and improve reliability of marketplace information.

In 2021, 2022, 2023 and 2024, SEEK was recognised as one of Australia’s Top Ten Places to Work in Technology in the AFR BOSS Best Places to Work awards. SEEK was also named a 5-Star Employer of Choice by HRD Asia in 2024 and won four accolades at TalentCorp’s Life at Work Awards 2023 in Malaysia.

About the Role

We're seeking an experienced Marketing Strategy Manager to lead the development and execution of marketing strategies for candidates and hirers across the APAC region. You'll collaborate closely with segment, product, channel, and country teams to ensure marketing initiatives align with company objectives and market demands.

Key Responsibilities

APAC Marketing Strategy Development & Alignment

• Lead creation of overarching marketing strategy for hirers, ensuring alignment with company strategy and OKRs
• Leverage customer and market insights to inform marketing strategies based on latest trends and customer behaviours
• Collaborate with segment, product, channel, and country teams to tailor marketing initiatives for unique market needs
• Establish clear strategic priorities and measurable targets for the marketing function

Strategic Consultation & Collaboration

• Act as strategic advisor for key stakeholders, providing insights and recommendations on marketing strategies and opportunities
• Work cross-functionally to develop and refine market-appropriate, actionable, and measurable marketing strategies
• Lead responses to strategic questions and challenges, coordinating efforts for effective marketing solutions
• Build and present strategic materials to senior stakeholders

Budget & Investment Strategy

• Develop strategic recommendations for marketing budgets and investments, ensuring alignment with customer impact and business priorities

Customer Insight-Driven Strategy

• Build deep understanding of customer needs and behaviours across APAC region
• Work with research and data teams to gather and analyse customer feedback for strategy refinement

Marketing Strategy Performance Optimisation

• Leverage data and insights to evaluate performance and uncover growth opportunities
• Continuously optimise strategies to maintain competitive edge and drive long-term business success

Essential Requirements

• Proven experience developing and leading marketing strategies in regional or global context, ideally within APAC region
• Strong understanding of aligning marketing priorities with business strategy and OKRs
• Experience managing cross-functional teams and collaborating with senior leadership to influence strategic direction
• Excellent analytical and problem-solving abilities with capability for detailed analysis and strategic insights
• Expertise in data-driven decision making, including marketing performance metrics, customer analytics, and competitive analysis
• Excellent communication and stakeholder management skills with ability to drive collaboration across diverse teams
• Outstanding verbal and written communication skills with experience crafting executive-level presentations

Preferred Requirements

• Tertiary qualifications in Commerce, Marketing, or related field
• Familiarity with latest marketing trends, tools, and best practices for growth

At SEEK we offer:

• Flexible hybrid work model
• Annual Performance Bonus Plan
• The opportunity to work from anywhere for up to 4 weeks per financial year
• SEEKer Support, a confidential service that offers employees up to six sessions with a mental health professional of your choice
• Tailored career development planning (including Education Assistance Program)
• Professional development sessions with industry leading guest speakers
• Frequent events including sports days, annual Christmas party, hackathon, and trivia
• Casual dress – every day

At SEEK, we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart.

We know teams with diverse ideas, experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such, we welcome applications from people with diverse backgrounds and life experiences, especially as they relate to gender, sexual identity, culture, faith, disability and life stages. If you have the skills, curiosity and an adaptable mindset but don't meet every responsibility or qualification listed in this advertisement, please still get in touch with us.

Should you require any specific supportor adjustments throughout the recruitment process and beyond, please advise us and we will be happy to assist.

SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.

For this role, only those candidates with the eligible right to work will be considered.

SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.

ADA WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Join to apply for the Ecommerce Marketing Strategy & Planning Manager role at ADA

ADA WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Join to apply for the Ecommerce Marketing Strategy & Planning Manager role at ADA

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As the eCommerce Marketing, Strategy & Planning, Manager you will play the role of a digital consultant. You will take charge of overseeing the day-to-day client and campaign management for a portfolio of brands and be responsible for managing the entire client relationship – driving value and business outcomes by assisting with strategic direction, campaign management, audience targeting, budget/spend optimization, and reporting. You will manage and develop client relations through the full life-cycle of the account — on-boarding, initial ramp up, ongoing account management, billing, monthly/quarterly business reviews, etc. This position works to understand the client's business needs and endeavors to drive business outcomes backed by our data capabilities.

• Advertiser Management & Growth: Deliver client-specific media and outcome-based goals while maintaining and improving client satisfaction levels. Translate business requirements and strategic direction into actionable processes and improve revenue across all assigned accounts.
• Campaign/project management: Work closely with internal stakeholders; Ad Operations, Creative and data teams and external vendors to drive campaign performance and deliverables. Analyze and report campaign performance with meaningful insights.
• Data-Centric Consultation: Drive data-centric discussions with clients to identify opportunities and new interests that the advertiser may not be aware of to help drive revenues by suggesting the right technology and media platforms.
• Revenue Growth: Identify growth hacking opportunities for current advertisers to accelerate their outcome goals. Participate in new business and pitch strategy development.
• Maintain Industry Knowledge: Keep abreast of industry trends, media trends, innovations and best practices across digital media platforms (Search, Social, Display/ Programmatic and Mobile), data and technology.
  
  

• The successful candidate will be an inspiring and confident team player with at least:
• At least 4-6 years of working experience in account/ client management in the online advertising industry.
• Proven account management and analytical professional experience
• Leadership experience in managing media specialist teams of 1-4
• Proven media planning experience across multiple platforms for performance clients, developing media best practices through testing
• Proficiency in Excel, Word and PowerPoint
• Experience in Facebook Ad Manager, Google Search, Display, Google Analytics tools, Programmatic, etc.
• Experience with in-platform ads of Lazada/Shopee, Meta CPAS campaigns will be advantageous.
• Fluent in written and spoken language skills in English

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales
• Industries Business Consulting and Services

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Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia MYR1,500.00-MYR2,000.00 3 days ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

• Analyze brand marketing needs, including demand insights, product and market analysis, audience insights, creative content, and media strategies, to craft comprehensive Xiaohongshu marketing plans. Collaborate with business or project managers to complete proposals in a timely manner.
• Learn from local mainstream social media platforms (e.g., Instagram, Facebook, YouTube), combine data analysis with tools, and develop communication strategies.
• Monitor, analyze, and report on data and campaign performance throughout the execution process, and produce planning summaries.
• Develop methodologies, lead targeted brainstorming sessions, and generate Big Ideas, slogans, and other creative content.

• Bachelor’s degree or higher, with preference for marketing, advertising, media, or related majors.
• 3-5 years of experience in social media marketing or planning, with brand customer service experience. Prior experience in a 4A advertising company is preferred.
• Strong strategic planning and creative potential, with familiarity in Xiaohongshu marketing and other social media platforms.
• Sharp business and market insights, with the ability to create actionable marketing plans based on market and data analysis.
• Strong organizational, communication, and coordination skills, with a proven ability to promote teamwork and achieve client marketing goals.

and be a True Blue Hashie.

We are passionate about building an amazing team of social media ninjas. When you work at Hashmeta, you’re not just joining a team of brilliant minds, you’re also joining our family of passionate internet marketers.

ADA WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

About ADA

ADA is a leading data and artificial intelligence (AI) company that designs and executes integrated digital, analytics, and marketing solutions. We operate in 12 markets in South and Southeast Asia and partner with leading brands to drive their data and digital maturity.

About ADA

ADA is a leading data and artificial intelligence (AI) company that designs and executes integrated digital, analytics, and marketing solutions. We operate in 12 markets in South and Southeast Asia and partner with leading brands to drive their data and digital maturity.

Key Responsibilities

As the E-commerce Marketing, Strategy & Planning Senior Associate at ADA , you will be in charge of planning, executing campaigns, monitor, and optimize performance for e-commerce marketing activities, including but not limited to paid ads, display ads, and affiliate marketing . This is an exciting role, enable you with full skillset of overseeing campaign strategy, implementation, trafficking, and analysis with widen of campaign types in across marketplace platforms (Lazada/Shopee/Tiki / TikTok ).

• You will wo r k closely with Commercial Manager/ Commercial Associate on assigned accounts to deliver high performance e-commerce marketing activities across the marketplace platforms .
• You will be proficient in managing client campaigns including strategy development and planning, campaign execution and analysis, providing regular insights and recommendations.
• You will lead the entire campaign planning – proposal – execution – evaluation and optimization cycle for the next campaign.
• You will participate in relevant internal and external training programs for personal and professional development .
• You will work with enthusiastic regional and local ADA leaders and colleagues, and have ability to access to ADA's professional systems and tools that effectively support your daily work.
  
  

• 2- 3 years of working experience in e-commerce marketing/ digital performance marketing on marketplace platform, e-commerce enablement agency, or online business team at client side.
• Proven ability to plan, execute, and optimize performance marketing campaigns across platforms like Lazada, Shopee, Zalora, and TikTok Shop.
• Strong understanding of marketplace mechanics, especially around traffic acquisition, conversion, and media buying.
• Skilled in campaign analysis and reporting, with the ability to draw insights and recommend optimizations using tools like Excel and Power BI.
• Effective communicator with the ability to clearly present strategies, performance updates, and recommendations to clients and internal stakeholders.
• Experience collaborating with internal teams (Commercial, Creative, Operations) and external platform representatives.
• Highly accountable with a proactive mindset, capable of managing campaigns end-to-end.
• Proficient in budget management and performance tracking.
• Fluent in writing and speaking skills in English .
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales
• Industries Business Consulting and Services

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We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

We’re seeking a creative and strategic Digital Marketing Specialist to build and grow our brand presence by utilizing major social media platforms. In this role, you’ll propagate our brand across various countries and regions, delivering engaging content that resonates with diverse audiences and drives measurable brand impact. You’ll also play an important role in supporting wider digital marketing efforts including campaign launches, paid media alignment, and performance tracking.

Key Responsibilities:

• Develop and implement social media strategies to increase brand awareness, follower growth, and engagement across digital platforms.

• Manage content calendars and create or curate compelling content aligned with each brand’s identity and regional marketing objectives.

• Collaborate with designers and digital marketers to produce visually consistent, platform-optimized creative assets.

• Monitor trends and cultural moments to maintain relevance and amplify digital campaigns.

• Engage with followers and communities—responding to comments, highlighting user-generated content, and managing DMs and mentions.

• Track performance using analytics tools and provide insights to optimize digital and social media campaigns.

• Coordinate with the broader marketing team to integrate social media campaigns into marketing strategies, including paid ads and performance campaigns.

• Support influencer activations and cross-promotional efforts with partners and affiliates.

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.

• At least 2 years of experience in social media or digital marketing. Fresh grads are welcome too!

• Strong grasp of digital platform best practices and audience engagement techniques.

• Above average knowledge of social media marketing and paid ads tools.

• Excellent writing, editing, and visual storytelling skills.

• Experience working across multiple brands, markets, or currencies is a plus.

• Highly organized, collaborative, and adaptable in a fast-paced digital environment.

Salary match Number of applicants Skills match

Your application will include the following questions:

Which of the following statements best describes your right to work in Malaysia? What's your expected monthly basic salary? Which of the following types of qualifications do you have? How many years' experience do you have in social media marketing? How many years of digital marketing experience do you have? Which of the following online advertising methods do you have experience with? Do you have experience with Search Engine Optimisation (SEO)? Which of the following web analytics tools are you experienced with?

Barcove Sdn Bhd is a rapidly-growing technology company specializing in cutting-edge fields such as artificial intelligence, software development, architecture, and application development. With a focus on innovation and excellence, Barcove is dedicated to transforming the tech industry and creating solutions that enhance the way people interact with technology.

Our talented team of over 30 dedicated professionals is the backbone of our success, working collaboratively to push the boundaries of technology and innovation. At Barcove, we nurture a dynamic and inclusive work environment inspired by Silicon Valley culture, fostering continuous learning and skill development for future career

Barcove Sdn Bhd is a rapidly-growing technology company specializing in cutting-edge fields such as artificial intelligence, software development, architecture, and application development. With a focus on innovation and excellence, Barcove is dedicated to transforming the tech industry and creating solutions that enhance the way people interact with technology.

Our talented team of over 30 dedicated professionals is the backbone of our success, working collaboratively to push the boundaries of technology and innovation. At Barcove, we nurture a dynamic and inclusive work environment inspired by Silicon Valley culture, fostering continuous learning and skill development for future career

To help fast track investigation, please include here any other relevant details that prompted you to report this job ad as fraudulent / misleading / discriminatory.

What can I earn as a Digital Marketing Specialist

This job is for a Digital Marketing Specialist who's excited about driving online engagement in the construction industry. You might like this job because you’ll plan creative campaigns and see real results while boosting brand awareness!

RM 4000 - RM 8000

We are looking for a group of passionate, data-driven digital marketing executives to join our growing team. You will be responsible for driving traffic, engagement, and lead generation through online channels for our construction industry portal. You will plan and execute marketing campaigns that deliver measurable results and increase brand awareness.Develop, execute, and monitor digital marketing campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, etc.

Develop, execute, and monitor digital marketing campaigns on platforms such as Google Ads, Facebook, Instagram, LinkedIn, etc.

Oversee social media content calendar, engagement, and growth strategies.

Work closely with content writers and designers to produce high-converting visuals and posts.

Perform keyword research, market trend analysis, and competitor tracking.

Coordinate with sales and content teams to coordinate messaging and generate leads.

• Candidates with an existing right to work in the country are preferred
• Local citizens of this country
• Permanent residents (PR) of this country
• Candidates who already have a work permit for this country

Join our dynamic marketing team as a Digital Marketing Specialist! You’ll lead digital campaigns from concept to execution, leveraging various advertising platforms to drive acquisition and achieve our marketing goals.

• Drive digital marketing efforts to generate leads and acquire users based on trends and insights.
• Create and manage marketing strategies across social media, SEO, SEM, and other channels.
• Track and optimize online campaigns, focusing on key metrics like cost per lead and cost per acquisition.
• Calculate marketing budgets, analyze campaign performance, and collaborate with internal and external teams while staying updated on industry trends.
• Develop innovative content strategies to meet acquisition objectives.

• Diploma/Advanced/Higher/Graduate Diploma, Bachelor’s Degree/Post Graduate Diploma/Professional Degree in Marketing, Mass Communication, Advertising/Media.

• Always staying up-to-date with the latest social media trends. Bonus points if you have a passion for sports-related news!
• Understanding human psychology to craft compelling conversion funnels.
• A sales and business-driven approach to every challenge.
• Data-driven with a sharp eye for numbers and trends.
• Highly observant and curious about new acquisition methods.

TDCX Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Join to apply for the Digital Marketing Specialist role at TDCX

TDCX Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Join to apply for the Digital Marketing Specialist role at TDCX

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Do you aspire for a rewarding career that lets you do more and achieve more? Unleash your full potential at work with TDCX, an award-winning and fast-growing BPO company.

Work with the world’s most loved brands and be with awesome, diverse people. Be home, belong, and start your journey to #BeMore!

#BeMore

Do you aspire for a rewarding career that lets you do more and achieve more? Unleash your full potential at work with TDCX, an award-winning and fast-growing BPO company.

Work with the world’s most loved brands and be with awesome, diverse people. Be home, belong, and start your journey to #BeMore!

• Attractive remuneration, great perks, and performance incentives
• Comprehensive medical, insurance, or social security coverage
• World-class workspaces
• Engaging activities and recognition programs
• Strong learning and development plans for your career growth
• Positive culture for you to #BeMore at work
• Easy to locate area with direct access to public transport
• Flexible working arrangements
• Be coached and mentored by experts in your field
• Join a global company, winner of hundreds of industry awards

• Developing and Executing Campaigns: Creating and managing comprehensive digital marketing campaigns across multiple channels, including Google, LinkedIn, Bing, Baidu, and Naver, to attract and convert potential customers.

• Performance Optimization: Continuously monitoring and analyzing campaign metrics to identify areas for improvement and leveraging AI to enhance campaign effectiveness and achieve key performance indicators (KPIs).

• Data-Driven Insights: Setting up robust analytics tracking to collect accurate data, providing valuable insights for informed decision-making.

• Lead Generation: Conducting lead scraping and creating engaging landing page content to expand our lead database and drive conversions.

• Collaboration: Working closely with cross-functional teams to ensure alignment between marketing strategies and overall business objectives.

• Market Research: Staying up-to-date with industry trends and identifying new opportunities to optimize our digital marketing efforts.

• Innovation: Exploring and implementing innovative digital marketing tools and techniques to maintain a competitive edge.

• Experience: Minimum 4-5 years of experience in B2B digital marketing, preferably in an agency or related field.

• Channel Expertise: Proven track record of managing successful digital marketing campaigns on Google, LinkedIn, Bing, Baidu, Naver, and other major channels.

• Global Perspective: Experience working with global brands and understanding the nuances of local marketing needs.

• Digital Savvy: Strong understanding of current digital marketing strategies, trends, and best practices, demonstrating the ability to deliver results.

• Analytical Skills: Proficiency in analyzing large datasets and using data-driven insights to inform marketing decisions.

• Technical Skills: Expertise in digital marketing tools and analytics platforms such as GA4, Microsoft Clarity, Hubspot, and Google Tag Manager.

• Creative Thinking: Ability to develop creative and innovative marketing campaigns that resonate with our target audience.

• Communication: Excellent verbal and written communication skills in English and Chinese. Knowledge of Japanese, Korean, Spanish, or Thai is a plus.

• Proactive Approach: A self-motivated and results-oriented mindset willing to learn and adapt to new challenges.

TDCX provides transformative digital CX solutions, enabling world-leading and disruptive brands to acquire new customers, build customer loyalty, and protect their online communities.

TDCX helps clients, including many of the world’s best brands, achieve their customer experience aspirations by harnessing technology, human intelligence, and our global footprint. We serve clients in fintech, gaming, technology, home sharing and travel, digital advertising and social media, streaming, and e-commerce. Our expertise and strong footprint in Asia have made us a trusted partner for clients, particularly high-growth, new economy companies looking to tap the region’s growth potential.

We pride ourselves on discovering and employing the best professionals to join us as we transform the outsourced CX industry. Our commitment to #BeMore for our people, our clients, and our community has led to us winning several hundreds of industry awards, including being one of the best companies to work for in Asia.

From our first-rate workspaces, above-industry-average compensation packages, career opportunities, to our workplace perks, find out what else is in store when you embark on a career with TDCX.

• Seniority level Entry level

• Employment type Full-time

• Job function Marketing and Sales
• Industries Advertising Services

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We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

2 days ago Be among the first 25 applicants

EBC Financial Group – a global financial services provider headquartered in the dynamic city of London, we specialize in global financial investment, asset management and financial consulting. Our team consists of seasoned professionals and young talents who bring diverse perspectives and exceptional skills to the table. Since our establishment in 2020, our company has experienced rapid growth. We currently operate in major financial hubs worldwide, including Cyprus, Sydney, Singapore, Kuala Lumpur, Hong Kong, Tokyo, Bangkok and more. At EBC, integrity, respect, and youth are our core values. The right candidate will have the opportunity to work with experienced professionals and be part of a dynamic and innovative team. Join us on our mission to create value for our clients and become a trusted partner in the global financial market.

About the role:

We are seeking a creative and data-driven Digital Marketing Specialist to manage and execute digital campaigns that build brand awareness, drive leads, and engage customers. The ideal candidate will have a strong grasp of current digital marketing tools and strategies, able to lead integrated digital campaigns from concept to execution.

Key Responsibilities:

• Develop, implement, and manage digital marketing campaigns across multiple channels (SEO, SEM, social media, email, and website).
• Plan and execute content strategies for social media platforms (Facebook, Google,
• YouTube, etc.) to drive engagement and brand awareness.
• Optimize website content, landing pages, and user funnels to maximize lead conversions.
• Manage paid advertising campaigns (Google Ads, Meta Ads) and optimize performance based on data insights.
• Monitor and report performance of all digital marketing campaigns and assess ROI and KPIs.
• Conduct market research to identify new digital trends and insights to improve campaign performance.
• Collaborate with internal teams (Designers, Content Creators, Business Development) to ensure brand consistency across all digital touchpoints.
• Manage influencer partnerships and digital collaborations to enhance brand visibility.
• Maintain and improve the company website, ensuring best practices in UX, SEO, and overall performance.
• Support digital marketing budget planning and ensure effective allocation of resources.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 2+ years of proven experience in digital marketing, preferably in the Fintech or financial industry.
• Strong understanding of digital marketing concepts, best practices, and tools (Google Analytics, Meta Business Suite, SEO tools, etc.).
• Experience in Facebook, Google, SEM, YouTube, programmatic ad execution and optimisation
• Hands-on experience with SEO, Google Ads, Facebook Ads Manager, and social media marketing.
• Excellent knowledge of website analytics tools (e.g., Google Analytics, SEMrush, Ahrefs).
• Solid understanding of performance marketing, conversion, and online customer acquisition.
• Proficiency in content creation, copywriting, and visual storytelling for digital channels.
• Strong analytical skills and data-driven thinking.
• Up to date with the latest trends and best practices in online marketing and measurement.
• Excellent communication and teamwork skills.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing

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