190 Senior Management Roles jobs in Malaysia

Requisition ID: 13029

It's never been a more exciting time to join Vistra.

At Vistra our purpose is progress. We believe that our clients have the power to change the world and to do great things for global progress, and we exist to remove the friction that comes from the complexity of global business - to help our clients achieve progress without friction.

But progress only happens when people come together and take action. And we're absolutely committed to building a culture where our people can do just that.

We have an exciting opportunity for you to join our team at various level in Tax Services where the roles are based in Johor Bahru, Malaysia. This full-time and permanent position offers regional coverage, allowing you to make a significant impact to our Tax Services department and its' growth.

Key responsibilities:

Assistant/Senior Assistant/Associate/Senior Associate (A1/A2)

Support the Trust Relationship Managers in delivering a full suite of trust and corporate services to clients. Provide prompt, excellent and professional trust and company administration services. Prepare and draft Trust-related documents. Conduct administrative reviews on existing trust and company structures. Ensure regulatory filings are conducted on a timely basis. Participate in transaction monitoring and review trust accounts. Conduct name screening of trust related parties. Comply with the Group’s internal control and audit standards. Ensure that clients’ data base is kept up to date along with clients’ records and accuracy of data being captured in the appropriate system.

Participate in matters that are ancillary to trust administration, including but not limited to invoicing and credit control.

Senior Associate, Business Onboarding Support (A2)

Work within the Business Onboarding Support Team (the “Team”) to provide support to the Trust Commercial Team and Client Acceptance Team in delivering a full suite of trust and corporate services to clients. Provide prompt, excellent, and professional trust and company administration services. Ensure proper updating of all clients’ data in accordance with clients’ records and the accuracy of data being captured in the appropriate system. Comply with the Group’s internal control and audit standards. Adhere to internal policies and Standard Operating Procedures on daily operations. Participate in ad hoc projects or matters as assigned from time to time.

Manager, Business Onboarding Support (B1)

Prepare, generate, and maintain business reports on a regular basis, including but not limited to Periodic Review Report, Trust Accounting Report, Transaction Monitoring Report. Gather data from multiple sources (ViewPoint, MyFormations), ensuring data accuracy and consistency. Ensure the integrity of data by performing regular validation and reconciliation, addressing discrepancies or errors in data sources. Monitor and manage all regulatory filing deadlines, ensuring timely and accurate submission of necessary documents to regulatory bodies. Assist and coordinate various project management tasks, ensuring smooth communication and timely completion of key business initiatives. Coordinate with different stakeholders to gather information and update internal teams on business progress and performance. Provide ad-hoc reports and analysis to support business projects, strategic initiatives, and decision-making processes. Identify opportunities to streamline the reporting process, improve data accuracy, and enhance reporting tools and methods. Work closely with IT, developer and project team which includes participating in UAT process for new business systems, software and applications. Serve as the business liaison between technical teams and end-users to clarify requirements, troubleshoot issues, and provide support to end-users on new systems or processes.

Key requirements:

Basic Microsoft Office skill is essential. Good command of both spoken and written English. Proficiency in Mandarin is an advantage. Sense of ownership and commitment to on-time and on-quality delivery. Good interpersonal skills and able to work in a team. Experience working in client service or SSC environment will be an added advantage. Assistant/Senior Assistant/Associate (A1): Fresh graduate in Law or related background or min 1 year experience in legal. Experience in anti-money laundering and counter financing terrorism compliance is an added advantage. Senior Associate (A2): Minimum 3-5 years of relevant working experience in corporate or Legal firm for any legal documentation. Experience in anti-money laundering and counter financing terrorism compliance is an added advantage. Manager (B1): Minimum 5 years relevant working experience in trust fields with business support, administrative, or related roles with a focus on report preparation, data analysis, or project management.

Company Benefits:

At our VISTRA, Malaysia office, we believe in putting our employees’ well-being first!

We provide:

Opportunity for career advancement and regional working exposure Training and development Hybrid working arrangement. Medical, dental, optical coverage Study leaves and professional membership coverage

Referral Fee :

Manager/Senior Manager/Director (B1 & B2) - RM 3,000 Associate Director/Director (C1 & C2) – RM 3,000 Senior (A2) – RM 2,000 Assistant (A1) – RM 1,000 The referral fee is not applicable for non-technical positions such as administrative/clerical, receptionist, dispatch, drivers, general cleaners, fixed-term contract, or internship opening. The referral fee is not entitled for Job Grade C employees. The referral fee is not entitled if you are referring to prospects for your direct report.

Location:

Johor, MY

Job Segment:

Compliance, Law, Project Manager, Clerical, Manager, Legal, Technology, Administrative, Management #J-18808-Ljbffr

2X Wilayah Persekutuan Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

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2X Wilayah Persekutuan Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

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Why work with us?

We are a world-class, diverse team of marketing strategists, developers, analysts, designers, and writers who work together to get things done the smart way.

Why work with us?

We are a world-class, diverse team of marketing strategists, developers, analysts, designers, and writers who work together to get things done the smart way.

We value personal and professional growth; thus, we only hire people who are passionate in what they do. We support their growth by creating a work environment that encourages collaboration, and mutual respect. We work with integrity, have a lot of FUN, and we are staunch believers in work-life-balance. Our collaborative nature enables us to quickly share the best practices among our teams and recommend new ideas to our clients that are ready to implement.

And we’re all about that growth. Our revenue, employees, and client base are expanding rapidly – doubling every 4-6 months. Our clients are industry leaders and multimillion-dollar companies who have trusted 2X to deliver tens of millions in pipeline and thousands of qualified leads.

Best of all, we’re just getting started.

Challenges You’ll Tackle (Accountabilities & Responsibilities)

• Take ownership of selected clients and develop their marketing strategies.
• Plan and oversee marketing campaigns for global clients.
• Performance management and analytics: Continually track, measure, analyse and report on effectiveness of demand creation campaigns and impact on pipeline for multiple stakeholders, making recommendations for future programs and investments, reporting on results vs targets; optimising plans through test, and adopting new or best practice approaches.
• Ensures proper result monitoring of all campaigns/projects managed. Measure and report performance of marketing campaigns and assesses against goals (ROI and KPIs).
  
  

You should have (Requirements)

• Bachelor’s degree in Business Marketing, Engineering, Computer Science, Mathematics or related field.
• 5+ years proven track record in marketing within the technology sector including GTM strategy development and strategic planning, brand, product value proposition and messaging, content development, activity/campaign design, direct & digital marketing, social media.
• Superior communication (verbal, written, presentation) and analytical skills demonstrating strong financial management acumen
• Ability to develop new methods and big ideas, strong innovative and creative thinking ability.
• Strong process and effective project management skills driving execution cross-functionally with competing deadlines and priorities. Ability to work strategically and tactically.
• Highly results-driven, customer-centric, collaborative.
• Strong reporting cadence with attention to pipeline numbers and optimisation of funnel metrics
• Experience across the core martech capabilities, CRM, CMS, marketing automation
• Strong communication skills: Impeccable written and oral communication credentials, and ability to translate data into information and storytelling that influences stakeholders and business strategy.
  
  

What We Offer

• Fun and flexible working culture.
• Training and mentorship.
• Learning experience and growth opportunity.

Seniority level

• Seniority level Mid-Senior level

Employment type

• Employment type Full-time

Job function

• Job function Business Development and Sales
• Industries Marketing Services

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Lazada Federal Territory of Kuala Lumpur, Malaysia

Strategic Planning Manager

Lazada Federal Territory of Kuala Lumpur, Malaysia

- Work together with senior leadership to plan and execute strategic projects across multiple functions that enables sustained platform growth;

- Lead, manage and coordinate strategic projects as project owner to ensure project(s) are progressing in a timely manner with any necessary support required for action items from origination to execution;

- Identify growth opportunities across multiple functions by researching, benchmarking, analyzing data; and

- Recommend new methods, systems, procedures or organizational changes;

- Prepare and deliver regular business analyses at high standard (e.g. performance tracking) and share recommendations for improve

- Work closely with internal key stakeholders to support the execution of the strategic program

Requirements

- Minimum Bachelor degree in Business Administration/Business Analytics/Economics or related fields, Masters degree is preferred.

- At least 5 years work experience either in management consulting, corporate strategy or commercial department, preferably in eCommerce industry

- Hold a Customer First mindset and desire to lead innovative projects that value-add and deliver optimum business objectives

- Strong communications and stakeholder management skillsets are critical to the success of this role

- Proven ability to influence / establish effective working relationships with key stakeholders

- Highly energetic, self-motivated, organized and proactive. Holds a flexible mentality and the ability to think out-of-the-box.

- Demonstrated ability to handle multiple tasks, to prioritize them and meet deadlines. Comfortable taking the lead and working in an autonomous environment.

- Resourceful with working experiences within a super-fast-paced environment

- Possess a proven ability to translate numbers and further into insights for business use.

- Exceptional English written and verbal communication skills.

- Strong data analysis skills and knowledge of Microsoft Excel and PowerPoint

Seniority level

• Seniority level Mid-Senior level

Employment type

• Employment type Full-time

Job function

• Job function Project Management, Strategy/Planning, and Management
• Industries Business Consulting and Services and Internet Marketplace Platforms

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At Johawaki, we’re on the mission to build the future infrastructure of employee benefits to make it easier for employers to take care of their employees. Our platform connects employees with the essential benefits they need. Enabled by tech and championed by employee health, we invite you on this exciting journey! 

Values are more important to us than rules. We want to empower our people to think creatively, take ownership in everything they do, and dare to try something new. If you’re up for a rewarding challenge, we’d love to hear from you. 

We are looking for a self-motivated and results-driven individual to be part of our Strategic Planning Team.

What you'll own .

• To establish, facilitate, execute and ensure effective implementation of the Group Strategic Plan.
• To facilitate, review and verify periodic performance review meeting, minutes of meeting and reports.
• To coordinate, review and advise the preparation of the Group and Business Units' (BU) business plan and budget.
• To facilitate in setting up of BUs' Balanced Scorecard (BSC).
• To review and verify monthly submission of BSC by BUs.
• To review and verify periodic audit to BUs’ BSC.
• To facilitate any awareness programme related to BSC and the Group Strategic Plan.
• To facilitate, coordinate, verify and advise on business process improvement such as SLA/OLA, policy & procedures and etc.
• To coordinate and execute any special project or proposal for the Group.

What you'll need .

• Minimum Degree in Business Administration / Accounting / Finance or equivalents.
• Minimum 5 years of experience in similar job. However, a person with a Degree in technical area (i.e. Construction, Plantation and Property & Development) with similar experience is encouraged.
• Strong in analytical skills and able to contribute to strategic ideas and new innovations to the Group.
• Ability to develop frameworks for Group business.
• Creative and innovative in pitching solutions and ideas.

What we promise .

• An environment that values and fosters a growth mindset
• Openness to failures – in fact, it’s expected!
• A great (yet brutally honest) team that you can count on
• Flexibility to work where you do your best work 
• A rewarding opportunity to disrupt the employee benefits market positively

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2X Wilayah Persekutuan Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

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2X Wilayah Persekutuan Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

1 week ago Be among the first 25 applicants

Join to apply for the Strategic Planning, Associate Director role at 2X

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Group Company: 2X Marketing Sdn Bhd

Designation: Strategic Planning, Associate Director

Office Location: Kuala Lumpur (Office)

Why work with us?

We are a world-class, diverse team of marketing strategists, developers, analysts, designers, and writers who work together to get things done the smart way.

We value personal and professional growth; thus, we only hire people who are passionate about what they do. We support their growth by creating a work environment that encourages collaboration, and mutual respect. We work with integrity, have a lot of FUN, and we are staunch believers in work-life balance. Our collaborative nature enables us to quickly share the best practices among our teams and recommend new ideas to our clients that are ready to implement.

And we’re all about that growth. Our revenue, employees, and client base are expanding rapidly – doubling every 4-6 months. Our clients are industry leaders and multimillion-dollar companies who have trusted 2X to deliver tens of millions in pipeline and thousands of qualified leads.

Best of all, we’re just getting started.

Challenges You’ll Tackle (Accountabilities & Responsibilities)

• Take ownership of selected clients and develop their marketing strategies.
• Plan and oversee marketing campaigns for global clients.
• Performance management and analytics: Continually track, measure, analyze and report on the effectiveness of demand creation campaigns and impact on the pipeline for multiple stakeholders, making recommendations for future programs and investments, reporting on results vs targets; optimising plans through tests, and adopting new or best practice approaches.
• Ensures proper result monitoring of all campaigns/projects managed. Measure and report the performance of marketing campaigns and assess against goals (ROI and KPIs).
  
  

You should have (Requirements)

• Bachelor’s degree in Business Marketing, Engineering, Computer Science, Mathematics or related field.
• 10+ years proven track record in marketing within the technology sector including GTM strategy development and strategic planning, brand, product value proposition and messaging, content development, activity/campaign design, direct & digital marketing, social media,
• Superior communication (verbal, written, presentation) and analytical skills demonstrating strong financial management acumen
• Ability to develop new methods and big ideas, strong innovative and creative thinking ability
• Strong process and effective project management skills driving execution cross-functionally with competing deadlines and priorities. Ability to work strategically and tactically.
• Highly results-driven, customer-centric, collaborative
• Strong reporting cadence with attention to pipeline numbers and optimisation of funnel metrics
• Experience across the core martech capabilities, CRM, CMS, marketing automation
• Strong communication skills: Impeccable written and oral communication credentials, and ability to translate data into information and storytelling that influences stakeholders and business strategy.
  
  

What We Offer

• Fun and flexible working culture.
• Training and mentorship.
• Learning experience and growth opportunity.

Seniority level

• Seniority level Mid-Senior level

Employment type

• Employment type Full-time

Job function

• Job function Business Development and Sales
• Industries Marketing Services

Referrals increase your chances of interviewing at 2X by 2x

Sign in to set job alerts for “Director of Strategic Planning” roles.

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Position Summary

Role and Responsibilities

• Report to the President of the Malaysia subsidiary.
• Manage and be responsible for overall sales, marketing, merchandising, inventory, and business performance for Samsung Malaysia AC business.
• Liaise with inter-departmental teams, HQ, and RHQ to align strategies and oversee AC business strategy, planning, new initiatives, and projects.
• Ensure effective communication between business units for stock planning, inventory management, sales forecast accuracy, and out-of-stock management.
• Conduct P&L simulations for the entire AC business.
• Prepare business reports and management reports in Korean for local management, RHQ, and HQ in a timely manner.
• Collaborate closely with local team members to grow the AC business collectively.
• Perform other tasks assigned by management.

#LI-SME #LI-MidSenior

Skills and Qualifications

• Possess at least a Bachelor's Degree, Post Graduate Diploma, or Professional Degree in Business Studies, Administration, Management, or equivalent.
• Minimum of 12 years of relevant work experience.
• Preferably with a background in AC business or strategy.
• Strong organizational skills and ability to handle multiple complex tasks.
• Excellent collaboration skills to work with different business units, HQ, and RHQ.
• Korean language proficiency is required for the role.
• Proficient in MS Office and people management skills.

* Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are a European Economic Area resident, please click here .

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Job Title: Category & Commercial Strategic Planning Lead

Location: Malaysia

If you are in the Unilever Ice Cream business or consider choosing to work for the Unilever Ice Cream business, you will work for the Asia, leading Ice Cream player with €1.2 bn Turn Over in 2023. The Ice Cream business is operating in a highly attractive category, as we are part of the 1 trillion snacking and refreshment industry, growing consistently at high pace. We have strong brands equities: 5 of top 10 selling brands including Wall’s, Magnum, Ben &Jerry’s. We are investing to unlock the full growth potential of Ice Cream as a standalone entity, once we separate from Unilever, which is planned to happen by November 2025.

Ice Cream has distinct characteristics from Unilever’s other operating businesses and the growth potential of Ice Cream will be better delivered under a different ownership structure. As Ice Cream company we are committed to developing and nurturing talent within our Ice Cream company. You will have options for career growth and exploration, allowing you for you to explore roles and opportunities across the new organisation. Your career development will be a priority for us, and we are dedicated to supporting your growth journey within the new company. We hope that you will want to build the new chapter of our Ice Cream history together with us.

ABOUT ICE CREAM: Life Tastes Better With Ice Cream

Unilever Ice Cream is the world’s leading ice cream company, home to a portfolio of iconic brands like Magnum, Calippo, Solero, Festini, Talenti, and Yasso. We're committed to creating innovative products that bring unforgettable moments to our consumers—because, after all, “Life tastes better with ice cream.”

The Ice Cream division at Unilever is preparing to stand on its own, becoming an independent, EUR 8 billion single-category focused company by the end of 2025. This move reflects our belief in the power of our unique frozen footprint, which we see as having huge potential for growth as a pure-play business. Our focus is all about unlocking that potential, driving value for our consumers, customers, employees, and shareholders.

About the Role:

The Category & Commercial Strategic Planning Head is the strategic engine for the category, driving growth by linking brand strategy with commercial execution. You will be the expert on your category's market dynamics, competitive landscape, and price & promotional effectiveness. This role involves leading the integrated business planning cycle, shaping demand forecasts, developing winning go-to-market strategies, and managing the trade investment budget to deliver on both top-line sales and bottom-line profitability. You will work in a highly cross-functional environment, collaborating closely with Brand, Finance, Supply Chain, and Customer Development teams to ensure flawless planning and execution. By championing a high-performance culture, you will develop a team of strategic thinkers and commercial experts to secure our long-term success.

KEY RESPONSIBILITIES:

Strategic Planning & Commercial Leadership

• Lead the annual Integrated Business Planning (IBP) process by conducting comprehensive 6P analyses to identify key category insights and opportunities.

• Develop the annual Category Development plan, translating brand objectives into a clear commercial strategy and execution roadmap.

• Spearhead the development of Joint Business Plans (JBPs) with key retail partners to drive mutual growth.

• Prepare and deliver compelling presentations for key business processes, including quarterly cascades to the Customer Development (Sales) team and strategic alignment meetings with leadership.

Demand Forecasting & Financial Management

• Drive the demand planning process by developing forward forecasts based on primary/secondary sales data and Nielsen market trends.

• Provide robust analysis and justification for promotional uplifts, ensuring accurate baseline forecasting in partnership with the Demand Planning team.

• Lead the development of Business Cases (BCs) for all trade activities, providing critical inputs on incremental sales (iGSV) and trade spend (iTTS) based on price elasticity and ROI analysis.

• Manage the category's Trade Term Spend (TTS) budget, ensuring expenditure is aligned with the strategy and delivering maximum return on investment.

Go-to-Market & New Product Launch Excellence

• Architect the 360-degree launch plan for all New Product Development (NPD), from initial volume forecasting to post-launch tracking.

• Develop comprehensive promotion strategies, channel-exclusive mechanics, and point-of-sale activation plans, ensuring alignment with above-the-line media.

• Manage the end-to-end process for promotional & brand activation support

• Proactively manage the NPD listing process with Customer Business Development team, developing contingency plans to overcome any retailer objections.

Market Intelligence & Performance Analysis

• Serve as the category expert on competitor activity, utilizing Nielsen data and market intelligence to track and analyze competitor promotions, pricing, and market share.

• Deliver monthly analysis on sales performance (GSV), providing clear commentary on drivers of over or under-performance against the forecast.

• Monitor the strategic price index and be agile to design response plans to maintain competitiveness and defend market share.

Team Leadership & Talent Development

• Lead, coach, and develop a high-performing team of customer strategic planning managers, fostering excellence in brand management and commercial planning.

• Recruit and nurture talent, building a future-fit organization through effective coaching, performance management, and career development.

• Cultivate a culture of high performance and engagement, inspiring the team to deliver exceptional business results.

STAKEHOLDERS (INTERNAL &EXTERNAL):

Internal

• Brand Marketing

• Customer Business Development

• Finance

• CMI (consumer market insight)

• R&D & RA

• Supply Chain

External

• Distributors

• Retailers

• Nielsen / Kantar

• Agencies

Qualifications and Skills:

• Bachelor’s Degree in Business, Marketing, Finance, or related field

• A minimum of 8-10 years of relevant experience in the FMCG (Fast-Moving Consumer Goods) industry is essential.

• Proven experience in Trade Marketing / Category Management / Customer/Channel Development / Sales or Key Account Management / Brand Management with strong commercial exposure

Desirable Experience/Skill/Knowledge:

Technical & Analytical Capabilities

• Data Analysis: Strong analytical skills with a proven ability to interpret market data, internal sales data (primary/secondary), and shopper insights to make informed recommendations.

• Financial Acumen: Solid commercial understanding with experience in budget management (specifically trade spend/TTS), business case development, pricing analysis, and understanding a product's P&L

• Demand Forecasting: Proficiency in the fundamentals of sales forecasting and demand planning, including understanding base sales and promotional uplifts.

• Advanced Excel: Essential proficiency in Microsoft Excel, including pivot tables, v-lookups, charting, and building complex formulas for data analysis

• Presentation Skills: Strong ability to use Microsoft PowerPoint to synthesize complex information into clear, persuasive, and professional presentations for various audiences.

Core Competencies

• Strategic Thinking: The ability to see the bigger picture, connect disparate data points, and translate insights into actionable, long-term category and channel strategies.

• Stakeholder Management & Influence: Excellent cross-functional collaboration skills. A proven ability to work with and influence diverse teams, including Brand, Sales, Finance, and Supply Chain, to achieve common goals.

• Communication: Superior verbal and written communication skills. Must be able to articulate complex ideas clearly, justify recommendations logically, and present confidently to both internal leadership and external retail partners.

• Project Management: Strong organizational skills with the ability to manage multiple projects simultaneously—from new product launches to promotional campaigns—while adhering to strict timelines.

• Problem-Solving: A proactive and results-oriented mindset with the ability to identify potential issues, analyze root causes, and develop effective solutions independently.

ARE YOU EXCITED TO CRAFT THE ICE CREAM FUTURE?

To apply, you must do so online. Please do not forget to upload your CV, latest EoY and a motivation letter. If you have been informed that you are at risk of redundancy, please make sure to tick this box during your application. Please also attach your letter of redundancy to the application.

Your application will be reviewed against our requirements, and we will be in touch shortly after the closing date to provide you with an update on the status of your application.

By applying for this vacancy, you are confirming that you have made your Line Manager aware of your application and that you are at a point in your career with Unilever where it is appropriate for you to applyor other positions.

Disclaimer

Equal Opportunity Employer: Unilever is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability.

We take pleasure seriously. Join the Ice Cream team now!

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bring ing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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AC - Strategic Planning & Reporting Manager page is loadedAC - Strategic Planning & Reporting Manager Apply remote type On-site locations Mercu 2, Kuala Lumpur, Malaysia posted on Posted Yesterday time left to apply End Date: August 16, 2025 (29 days left to apply) job requisition id R106337

Position Summary

Role and Responsibilities

• Report to the President of Malaysia subsidiary.
• Manage & responsible for overall sales, marketing, merchandising, inventory and business performance for Samsung Malaysia AC business.
• Liaise with inter-department, HQ and RHQ to align and to responsible for AC business strategy & planning, new initiatives, and projects
• To ensure effective communication between business units for stock planning, inventory management, sales forecast accuracy & out of stock management.
• P&L simulation for total AC business.
• Prepare business reports & management reporting in Korean for local management, RHQ and HQ on timely basis.
• Work closely with local members with good team spirit to grow AC business together
• Other tasks assign by management.

#LI-SME #LI-MidSenior

Skills and Qualifications

• Candidate must possess at least a Bachelor’s Degree, Post Graduate Diploma, Professional Degree in Business Studies/Administration/Management or equivalent.
• Minimum 12 years of working experience in the related field is required for this position.
• Preferably candidate with AC business or strategy background.
• Sufficient organizational skills and ability to carry out multiple and intricate tasks.
• Strong collaboration required to work with different business units, HQ & RHQ.
• Korean Speaking is required for the role.
• Excellent in MS Office and people management skill.

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Job Title: Category & Commercial Strategic Planning Head

Location: Malaysia

The Ice Cream division at Unilever is preparing to stand on its own, aiming to becom e an independent , EUR 8.3 billion publicly listed company by the end of 2025 . We’re on a mission to create the ultimate snacking company. A place where growth, innovation, founder and ownership mentality, and performance are cultivated and rewarded. And where we craft extraordinary ice cream experiences - transforming ordinary moments into lasting memories. Because we know, life tastes better with ice cream.

ABOUT THE MAGNUM ICE CREAM COMPANY:

The Magnum Ice Cream Company is all about growth. Growing our business. Growing our customers’ businesses. Growing our people’s careers. Growth begins with empowerment. So we free our people to be innovative, responsible entrepreneurs, driven and equipped to give our consumers more amazing products and unforgettable moments – and having fun doing it.

With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry. We have been taking pleasure seriously for more than 100 years, serving happiness with every lick or scoop of ice cream for generations.

We are investing to unlock the full growth potential of The Magnum Ice Cream Company as a standalone entity, once we separate from Unilever, which is planned to happen before the end of 2025.

We dream big but keep things simple to act fast.

If you want to grow with us, make an impact, and shape the future of Ice Cream , this is the place for you!

JOB PURPOSE:

The Category & Commercial Strategic Planning Head is the strategic engine for the category, driving growth by linking brand strategy with commercial execution. You will be the expert on your category's market dynamics, competitive landscape, and price & promotional effectiveness. This role involves leading the integrated business planning cycle, shaping demand forecasts, developing winning go-to-market strategies, and managing the trade investment budget to deliver on both top-line sales and bottom-line profitability. You will work in a highly cross-functional environment, collaborating closely with Brand, Finance, Supply Chain, and Customer Development teams to ensure flawless planning and execution. By championing a high-performance culture, you will develop a team of strategic thinkers and commercial experts to secure our long-term success.

KEY RESPONSIBILITIES:

Strategic Planning & Commercial Leadership

• Lead the annual Integrated Business Planning (IBP) process by conducting comprehensive 6P analyses to identify key category insights and opportunities.

• Develop the annual Category Development plan, translating brand objectives into a clear commercial strategy and execution roadmap.

• Spearhead the development of Joint Business Plans (JBPs) with key retail partners to drive mutual growth.

• Prepare and deliver compelling presentations for key business processes, including quarterly cascades to the Customer Development (Sales) team and strategic alignment meetings with leadership .

Demand Forecasting & Financial Management

• Drive the demand planning process by developing forward forecasts based on primary/secondary sales data and Nielsen market trends.

• Provide robust analysis and justification for promotional uplifts, ensuring accurate baseline forecasting in partnership with the Demand Planning team.

• Lead the development of Business Cases (BCs) for all trade activities, providing critical inputs on incremental sales ( iGSV ) and trade spend ( iTTS ) based on price elasticity and ROI analysis.

• Manage the category's Trade Term Spend (TTS) budget, ensuring expenditure is aligned with the strategy and delivering maximum return on investment.

Go-to-Market & New Product Launch Excellence

• Architect the 360-degree launch plan for all New Product Development (NPD), from initial volume forecasting to post-launch tracking.

• Develop comprehensive promotion strategies, channel-exclusive mechanics, and point-of-sale activation plans, ensuring alignment with above-the-line media.

• Manage the end-to-end process for promotional & brand activation support

• Proactively manage the NPD listing process with Customer Business Development team , developing contingency plans to overcome any retailer objections.

Market Intelligence & Performance Analysis

• Serve as the category expert on competitor activity, utilizing Nielsen data and market intelligence to track and analyze competitor promotions, pricing, and market share.

• Deliver monthly analysis on sales performance (GSV), providing clear commentary on drivers of over or under-performance against the forecast.

• Monitor the strategic price index and be agile to design response plans to maintain competitiveness and defend market share.

Team Leadership & Talent Development

• Lead, coach, and develop a high-performing team of customer strate gic planning managers, fostering excellence in brand management and commercial planning.

• Recruit and nurture talent, building a future-fit organization through effective coaching, performance management, and career development.

• Cultivate a culture of high performance and engagement, inspiring the team to deliver exceptional business results.

WHAT YOU NEED TO SUCCEED:

SKILLS:

Technical & Analytical Capabilities

• Data Analysis: Strong analytical skills with a proven ability to interpret market data , internal sales data (primary/secondary), and shopper insights to make informed recommendations.

• Financial Acumen: Solid commercial understanding with experience in budget management (specifically trade spend/TTS), business case development, pricing analysis, and understanding a product's P&L

• Demand Forecasting: Proficiency in the fundamentals of sales forecasting and demand planning, including understanding base sales and promotional uplifts.

• Advanced Excel: Essential proficiency in Microsoft Excel, including pivot tables, v-lookups, charting, and building complex formulas for data analysis

• Presentation Skills: Strong ability to use Microsoft PowerPoint to synthesize complex information into clear, persuasive, and professional presentations for various audiences.

Core Competencies

• Strategic Thinking: The ability to see the bigger picture, connect disparate data points, and translate insights into actionable, long-term category and channel strategies.

• Stakeholder Management & Influence: Excellent cross-functional collaboration skills. A proven ability to work with and influence diverse teams, including Brand, Sales, Finance, and Supply Chain, to achieve common goals.

• Communication: Superior verbal and written communication skills. Must be able to articulate complex ideas clearly, justify recommendations logically, and present confidently to both internal leadership and external retail partners.

• Project Management: Strong organizational skills with the ability to manage multiple projects simultaneously—from new product launches to promotional campaigns—while adhering to strict timelines.

• Problem-Solving: A proactive and results-oriented mindset with the ability to identify potential issues, analyze root causes, and develop effective solutions independently.

EXP E RI E NCE S & QUALIFICATIONS :

• Bachelor’s Degree in Business , Marketing, Finance, or related field

• A minimum of 8-10 years of relevant experience in the FMCG (Fast-Moving Consumer Goods) industry is essential.

• Proven experience in Trade Marketing / Category Management / Customer/Channel Development / Sales or Key Account Management / Brand Management with strong commercial exposure

W HAT YOU CAN EXPECT :

• A unique mix of global scale & start-up spirit—€ 8.3 bn powerhouse with an agile, entrepreneurial mindset. We’re building a new high growth Ice Cream company from the ground up.

• Career without limits—42 markets, international opportunities, and fast tracked growth.

• A performance-driven culture—Freedom to act, disrupt and grow – your success is measured by impact.

• A company that celebrates joy, innovation, and purpose—We create extraordinary careers, just like our ice cream creates extraordinary moments.

ADDITIONAL INFORMATION

As publicly announced , Unilever will separate its Ice Cream business which is e xpected by the end of 2025. T his role will transfer to the new Ice Cream company.

Unilever embraces diversity and encourages applicants from all walks of life . This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity .

For the recruitment of this position, we would like to emphasize that local conditions apply to the position

ARE YOU EXCITED TO CRAFT THE ICE CREAM FUTURE?

To apply, you must do so online. Please do not forget to upload your CV and a motivation letter. Your application will be reviewed against our requirements, and we will be in touch shortly after the closing date to provide you with an update on the status of your application.

Disclaimer

Equal Opportunity Employer: Unilever is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability.

We take pleasure seriously. Join the Ice Cream team now!

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bring ing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

#J-18808-Ljbffr