375 Marketing Strategist jobs in Malaysia

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Role: Paid AdvertisingStrategist (Full Time or Part Time Available)

Location: Hybrid / Office at Taipan USJ, Malaysia

Type: Full-Time/Part-Time

Senority: Mid-Level or Senior

If you’re tired of “meh” job listings that read like a boring report from Office Space.

And if you’re craving a real opportunity to flex your performance marketing muscles in a lean, hungry team that’s scaling fast (and taking clients with us).

Then this just might be the one .

We’re Forwrd Agency —a fast-growing growth marketing company that turns small businesses into 6-figure powerhouses through paid advertising that actually works . Think killer creative, smart media buying, tight funnels, and ROI that slaps.

We’re looking for a Social Advertising Strategist to take the wheel and drive serious results for our clients.

What’s This Role All About?

You’ll be the quarterback of growth —crafting paid ad strategies, leading a tight-knit team of creatives and media buyers, and keeping your finger on the pulse of performance. This isn’t a hands-off strategy role. It’s definitely a role that would need you to be super hands on!

What You’ll Be Doing:

Key Responsibilities:

• Client Collaboration: Act as a key point of contact for clients, understanding their challenges, industries, and goals (e.g., “100 new customers at $10 CPA”) and translate them into actionable campaign plans.
• Strategy Development: Develop paid advertising strategies that drive customer acquisition and revenue growth for small businesses (e.g., Meta, Google Ads, TikTok).
• Campaign Oversight: Lead a lean pod (Creative and Media specialists) to execute campaigns, ensuring alignment across strategy, creative assets, and media execution.
• Performance Analysis: Monitor campaign metrics, provide actionable insights, and adjust strategies to optimize results.
• Trend Spotting: Stay ahead of advertising trends, platform updates, and emerging opportunities to bring fresh ideas to the table.
• Communication: Present strategies, campaign updates, and performance reports to clients with clarity and confidence.
• Project Management: Balance multiple client projects, delivering fast turnarounds without sacrificing quality.

You Might Be the One If:

• 1+ year of experience in growth marketing or paid advertising, ideally with small business or lean-budget campaigns.
• Proven success driving profitable paid ad campaigns (e.g., strong ROAS, low CPA) on platforms like Meta Ads, Google Ads, or similar.
• Experience leading small teams or coordinating cross-functional efforts (e.g., creative + media).
• Deep understanding of growth funnels (awareness → conversion), audience targeting, and campaign optimization.
• Analytical chops—comfortable tracking and acting on KPIs like CTR, CPA, and ROAS.
• Stellar communication skills—can distill complex strategies into simple, actionable plans for clients and team.
• Hands-on proficiency with ad platforms (Meta Ads Manager, Google Ads) and basic analytics tools (e.g., Google Analytics).
• Bonus: Experience with growth hacking, e-commerce, or scaling small businesses.

What’s In It For You?

• Drive real growth for small businesses that rely on your expertise to thrive.
• Work in a lean, no-BS team where your impact is immediate and massive.
• Ownership, no micro-managing. But you are required to take full accountability of your work.
• Competitive & Transparent Salary and Incentive Plan. The more revenue you generate, the higher your base and incentives.

How to Apply:

Send your resume, and a quick rundown of a paid ad campaign you’ve crushed (budget, platform, results), and why you’re pumped to grow small businesses.

*Those we do not send the above, may be rejected.

Let’s make growth happen—together!

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Business Development and Sales
• Industries Advertising Services

Referrals increase your chances of interviewing at Forwrd by 2x

Get notified about new Strategist jobs in Subang Jaya, Selangor, Malaysia .

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Responsibilities

• Responsible for managing all digital marketing platforms, e.g., Website, Facebook, Twitter, LinkedIn
• Manage email marketing campaigns and subscriptions
• Maintain event listings on Facebook, Eventbrite, and the website
• Assist in creating advertisement media, e.g., graphics, brochures, videos
• Create engaging and creative posts and messages across platforms
• Respond to customer inquiries on digital marketing platforms
• Measure and report weekly performance of digital marketing campaigns
• Evaluate and analyze data gathered from campaigns
• Basic content writing and flyer creation skills

Requirements

• Possess at least a Professional Certificate or Diploma/Degree in Marketing, Mass Communication, Multimedia, Business, or related fields
• Good command of written and spoken English
• Digitally savvy with strong knowledge of digital marketing platforms
• Basic graphic design and video editing skills
• Willing to work overtime if required
• Preferably a Junior Executive with experience in Digital Marketing, but fresh graduates are encouraged to apply

This job is for an Assistant Marketing Strategist , supporting the creation and execution of marketing campaigns. It offers a great opportunity to learn and grow in marketing while working with diverse teams on exciting projects.

As an Assistant Marketing Strategist , you will assist the Marketing Strategist in developing and implementing integrated marketing campaigns for clients. This role is suitable for someone with foundational marketing experience eager to develop into a more strategic role. Responsibilities include project coordination, campaign planning, research, and performance analysis to ensure high-impact initiatives aligned with client goals.

Key Responsibilities

• Support in developing marketing strategies through data gathering, market research, and insights compilation.
• Assist in identifying target audiences, value propositions, and campaign objectives across channels.
• Help prepare strategy documents, campaign roadmaps, timelines, and planning decks.

Client Coordination

• Prepare for client meetings with presentations and reports.
• Record meeting notes and follow up on action items.
• Maintain communication with clients to ensure smooth project execution.

Project & Campaign Execution

• Coordinate with internal teams (creative, digital, social media, tech) for campaign support.
• Track timelines and deliverables to meet deadlines.
• Assist in preparing and reviewing briefs based on client objectives.

Reporting & Performance Monitoring

• Collect, organize, and analyze campaign data to evaluate KPIs.
• Support the creation of post-campaign reports and insights.
• Contribute to data-driven recommendations for improvement.

Job Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 1–2 years of experience in marketing, coordination, or campaign execution.
• Basic knowledge of marketing channels and digital planning.
• Strong communication skills.
• Excellent organizational and multitasking abilities.
• Familiarity with tools like Google Analytics, Meta Ads Manager, Excel/Sheets, etc.
• Proficiency in PowerPoint or similar presentation tools.
• Eagerness to learn and grow in strategic thinking and client management.

• Marketing Strategies
• Project Management
• Digital Marketing
• Event Marketing
• Strategic Planning

Work hours are flexible as long as tasks are completed.

Balance remote work with in-office collaboration.

Rhingle is a marketing agency offering solutions in creative, events, digital marketing, and web/app development. We aim to provide clients and customers with the best EXPERIENCE through integrated services and expertise, fostering creativity and strategic growth.

Location: Federal Territory of Kuala Lumpur, Malaysia (On-site)

Job Type: Full-time

Coinstore is a leading digital asset trading platform in the cryptocurrency industry, offering a wide range of services, including spot trading, futures trading, and more. We are committed to providing a safe, efficient, and user-friendly trading environment for our customers.

Event Planning and Execution

• Plan and execute marketing activities related to the Coinstore brand, including but not limited to online promotions, offline events, seminars, press conferences, etc.
• Collaborate with internal teams and external partners.
• Develop activity plans and schedules, coordinate resources, control the budget, and ensure the activity is completed on time and within scope and quality.

Brand Building and Promotion

• Gain a deep understanding of Coinstore's brand positioning, target audience, and market trends. Design event themes and content aligned with the brand’s tone.
• Write promotional materials, event copy, press releases, etc. related to the brand.
• Utilize various platforms for event promotion, including social media, email marketing, content marketing, etc.

Data Analysis and Evaluation

• Set KPIs for events, monitor, analyze event effectiveness, and evaluate ROI.
• Collect user feedback and market reactions, summarize lessons learned, and provide improvement suggestions for future events.

• Education: Bachelor's degree or higher, preferably in marketing, advertising, communication, business management, or related fields.
• Industry Knowledge: Over 3 years of experience in brand event planning, with preference for experience in the crypto industry. Familiarity with the cryptocurrency market and user behavior, with an understanding of blockchain technology.
• Experience: Proficient in brand promotion and marketing theories and methods, with the ability to create effective strategies based on market changes and user needs. A track record of planning and executing successful large-scale brand events is preferred.
• Language Proficiency: Fluent in both English and Chinese.
• Required Skills:
• Excellent creative thinking and event planning skills, with the ability to independently design and write event proposals.
• Strong communication, coordination skills, and a collaborative mindset.
• Ability to handle stress and adapt, working efficiently in a fast-paced, multitasking environment.

Note: Only shortlisted candidates will be notified.

This job is about being a Performance Marketing Strategist, where you drive leads and create engaging content. You might like this job because you’ll use creativity and data to connect with audiences in both English and Bahasa Malaysia.

You’re both data-driven and creative, equally confident in analyzing campaign results and creating content that resonates. You can switch between Bahasa Malaysia and English naturally, adapting your tone for different audiences.
You understand how to attract the right audience, keep them engaged, and guide them toward action, whether it’s through a landing page, a blog, an email, or an ad.

As our Performance Marketing & Content Specialist , you’ll be responsible for growing EasyStore’s reach and generating quality leads through a combination of performance marketing and content creation.
You’ll manage campaigns on platforms like Meta, Google, and LinkedIn while developing content that speaks to our target audiences.

Your work will connect awareness to action, using the right channels, the right message, and the right timing.

• Drive lead generation by planning, launching, and optimizing paid campaigns on Meta, Google, LinkedIn, and other relevant platforms.
• Produce high-quality content in both Bahasa Malaysia and English for landing pages, blogs, email campaigns, social media, and digital ads.
• Tailor messaging for different channels and audience segments while maintaining a consistent EasyStore brand voice.
• Collaborate with cross-functional teams to develop creatives, visuals, and other campaign assets that support marketing objectives.
• Lead marketing campaigns with a strong focus on demand generation and measurable results.
• Repurpose and amplify content across multiple formats to maximize reach, engagement, and impact.
• Align campaigns with business priorities by working closely with product, marketing, and merchant success teams.

• 2–4 years of experience in performance marketing, growth, or demand generation (preferably in SaaS or tech).
• Strong hands-on experience with Meta Ads, Google Ads, LinkedIn Ads, YouTube, or other paid platforms.
• Data-driven mindset: experience working with metrics like CAC, ROAS, MQL-to-SQL rate, trial-to-paid, etc.
• Familiar with tools like Google Analytics, Meta Business Suite, GA4, and email marketing tools (e.g., Mailchimp, HubSpot, ActiveCampaign).
• Proactive, resourceful, and able to work cross-functionally with design, content, and product teams.
• Bonus if you’ve worked with commerce tools or understand the retail SaaS market.

Marketing Strategies

Performance Management

Data Analysis

Marketing Materials

Digital Advertising

Advertisement

Upon confirmation, you will be entitled to outpatient medical benefits, including dental benefits.

Providing a generous allowance to cover your needs and wants, up to a certain limit on your birthday month.

We encourage work life balance. Plan your leave for a holiday break !

Since 2012, we are passionate about helping businesses achieve their full potential. EasyStore is a unified commerce solution that unifies online and retail operations. Over 50,000 brands have grown their businesses by embracing unified customer experiences (UCX) strategy through EasyStore across multiple sales channels - online store, retail outlets, marketplaces, and social media, ensuring consistency in product.

As an Assistant Strategist, you will support the Marketing Strategist in develop strategies, oversee execution, optimize campaigns for success.

As an Assistant Marketing Strategist , you will support the Marketing Strategist in the development and execution of integrated marketing campaigns for our clients. This role is ideal for someone who has foundational experience in marketing and is eager to grow into a more strategic position. You’ll assist in project coordination, campaign planning, research, and performance analysis to ensure the delivery of high-impact marketing initiatives that align with client goals.

• Assist the Marketing Strategist in developing marketing strategies by gathering data, conducting market research, and compiling insights.
• Support in identifying target audiences, value propositions, and campaign goals across multiple channels.
• Help create strategy documents, campaign roadmaps, timelines, and planning decks.

• Support in preparing for client meetings, including presentation materials and reporting documentation.
• Take meeting notes and follow up on key action items with internal teams.
• Help maintain communication with clients to ensure smooth project execution.

• Coordinate with internal specialist teams (e.g., creative, digital, social media, tech) to support campaign execution.
• Track timelines and deliverables to ensure tasks are completed on schedule.
• Help prepare and review briefs for internal teams based on client objectives and strategist input.

• Assist in collecting, organizing, and analyzing campaign data to assess performance against KPIs.
• Support the preparation of post-campaign performance reports and insights.
• Contribute to data-driven recommendations for campaign improvement.

• Bachelor’s degree in Marketing, Communications, Business, or any related field.
• 1–2 years of experience in a marketing, coordination, or campaign execution role.
• Basic understanding of marketing channels and digital campaign planning.
• Strong written and verbal communication skills.
• Excellent organizational and multitasking abilities.
• Familiarity with tools like Google Analytics, Meta Ads Manager, Excel/Sheets, or similar.
• Proficiency in PowerPoint or other presentation tools.
• Eagerness to learn and grow in strategic thinking and client management.