What Jobs are available for Marketing Head in Malaysia?

Showing 38 Marketing Head jobs in Malaysia

Head of Marketing (Hospitality industry)

Talent Recruit

Posted 2 days ago

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Job Description

Company Background

We are representing a well-known client in the hospitality industry, looking for Head of Marketing to be based in Sungai Long, Kajang.

Key Responsibilities:

  • Lead the development and execution of the resorts overall marketing strategy to drive brand visibility, guest engagement, and revenue growth.
  • Oversee both digital and traditional marketing campaigns, ensuring alignment with business goals and positioning Monkey Canopy as a premier family-friendly destination.
  • Manage marketing budgets effectively, optimizing ROI through data-driven planning and campaign performance tracking.
  • Conduct market research and competitor analysis to identify trends, opportunities, and areas for brand differentiation.
  • Collaborate with internal teams (sales, operations, F&B, events) to create integrated marketing initiatives that enhance guest experience and promote attractions, dining, and accommodations.
  • Build, mentor, and lead the marketing team, fostering innovation and accountability.
  • Represent the brand at key events, partnerships, and media opportunities to strengthen market presence.

Requirements

  • At least a diploma or degree in Marketing, Business, Communications, or related field.
  • At least 5 years of marketing experience, including 3 years in a leadership role.
  • Experience in hospitality, tourism, or leisure industry is an added advantage.
  • Strong skills in digital marketing (social media, SEO, online campaigns).
  • Good understanding of traditional marketing and branding.
  • Strong leadership and teamwork abilities.
  • Analytical, creative, and able to adapt to market changes.
  • Excellent communication in both English and Mandarin is an added advantage.

Interested candidates, please apply online or send your updated resume to balqis(at)talentrecruit.com.my

Only shortlisted candidates will be notified.

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Head Of Sales & Marketing

Kuala Lumpur, Kuala Lumpur AVF GLOBAL SERVICES

Posted 8 days ago

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Job Description

* Lead the Sales & Marketing functions across all campuses in Malaysia.

* Design and implement marketing and admissions strategies aligned with group-level business plans and brand guidelines.

* Monitor and report admissions performance on a weekly, monthly, quarterly, and annual basis.

* Drive online and offline marketing initiatives, including digital campaigns, events, school outreach, and media relations.

* Collaborate with the group marketing team to ensure brand consistency and performance reporting.

* Collaborate with the Finance Team to plan the Sales & Marketing budget.

* Drive customer (parent) satisfaction through proactive engagement & follow-ups.

* Build and lead a high-performing sales and marketing team across campuses.



Requirements:

* Preferably a Master's Degree/MBA or a minimum of a Bachelor's Degree.

* 15-20 years of working experience in sales, marketing, or business development, preferably in the EDUCATION SECTOR or a CUSTOMER-CENTRIC INDUSTRY.

* Good communication and interpersonal skills.

* ONLY MALAYSIAN CANDIDATES are encouraged to apply.



TERMS OF EMPLOYMENT: YEARLY RENEWABLE CONTRACT

WORKING HOURS: MON TO FRI (8 am to 4 pm) / Every Sat (8 am to 12 noon)
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Head of Marketing - Established Pharmaceuticals Division (EPD)

Petaling Jaya, Selangor Abbott

Posted 27 days ago

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Job Description

**The Opportunity**
This position is based in **Petaling Jaya, Selangor** , within the **Established Pharmaceuticals Division (EPD)** . EPD focuses on delivering high-quality, trusted medicines that help improve health outcomes for patients across various therapeutic areas.
As the **Head of Marketing** , you'll lead the ethical, OTC, and vitamins portfolio, driving market leadership and revenue growth. You'll collaborate closely with commercial operations, regulatory, finance, and business development teams to develop and execute impactful marketing strategies across offline, online, and digital channels.
**What You'll Do**
+ Lead and develop marketing strategies for EPD Ethical and OTC portfolios, focusing on HCP/patient insights.
+ Set market share objectives, sales targets, and performance goals.
+ Drive execution of marketing initiatives and campaigns across ethical and trade channels.
+ Support the vitamins portfolio in collaboration with distributors and internal stakeholders.
+ Build and lead digital and e-commerce strategies for the OTC portfolio.
+ Champion multichannel engagement (MCE) strategies to enhance HCP reach and satisfaction.
+ Introduce value-added services (Beyond the Pill) for HCPs, pharmacists, and patients.
+ Manage brand budgets and expenditures effectively.
+ Identify and develop business cases for new product opportunities.
+ Oversee new product development aligned with market trends and business goals.
+ Provide leadership and mentorship to direct and indirect reports.
**Required Qualifications**
+ Degree in Pharmacy, Nutrition, Science, or equivalent.
+ Strong foundation in marketing principles and end-to-end marketing management.
+ Deep understanding of HCP/customer needs and data-driven engagement strategies.
+ Proficiency in digital marketing, content creation, SEO, and eCommerce.
**Preferred Qualifications**
+ Minimum 10 years of experience in marketing and digital management within healthcare/pharmaceutical MNCs.
+ Proven track record in developing and executing integrated brand plans.
+ Strong interpersonal, presentation, analytical, and influencing skills.
An Equal Opportunity Employer
Abbot welcomes and encourages diversity in our workforce.
We provide reasonable accommodation to qualified individuals with disabilities.
To request accommodation, please call or email
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Brand Internship - P&G FY2526 Management Internship

Petaling Jaya, Selangor Procter & Gamble

Posted 13 days ago

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Job Location
KUALA LUMPUR GENERAL OFFICE
Job Description
Did you know P&G invented the concept of brands and brand management?
We believe in serving the consumer and ensuring our organization, talent and brand building reflects the diversity and needs of the approximate 5 billion people that we serve around the world through our brands.
Over the years, we have remained state-of-the-art consistently in marketing, always finding new and exciting ways to reach consumers, from the classic store to the most sophisticated digital technology. This is why some of the world's best marketing pros and business leaders started with us. Our brand management philosophy can be summed up in a simple concept: "Consumer is boss".
Would you like to join a world-class brand building organization of a leading global company? Take your internship with the #1 Company for Leaders!
We are looking for leaders who set priorities and able to work effectively with diverse groups of people. We offer an exciting internship program for you. Since DAY 1, you will have responsibilities and will develop different and meaningful projects.
These Are Some Examples of Internship Assignments That You Could Have:
You will play a role in setting strategy, decision-making, business planning, and analysis across all aspects of the business including:
+ Co-leading a new launch or evaluating the current strategies of a brand or product.
+ Leading monthly market & brand analysis, gather input of multi-functional team to recommend corrective actions for a specific category/initiative.
+ Working on the design & execution of brand campaigns (media, digital, CRM, instore, PR). Lead campaigns briefs (regional campaign localization or local campaign build up) & follow up on execution.
+ Co-leading the digital marketing on your brand (visibility, content, local partnerships, eCommerce etc).
+ Co-developing Market and Initiative Reviews.
To be successful in this internship role, you will need strong passion and strength in consumer, market understanding and insights to develop creative and innovative solutions that allow us to win in the marketplace.
We love talented people; you will have the opportunity to become a full-time employee following successful completion of your Internship, if there is a role available.
Why P&G?
You will be exposed to a diverse range of skillsets and experiences including:
+ Robust Brand Building knowledge
+ International experiences
+ Wide range of brand experiences
+ Industry recognition
Job Qualifications
Qualifications
+ You are a current university student/just graduated/has less than 1 year to graduate (graduation year of 2025/2026)
+ Available to do full-time internship in Klang Valley for 3 months/12 weeks or more
+ You are preferably in a Brand/Marketing-related field of study, but this role is open to all fields
+ You are an excellent visionary, with strategic and fearless leadership skills
+ You display strong teamwork, analytical skills, problem solving and solutions oriented mindset especially during conflicts
+ Excellent interpersonal skills (both written and verbal)
+ Ability to set specific goals and meet or exceed them
+ Ability to work effectively with others, while demonstrating integrity and high personal standards.
About Us
We produce globally recognized brands, and we grow the best business leaders in the industry. With a portfolio of trusted brands as diverse as ours, it is paramount our leaders are able to lead with courage the vast array of brands, categories and functions. We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Oral-B®, Pampers®, Pantene®, Tampax® and more. Our community includes operations in approximately 70 countries worldwide. Visit to know more.
Our consumers are diverse and our talents - internally - mirror this diversity to best serve it. That is why we're committed to building a winning culture based on Inclusion and our ideal candidate is passionate about the same principle: you will join our daily effort of being "in touch" so we craft brands and products to improve the lives of the world's consumers now and in the future. We want you to inspire us with your unrivalled ideas.
We are committed to providing equal opportunities in employment. We do not discriminate against individuals on the basis of race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, veteran status, HIV/AIDS status, or any other legally protected factor.
Job Schedule
Full time
Job Number
R
Job Segmentation
Internships
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Marketing Manager

Kuala Lumpur, Kuala Lumpur Marriott

Posted 1 day ago

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Job Description

**Additional Information**
**Job Number**
**Job Category** Sales & Marketing
**Location** Renaissance Kuala Lumpur Hotel & Convention Centre, Corner of Jalan Sultan Ismail and Jalan Ampang, Kuala Lumpur, Malaysia, Malaysia, 50450 VIEW ON MAP
**Schedule** Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
Responsible for completing marketing plan for property. Manages all e-commerce opportunities. Develops a good working relationship with tourism bureaus and community leaders.
**CANDIDATE PROFILE**
**Education and Experience**
- High school diploma or GED; 2 years experience in the sales and marketing or related professional area.
OR
- 2-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major; no work experience required.
**CORE WORK ACTIVITIES**
**Conducting Daily Marketing Activities that Achieve Department Goals**
- Assists in region-wide coordination of rooms, food and beverage, spa, and golf promotions.
- Develops leisure marketing plan that addresses the distribution of rate offers, packages and programs designed to build occupancy.
- Maintains, updates, and manages all web sites.
- Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings.
- Develops brochure and property collateral materials.
- Participates in all property imaging work (e.g., signage).
- Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
- Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.
- Ensures consistent marketing message is communicated in all advertising and collateral efforts.
- Manages marketing budget throughout year.
- Provides regular tracking/ROI and analysis of promotions and website/email campaigns, using industry averages for ROI calculation, and uses this knowledge in future planning.
- Tracks return on investment (ROI) of all marketing initiatives, including online, direct mail and print advertising.
- Keeps track of actual versus planned marketing budgets and provides input and recommendations as needed regarding reallocation of funding.
- Ensures consistency in individual property's voice on all guest touchpoints and marketing communications, not only following corporate graphic standards, but also on behalf of the individual property.
**Using Knowledge of Market Trends and Target Customer Information to Maximize Revenue**
- Evaluates new marketing opportunities for the property.
- Ensures property is represented on all quality internet sites that have the potential of providing business.
- Works closely with respective Convention Bureaus and Chambers of Tourism.
- Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
- Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.
- Develops strategic marketing plan for property, includes group, leisure and local efforts.
- Plans and supervises all photo shoots, developing shot list while keeping goals of property and brand image in mind.
**Building Successful Relationships that Generate Sales & Marketing Opportunities**
- Identifies and communicates with distribution channels that can sell distress inventory to drive property occupancy.
- Provides all sales channels with creative and unique tools to assist in the sales and marketing of the property.
- Acts as liaison between corporate and individual properties in rolling out programs and making sure that properties are taking advantage of all opportunities provided through corporate.
- Works with media buyer to plan and execute advertising.
- Assists property in developing promotions for various campaigns, keeping in mind strategy and goals of promotion as well as Look No Further prerequisites.
- Assists property with materials, tracking/analysis and presentations to owners.
- Acts on behalf of property with all vendors, exacting a balance between quality work and price, requesting estimates and approving all materials as needed.
**Additional Marketing Responsibilities**
- Keeps detailed files and records on all matters relative to property's marketing materials (photo usage rights, vendor contracts, etc.).
- Ensures that property is following all corporate marketing guidelines.
- Approves all invoicing through MarrCom office.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
At Renaissance Hotels, we believe in helping our guests experience the DNA of the neighborhoods they are visiting. Our guests come to discover and uncover the unexpected, to dive into a new culture, or simply to make the most of a free evening. They see business travel as an adventure because they see all travel as an adventure. Where others may settle for the usual, our guests see a chance to bring home a great story. And so do we. We're looking for fellow spontaneous explorers to join our team to bring the spirit of the neighborhood to our guests. If this sounds like you, we invite you to discover career opportunities with Renaissance Hotels. In joining Renaissance Hotels, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
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Marketing Manager

Langkawi Marriott

Posted 13 days ago

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Job Description

**Additional Information**
**Job Number**
**Job Category** Sales & Marketing
**Location** The St. Regis Langkawi, Jalan Pantai Beringin, Langkawi, Kedah, Malaysia, 7000VIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.
**CANDIDATE PROFILE**
**Education and Experience**
**Required:**
- 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred
OR
- 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.
**CORE WORK ACTIVITIES**
**Hotel Marketing and Advertising**
- Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.
- Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
- Manages F&B media schedules and verifies prompt settlement of accounts.
- Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
- Executes email marketing, and display advertising.
- Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
**Social Media Content Management**
- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
- Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.
**Public Relations and Visual Asset Management**
- Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.
- Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
- Manages assigned accounts as per the media account management system.
- Writes and distributes all press releases for property events, promotions, and outlets.
- Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
- Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
- Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
- Manages external vendors and media agencies; works with agency partners and continent PR leader to identify strategic media buys for their hotel(s).
- Surfaces and vets PR leads from the continent PR Leader regarding which are the best media to promote the hotel.
- Supports the co-ordination of photography for F&B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.
- Manages photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.
- Acts as central point of contact for regionally approved local photographers for food, amenity, and property imagery; coordinates with area or cluster marketing to verify all photography adheres to brand voice.
**Direct Marketing and Collateral Development**
- Coordinates and executes Hotel and F&B printed materials.
- Controls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.
- Assists in the production of all property, F&B display, and temporary signage in hotel public areas.
- Promotes collection of competitors collateral and publicity on a monthly basis.
- Manages the execution of F&B direct marketing activities.
- Verifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit (BSA).
**General**
- Assists and manages the development, co-ordination and execution of all communications activities with a strong emphasis on property F&B promotions and campaigns.
- Helps with the publication of hotel's newsletter(s).
- Supports communications duties and functions as deemed necessary.
- Assists in the liaison and execution of joint F&B promotions.
- Works with eCommerce to verify the Hotel's website and related websites are updated on a regular basis.
- Partners with Director of Marketing to create marketing plan aligned to hotel sales and revenue strategy.
- Provides training and marketing leadership and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.
- Coordinates with property and above property eCommerce and Revenue Management teams to report success of property marketing and eCommerce performance.
- Keeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
Combining timeless glamour with a vanguard spirit, St. Regis Hotels & Resorts is committed to delivering exquisite experiences at more than 50 luxury hotels and resorts in the best addresses around the world. Beginning with the debut of The St. Regis hotel in New York by John Jacob Astor IV at the dawn of the twentieth century, the brand has remained committed to an uncompromising level of bespoke and anticipatory service for all of its guests, delivered flawlessly by a team of gracious hosts that combine classic sophistication and modern sensibility, as well as our signature Butler Service. We invite you to explore careers at St. Regis. In joining St. Regis, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
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Marketing Manager

Horizon Network

Posted 8 days ago

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Job Description

Salary Details:

USD: 2,500 - 2,800 (Per Month)

5 Days Work

2 Days OFF (Random Days)

27 VL (Vacation Leave)

15 SL (Sick Leave)

Annual Bonus (Performance Based)

Annual Salary Increase (Performance Based)

Medical & Medicine Reimbursement (HMO) on First Day

Quarterly Team Building

Free Accommodation

Meal Allowance

Work Visa

Travel Allowance



Key Responsibilities (Categorized by Area of Expertise)

1. Brand Strategy & Management

Develop and execute a comprehensive annual marketing plan aligned with business goals, revenue targets, and brand positioning.

Work closely with executive leadership, operations, sales, and events teams to ensure unified brand direction.

Plan and execute seasonal and brand-led activations that enhance engagement and brand visibility.

Prepare regular performance reports for senior leadership with insights and recommendations.



2. Campaigns & Advertising

Conceptualize and launch targeted marketing campaigns.

Oversee the marketing budget, ensuring cost-efficiency and high ROI.

Monitor campaign performance, optimize for ROI, and report on key KPIs.



3. Digital Marketing

Lead digital strategy: SEO/SEM, email campaigns, paid media, and performance analytics.

Manage a robust social media calendar (Facebook, Instagram, TikTok, LinkedIn, etc.) to engage target audiences and drive traffic.

Ensure prompt engagement on review platforms (TripAdvisor, Google, etc.) and manage online reputation.

Oversee content creation to ensure messaging consistency across all platforms.



4. Influencer & Media Relations

Build relationships with influencers, bloggers, media outlets, and journalists to amplify brand reach.

Organize media visits, influencer partnerships, and press release distributions for maximum exposure.



5. Events & Onsite Promotions

Collaborating events teams to promote tournaments, live shows, and themed promotions.



Qualifications:

-A creative thinker with fresh ideas and the willingness to try, test, and learn.

-Bachelor’s degree in Marketing, Communications, Hospitality Management, or a related field is a plus—but not a deal-breaker if you bring the right mindset and creative flair.

-2–5 years of experience in brand and/or digital marketing

-Familiarity with digital tools (e.g., Meta Ads Manager, Canva, Google Analytics) is helpful—but you don’t need to be an expert—we’ll train the right person.

-Strong communication, collaboration, and organizational skills.

-A passion for creating standout marketing that moves the needle and connects with people.

-Coachable, proactive, and open to feedback—we’re big on mentorship and growth.

- Must have a valid PASSPORT ready.

- Able to work in Shifting Schedule and Public Holidays.

- Experience in Gaming Industry.

- Knowledge in App Store, Play Store, Facebook Ads, YouTube - Ads, TikTok Ads and Google Ads, etc.

- Language : ENGLISH (Fluent).

- Applicants must be willing to work in ABROAD.

- ALL EXPENSES will be shouldered by the company.

- Interview will be conducted via ONLINE.

- Can start ASAP.
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Marketing Manager

Melaka, Melaka Talent Recruit

Posted 21 days ago

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Job Description

Company Background :Property Development Position Title: Marketing Manager Work Location: Krubong, Melaka Working Days: 5 days (Mon - Fri) Salary: Up to RM10,000
Key Responsibilities:
  • Develop and implement strategic marketing plans to support project launching and overall brand visibility.
  • Plan and manage digital and traditional marketing campaigns, events, and promotions.
  • Lead the marketing team and work closely with sales and project development teams.
  • Manage the marketing budget and ensure effective ROI for marketing events.
  • Analyze market trends, competitor activities, and customer insights to improve marketing effectiveness.
  • Build relationships with media, agencies, and property portals.
  • Oversee the creation of marketing content, brochures, online listings, and social media.

Requirements: 

  • Bachelors Degree in Marketing, Business Administration, or a related field.
  • Proven experience in marketing, preferably within the real estate or property development sector
  • Strong leadership, communication, and interpersonal skills.


Interested candidate may apply online. 

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Digital Marketing Manager

Marriott

Posted today

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**Additional Information**
**Job Number**
**Job Category** Sales & Marketing
**Location** Putrajaya Marriott Hotel, IOI Resort City, Sepang Utara, Selangor, Malaysia, 62502VIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
The Manager of eCommerce and Digital sits at the intersection between Marriott International's eCommerce, marketing, and global distribution strategies. This role helps their property effectively pull through the sales, marketing, and customer engagement activities that drive awareness and profitability. This role will also manage overall activation of their property strategies in owned and third party electronic channels (Marriott.com, multi-lingual global sites, OTAs, meta search sites, search engines, and other eMarketing vehicles). This role will work to increase revenue, grow market share and create a compelling experience that steers customers towards booking on our direct online property channels. The Manager of eCommerce and Digital serves as a thought leader to their hotel's marketing, sales, and revenue management teams, providing local area and country-wide insight to enhance their digital experience. To this end, he/she will be in touch with their regional eCommerce and Digital Services team on a regular basis to make sure they are fully activated and optimized on Marriott.com and appropriate in-language global sites. The role partners hand in hand with their colleagues in the cluster marketing team to engage current and would-be customers with targeted messaging that's relevant, on-brand, and genuinely engaging. From time to time this role also provides eCommerce communication, training, education, reporting and analysis to digital, marketing, and sales teams on property.
**CANDIDATE PROFILE**
**Education and Experience**
**Required:**
- 2-year degree from an accredited university in eCommerce, Marketing, Business Administration or related major and 4 years experience in the sales, marketing, digital, eCommerce or related professional area; hospitality marketing or agency experience preferred
OR
- 4-year bachelor's degree in eCommerce, Marketing, Business Administration or related major; 2 years experience in the sales, marketing, digital, eCommerce or related professional area; hospitality marketing or agency experience preferred.
**CORE WORK ACTIVITIES**
**Digital and eDistribution Strategy Execution**
- Executes appropriate on-strategy eCommerce priorities and tactics.
- Coordinates with the Director of Sales and Marketing and/or the Director of eCommerce and Digital Services to validate and track ecommerce goals for the hotel.
- Reviews hotel progress against established goals periodically, provides reporting and analysis, and troubleshoots performance issues.
- Manages budgets for eCommerce activities.
- Follows and tracks progress on quarterly game plans for hotel by identifying key focus for the coming months.
- Collaborates closely with Directors of Field Marketing (DFMs), and cluster Marketing and Communication teams to execute online Brand Marketing strategies and plans for the hotel.
**Digital Acquisition Marketing**
- Coordinates execution of online marketing efforts through approved agencies/vendors and Marriott Digital Services team.
- Works with regional eCommerce team to optimize Paid Search performance.
- Manages the PLUS Platform for participating hotels in the area/cluster.
- Executes online marketing activities in partnership with hotel and cluster Marketing leaders (e.g., loading Marriott.com Hotel Website deals, Group Deals, Group Value Dates, email marketing and affiliate marketing).
- Assures that hotel websites on Marriott.com and global sites are fully optimized to maximize traffic from search engines.
- Identifies hotel-specific online digital activation needs (e.g., local channels to focus marketing efforts through).
**Hotel Web Site Content Optimization**
- Conducts regular audits of Marriott.com and individual Hotel Websites to verify each hotel is optimized for high quality custom images, content, links, and accurate translations; works with hotels on corrective action where necessary.
- Serves as the EPIC/Vignette administrator for the hotel(s).
- Provides consultation to hotel digital marketing teams in developing hotel website modules for Spa, Golf, Food & Beverage and weddings.
- Manages the pull-through and activation of key corporate eCommerce projects (e.g., new Marriott.com Hotel Websites, new field SEO service, and similar corporate e-services).
- Uses B2B e-tools to grow online bookings for Group and Corporate business in cluster hotels.
- Identifies and implements efforts to drive online awareness and bookings for hotel F&B outlets.
**OTAs and Meta Search Channel Optimization**
- Verifies that all hotels within their region/cluster are participating in relevant, approved echannels.
- Regularly audits content, images, and star ratings on OTAs and Meta Search sites, and works with hotels to make appropriate corrections.
- Partners with cluster and area marketing teams to define and execute the hotel OTA merchandising plan(s).
- Identifies and executes hotel/cluster/area OTA marketing and merchandising tactics as needed (e.g. Agoda newsletter, Expedia TravelAds, etc.).
- May also co-manage soft-dollar marketing budget for domestic OTAs with the eDistribution Team.
- Builds strong domestic relationships with the top 2-3 OTA partners.
- Collaborates with hotel and regional Revenue Leaders to review hotel performance on eChannels.
**Marketing and Communication Partnership**
- Assists in the development and execution of the cluster marketing plan (e.g. retargeting campaign, OTA marketing, etc.).
- Develops the offer landing page on Marriott.com for cluster offers.
- Identifies and obtains Marriott.com and OTA marketing and merchandising placements as appropriate.
- Creates mini-sites for domestic segment marketing efforts where needed (e.g. MICE or Weddings).
**Opening Hotel Support**
- Collaborates with Field Marketing to develop, recommend and execute the opening S&M plan for the hotel.
- Sets up the Marriott.com Hotel Web Site.
- Activates the hotel for sale on approved OTAs.
- Shop hotel to verify M.com and OTA rates are set up correctly.
- Work with brand marketing team to position the hotel on digital channels.
- Works with marketing and sales teams to plan the pre-opening budget and execute the budget according to what is best for the brand, region.
- Acts as a point of contact for agencies reaching out for information about the hotel and redirect them to the right person to speak with.
- Creates online press releases and helps with property SEO to drive awareness to hotel.
- Helps set digital sales goals for new opens in partnership with sales and revenue management.
**eCommerce Communication and Training**
- Uses the eCommerce Resource guide.
- Trains and educates cluster and/or hotel-level managers on how to activate their hotel eCommerce and digital marketing strategy.
- Delivers eCommerce training, presentations, and workshops to region, cluster and hotel-level associates and management in partnership with cluster/regional marketing teams.
- Serves as cluster-level point-person for Marriott's eCommerce strategy.
- Builds solid relationships with ADSMs, GMs, cluster Marketing and Revenue Management teams (where relevant) to raise their awareness, understanding, and motivation to e-activate their hotels.
- Participates in regularly-scheduled global and regional eCommerce and Marketing web conferences and calls to review performance, share best practices, and troubleshoot issues.
- Delivers a monthly report and newsletter, and hosts a monthly webinar, for hotels.
- Develops other cluster-level eCommerce communications, as appropriate.
- Stay up-to-date on and communicate industry and competitive trends, with a focus on the domestic online travel landscape.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
Marriott Hotels strive to elevate the art of hospitality, innovating at every opportunity while keeping the comfort of the oh-so-familiar all around the globe. As a host with Marriott Hotels, you will help keep the promise of "Wonderful Hospitality. Always." by delivering thoughtful, heartfelt, forward-thinking service that upholds and builds upon this living legacy. With the name that's synonymous with hospitality the world over, we are proud to welcome you to explore a career with Marriott Hotels. In joining Marriott Hotels, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
JW Marriott is part of Marriott International's luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you're happy, our guests will be happy. JW Marriott associates are confident, innovative, genuine, intuitive, and carry on the legacy of the brand's namesake and company founder, J.Willard Marriott. Our hotels offer a work experience unlike any other, where you'll be part of a community and enjoy true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can pursue your passions in a luxury environment with a focus on holistic well-being. Treating guests exceptionally starts with the way we take care of our associates. That's The JW Treatment. In joining JW Marriott, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
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Trade Marketing Manager

Petaling Jaya, Selangor Nestle

Posted 18 days ago

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Job Description

**Position Snapshot**
Location: Petaling Jaya, Selangor, MY
Full-time
Bachelor's Degree
5+ years of experience
**Position Summary**
Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment - passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestle career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestle, you are enabled and encouraged to grow not only as professionals, but also as people.
We are looking for a Trade Marketing Manager to develop the Category agenda for all trade channels to support long term Category growth and profitably increase market share based on shopper and customer requirements.
**A day in the life of a Trade Marketing Manager**
+ Responsible for generating compelling shopper stories to develop winning strategies for categories vs. competition in the channels.
+ Responsible for supporting the ICP process by identifying the key opportunities (incorporating understanding on shoppers, category, customer, competition, channel and external environment) & consolidate the total category ICP
+ Accountable and Responsible for implementing activities that deliver Category/ sub Category growth according to set category promotion, pricing strategies & guideline via the MOR platform.
+ Responsible to execute ominichannel strategy & priority channels for the Category/ sub Category and work with Channel Managers to recommend tailored Category Channel plans in line with overall market strategy.
+ Accountable and Responsible for developing briefs together with the Marketing team and work with Shopper Activation and Space Planning team to ensure delivery of in-store solutions for field sales to implement.
+ Responsible for alignment and consolidation of TTS spend plan vs actuals of the Category
+ Accountable for managing gaps between objectives vs actuals in driving SRM implementation that fulfills retailer, shopper and consumer expectations with the sales team.
+ Responsible for preparing and implementing new product trade launch by providing listing materials/ planograms/ distribution/ visibility touchpoints to the sales team.
+ Responsible to assist on customized promotional activities based on shopper understanding and current market knowledge with the sales team.
+ Identify and recommend promotional opportunities for Nestlé categories and Brands
+ Responsible for ensuring adherence to all company principles and policies.
**What will make you successful**
+ Bachelor's Degree Graduate with 5 years' experience in Trade Marketing and/or Marketing with Sales experience or exhibits strong functional skill and leadership capabilities.
+ Good record of success in a customer (not limited to Key Accounts) facing role. Understands customers and the selling process.
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