343 Global Brand jobs in Malaysia

At MR DIY International, we're more than a global home improvement brand, we're a catalyst for ambitious talent ready to grow beyond borders.

With over 5,000+ stores across 14 countries globally, we offer unmatched international exposure to those looking to build a meaningful, global career. From retail operations and merchandising to strategy, tech, and supply chain. Your work here shapes how millions of customers shop every day.

The incumbent will oversee and drive our marketing strategy across diverse international markets. You will work closely with local marketing teams across different countries to ensure consistent, impactful campaigns that align with our business and store expansion plans. In this role, you’ll be at the center of strategizing, conceptualizing, and executing marketing initiatives, from store grand openings to large-scale promotional campaigns. You’ll also play a critical role in setting up marketing functions in new markets, fostering collaboration between countries, and ensuring knowledge-sharing and best practices flow seamlessly across teams.

Key Responsibilities:

• Oversee the Global Marketing team and collaborate with local marketing teams across international markets, including but not limited to Thailand, Indonesia, the Philippines, India, Vietnam, Cambodia, Bangladesh, Turkey, Spain, Poland, and South Africa.
• Build strong relationships with country marketing teams and partner with them to strategize, conceptualize, develop, and execute marketing plans, including advertising strategies, store grand openings, and promotional campaigns aligned with business and expansion goals.
• Facilitate continuous knowledge-sharing and best practices exchange between markets.
• Lead the setup of marketing departments in new countries, from recruiting local marketing talent to supporting the first store opening in each market.
• Oversee day-to-day communication with local teams, ensuring timely execution of marketing activities and achievement of set targets.
• Conduct monthly reporting and performance reviews with local marketing teams, covering campaign results, budget utilization, and areas for improvement.

Requirements:

• Bachelor’s degree in Marketing, Business, or related field
• Has more than 8 years of relevant marketing experience. Prior retail experience preferred
• Excellent command of written and spoken English
• Strong leadership skills with the ability to collaborate effectively as a team player
• Excellent communication, organizational, and analytical abilities
• Proven expertise in project management, multitasking, and sound decision-making
• Metrics-driven marketing mindset combined with a strong sense of creativity

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Direct message the job poster from MR DIY International

At MR DIY International, we're more than a global home improvement brand, we're a catalyst for ambitious talent ready to grow beyond borders.

With over 5,000+ stores across 14 countries globally, we offer unmatched international exposure to those looking to build a meaningful, global career. From retail operations and merchandising to strategy, tech, and supply chain. Your work here shapes how millions of customers shop every day.

The Senior Branding Manager will lead the development and execution of integrated branding campaigns that bring MR DIY’s values and promise to life. From festive campaigns that spark nationwide engagement to cross-market initiatives that reinforce our global identity, the incumbent will set the standard for brand storytelling, creative excellence, and consumer connection.

We’re seeking a seasoned professional with proven experience driving large-scale brand campaigns, a strong grasp of global vs. local market dynamics, and a flair for turning insights into innovative brand strategies.

Responsibilities:

• Develop and execute integrated branding campaigns, while leading the creation of compelling creative assets, brand storytelling, and cross-channel campaign content.
• Lead the creation of festive campaigns to drive relevance and engagement.
• Establish consistent brand messaging and visual identity across all markets.
• Work closely with regional marketing teams to adapt campaigns to local market needs while maintaining global brand consistency.
• Conduct market research and analyze consumer insights to guide brand strategies.
• Benchmark against competitors and industry best practices to keep MR.DIY’s brand positioning strong.
• Oversee the development of creative assets, storytelling, and campaign content across channels.
• Craft compelling brand narratives that highlight MR.DIY’s values, positioning, and promise.
• Ensure brand tone of voice and messaging are consistent across internal and external communications.
• Collaborate with cross-functional teams to ensure branding campaigns are seamlessly integrated across all touchpoints.
• Define KPIs and measure the effectiveness of branding campaigns.
• Provide insights and recommendations to optimize future campaigns and brand activities.
• Drive innovation in branding approaches, including experiential marketing.
• Support the development of MR.DIY sub-brands or new brand initiatives.

Requirements:

• Bachelor’s degree in Marketing, Branding, Communications, or related field.
• More than 10 years of experience in branding, marketing communications, or related roles, preferably in retail or FMCG.
• Solid project management abilities with the capability to manage multiple campaigns simultaneously.
• Proven track record in leading large-scale brand campaigns, including festive and thematic activations.
• Strong understanding of global vs. local branding dynamics and experience working across multiple markets.
• Exceptional storytelling, communication, and creative briefing skills.
• Experience crafting award-winning case studies, reports, or submissions.
• Data-driven mindset with experience using insights to optimize brand performance.
• Strong collaboration skills to work effectively with cross-functional and regional teams.
• Experience managing external agencies, creative vendors, and production partners.

• Mid-Senior level

• Full-time

• Marketing and Advertising

• Retail

CoinMarketCap Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

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Responsibilities:

• Define objectives for the Marketing function in partnership with the senior leaders of the organization and of the leadership team
• Drive implementation / execution of Marketing strategies and tactics to achieve key results as set on a quarterly and annual basis
• Empower Marketing team leads across the business units to succeed in their roles and deliver commercial outcomes across our product suite
• Empower our Local and Community Management teams to grow the addressable market for our products and the overall CoinMarketCap ecosystem
• Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, chat, content, and video assets
• Support and enable the Brand and PR teams to tell a compelling and coherent narrative about CoinMarketCap and the role of the company and its products in the emergence of the decentralized web
  
  
  

• 10+ years of experience in technology, financial services, or fintech companies, of which 5 was focused on a leadership or management role in a Marketing function
• Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversions, and revenue generation
• Understanding of how to manage a complex portfolio of products with multiple brands, customer audiences, and conversion funnels
• Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes
• Strong project management capability and detail orientation
• Experience growing passionate user or developer communities in order to catalyze market adoption of technologies
• Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles
• A collaborative approach to working with senior stakeholders with a variety of reasoned views and expectations
• Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures
  

• Seniority level Not Applicable

• Employment type Full-time

• Job function Marketing and Sales
• Industries Information Services

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Overview

Join to apply for the Brand Manager role at Unilever .

The Ice Cream division at Unilever is preparing to stand on its own, aiming to become an independent, EUR 8.3 billion publicly listed company by the end of 2025. We’re on a mission to create the ultimate snacking company where growth, innovation, ownership mentality, and performance are cultivated and rewarded. We craft extraordinary ice cream experiences, transforming ordinary moments into lasting memories.

Location: Malaysia

Job Title: Brand Manager
Location: Malaysia

The Magnum Ice Cream Company is focused on growth—growing our business, our customers’ businesses, and our people’s careers. We empower our people to be innovative, responsible entrepreneurs, driven to give consumers more amazing products and unforgettable moments—and having fun doing it.

With 19,000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry. We have been taking pleasure seriously for more than 100 years, serving happiness with every lick or scoop of ice cream for generations.

We are investing to unlock the full growth potential of The Magnum Ice Cream Company as a standalone entity, once we separate from Unilever, which is planned to happen before the end of 2025.

If you want to grow with us, make an impact, and shape the future of Ice Cream , this is the place for you!

This is an exciting opportunity to lead and drive Unilever’s growth engine into the future. We’re looking for a driven, proactive, creative and organized Brand Manager who will be responsible for leading the activation of our brand strategy in Malaysia across consumer facing channels. Using breakthrough thinking and category, consumer, brand and customer understanding to create a clear and ambitious growth vision and strategy for the assigned portfolio. This is a role of high strategic importance for the assigned portfolio. You’ll be part of the local marketing team working across a range of varied and exciting brand projects, from big national advertising campaigns to building a standout brand experience across direct-to-consumer channels.

• Lead the development of the Integrated Business Plan of the assigned brand portfolio.
• Lead a multi-functional team to implement plans in the marketplace and monitor the performance of the support plans.
• Lead in budget planning, innovations, activation, advertising, and promotion for the deployment of a Brand Marketing Plan OTIF.
• Analyze brand P&L and drive the profitability of the brand.
• Lead ongoing analysis and review of consumer, category, channel/customer, and competitive information as part of a situation assessment of brand performance and identify growth opportunities.
• Build productive relationships with the customer development/sales team, Consumer Market Insights, regional category team, finance, and supply chain to manage day-to-day operations, external partners and agencies.
• Support the creation of the National Category Building Plan based on viewing Category Strategy through the lens of the local market reality.
• Provide input to volume forecasting and financial updates; monitor key indicators and drivers of brand performance. Recommend solutions and implement improvements to meet annual targets.
• Involve in launch management, building launch plans, customer sell-in and legal/regulatory issues.
• Manage the assigned brand’s new product launch assessment and deployment in the local market, including P&L, pricing, place and positioning.

EXPERIENCES & QUALIFICATIONS:

• Bachelor's degree in marketing or equivalent.
• Minimum 5 years' experience in brand/product management/marketing, preferably in the consumer goods industry.
• Marketing leadership experience.
• Proven track record of delivering topline and marketing KPIs (driving share and penetration).
• Leading a cross-functional leadership team.
• Experience in managing agencies
• Experience in managing digital channels and programs: Digital demand creation and fulfilment.
• Proven experience in developing and implementing effective and integrated brand plans.
• Strong consumer orientation with deep understanding of current and future consumer needs.
• High growth mindset with strong love for consumers, shoppers and customers.
• Excellent in communication channel management with an integrated program of brand communication in a cost-effective way.
• Media savvy, particularly in digital marketing and know-how.
• Experience in proven project and budget management.
• End-to-end marketing management capability, understanding the big picture and managing operations.

• A unique mix of global scale & start-up spirit—€8.3bn powerhouse with an agile, entrepreneurial mindset. We’re building a new high growth Ice Cream company from the ground up.
• Career without limits—42 markets, international opportunities, and fast-tracked growth.
• A performance-driven culture—Freedom to act, disrupt and grow – your success is measured by impact.
• A company that celebrates joy, innovation, and purpose—We create extraordinary careers, just like our ice cream creates extraordinary moments.

As publicly announced, Unilever will separate its Ice Cream business which is expected by the end of 2025. This role will transfer to the new Ice Cream company.

Unilever embraces diversity and encourages applicants from all walks of life. This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.

For the recruitment of this position, local conditions apply to the position.

Equal Opportunity Employer: Unilever is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability.

• Key account representative for Agency and Client
• Services Client on day-to-day basis to ensure all deliverables are met
• Builds and maintains good relationships with Client
• Works with Account Director to develop long and short-term marketing and advertising initiatives
• Helps Client evaluate effectiveness of marketing and advertising programmes and monitors competitive activities and plans appropriate response/action
• Works with Creative team to ensure creative development is on strategy and meets Client's expectations / standards
• Keeps senior management fully informed of account activity and development including client issues
• Manages overall budget and account profitability including monthly internal account reconciliation
• Works with Creative team to ensure creative development is on strategy and meets Client's expectations / standards
• Any other reasonable duties, functions or responsibilities assigned to you from time to time

• Able to present and sell Agency thinking and work
• Solid presentation and project management skills
• Excellent interpersonal and relationship-building skills with clients
• Knowledge of all agency functional areas in order to monitor, evaluate and impact the quality of work from strategy development to the finished product (this includes production, media, research, etc.)
• Strong verbal and written communication skills

• BA/BS degree required
• Minimum three to five years' experience within an advertising agency or related industry.