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At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

SUMMARY

The Social Media Analyst helps businesses track and analyze their online presence and manage interactions on social media platforms, transforming data into actionable insights. They monitor social conversations, identify trends, and report on key performance indicators to optimize strategies and enhance engagement.

RESPONSIBILITIES:

• Monitoring and Analysis: Track social media activity, analyze data from various platforms (e.g., Emplifi, Sprinklr, BrandWatch native insights).
• Reporting and Insights: Create reports on social media performance, identifying trends, and providing actionable recommendations for optimization.
• Strategy Development: Adjust social media strategies based on data-driven insights to improve engagement, reach, and overall impact.
• Community Engagement Support: Support social media executives and stakeholders by providing recommendations based on social listening and analysis.
• Data-Driven Storytelling: Translate complex data into concise and compelling stories that inform brand and social strategies.
• Collaboration: Work closely with internal teams, including social intelligence leads, social executives, strategy & creative teams, and brand teams.
• Trend Identification: Identify emerging trends and key conversations within the social media landscape.
• Crisis Monitoring: Set up alerts for crisis monitoring and emerging trends.

REQUIREMENTS

• Social Media Expertise:Strong understanding of social media platforms, strategies, and best practices.
• Data Analysis:Proficiency in data analysis techniques, and experience with social media analytics tools.
• Communication:Excellent written and verbal communication skills, with the ability to present data-driven insights clearly.
• Problem-Solving:Ability to identify issues, analyze data, and develop effective solutions.
• Trendspotting:Ability to identify emerging trends and adapt strategies accordingly.
• Collaboration:Ability to work effectively with cross-functional teams.
• Reporting:Experience in creating and delivering social media reports.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through ourRecruitment Privacy Policy . California residents should read ourCalifornia Recruitment Privacy Notice . This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

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When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy . California residents should read our California Recruitment Privacy Notice . This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

• Monitoring and Analysis: Track social media activity, analyze data from various platforms (e.g., Emplifi, Sprinklr, BrandWatch native insights).
• Reporting and Insights: Create reports on social media performance, identifying trends, and providing actionable recommendations for optimization.
• Strategy Development: Adjust social media strategies based on data-driven insights to improve engagement, reach, and overall impact.
• Community Engagement Support: Support social media executives and stakeholders by providing recommendations based on social listening and analysis.
• Data-Driven Storytelling: Translate complex data into concise and compelling stories that inform brand and social strategies.
• Collaboration: Work closely with internal teams, including social intelligence leads, social executives, strategy & creative teams, and brand teams.
• Trend Identification: Identify emerging trends and key conversations within the social media landscape.
• Crisis Monitoring: Set up alerts for crisis monitoring and emerging trends.

• Social Media Expertise: Strong understanding of social media platforms, strategies, and best practices.
• Data Analysis: Proficiency in data analysis techniques, and experience with social media analytics tools.
• Communication: Excellent written and verbal communication skills, with the ability to present data-driven insights clearly.
• Problem-Solving: Ability to identify issues, analyze data, and develop effective solutions.
• Trendspotting: Ability to identify emerging trends and adapt strategies accordingly.
• Collaboration: Ability to work effectively with cross-functional teams.
• Reporting: Experience in creating and delivering social media reports.

• Lead in content strategic planning across social platforms on a monthly basis to provide direction for a few FMCG brand's online presence.
• Collaborate with the creative & account teams to create and deliver best-in-class social media and content-driven campaigns for our clients.
• A thinker and doer on anything social content-related work, be it in consumer conversations and interactions to share with our clients, ensuring that content calendars are engaging, on brand and strategically aligned.
• Liaise & manage clients to get approval of campaigns and content, understanding their changing needs and adapting our approach to social media management for them accordingly.
• Work on monthly social reports to capture post performances, provide better solutions on communication angles, engagement rates, and the likes.
• Deep-dive into social media analytics to understand why certain content performs better than the rest and providing actionable insights for our clients backed by social data.
• Stay on top of industry changes to ensure our clients are always ahead of the curve on digital and social.
• Spearhead the process of social advertising and content promotion across social media platforms, optimizing for the client's objectives.
• Be a champion of the VMLY&R's culture - honest, open, responsive, team-oriented.

• At least 5 Years' experience in leading social strategy and campaign.
• Proficient in all mainstream Social Media Channels (ie. Facebook, Twitter, Instagram, Youtube, Pinterest, etc.) and user dynamics on these Channels based on audience segmentation.
• Deep understanding of the evolving social media landscape and ongoing desire to stay on top of emerging and changing platforms.
• Keen awareness of current events and trending topics, ability to quickly incorporate trends into social media strategy.
• Able to speak and write fluently in English.
• Additional experience in account management is a plus.
• Creative flair and strong sense of what engages consumers in terms of copy, design and
  formats.

Overview

Our social media already reaches 15M+ views every month , mostly from short videos. With over 1M followers across our platforms , we’re ready to bring them fresh, engaging content — from graphics and memes to carousels and beyond . That’s why we’re looking for a Social Media Manager to make it happen.

• Hunt for trending news, memes & viral topics every day.
• Engage with our followers through comments and DMs to build stronger connections.
• Help identify trending topics that we’ll produce as short videos for our brands .
• Manage and execute client campaigns across all social media platforms (sponsored posts, branded content, reporting).
• Create scroll-stopping content — Reels/TikToks, carousels, memes & graphics.
• Attend events for live coverage on our social media when needed (for clients or brand campaigns).
• Post consistently (3–6 times daily ) to keep our audience buzzing.
• Grow our monthly reach & engagement (not just follower numbers).
• Monitor performance and share insights on what’s working.

Remote-friendly, but we prefer someone based in Kuala Lumpur for event coverage when required.

• Skilled in Canva (design) & CapCut (video editing).
• Fast & agile — able to turn a trend into content within hours.
• Independent, proactive, and results-driven.

• Entry level

• Full-time

• Marketing and Sales
• Industries: Internet Publishing

Overview

Our social media already reaches 15M+ views every month , mostly from short videos. With over 1M followers across our platforms , we’re ready to bring them fresh, engaging content — from graphics and memes to carousels and beyond . That’s why we’re looking for a Social Media Manager to make it happen.

• Hunt for trending news, memes & viral topics every day.
• Engage with our followers through comments and DMs to build stronger connections.
• Help identify trending topics that we’ll produce as short videos for our brands .
• Manage and execute client campaigns across all social media platforms (sponsored posts, branded content, reporting).
• Create scroll-stopping content — Reels/TikToks, carousels, memes & graphics.
• Attend events for live coverage on our social media when needed (for clients or brand campaigns).
• Post consistently (3–6 times daily ) to keep our audience buzzing.
• Grow our monthly reach & engagement (not just follower numbers).
• Monitor performance and share insights on what’s working.

Remote-friendly, but we prefer someone based in Kuala Lumpur for event coverage when required.

• Skilled in Canva (design) & CapCut (video editing).
• Fast & agile — able to turn a trend into content within hours.
• Independent, proactive, and results-driven.

• Entry level

• Full-time

• Marketing and Sales
• Industries: Internet Publishing

Overview

Our social media already reaches 15M+ views every month , mostly from short videos. With over 1M followers across our platforms , we’re ready to bring them fresh, engaging content — from graphics and memes to carousels and beyond . That’s why we’re looking for a Social Media Manager to make it happen.

• Hunt for trending news, memes & viral topics every day.
• Engage with our followers through comments and DMs to build stronger connections.
• Help identify trending topics that we’ll produce as short videos for our brands .
• Manage and execute client campaigns across all social media platforms (sponsored posts, branded content, reporting).
• Create scroll-stopping content — Reels/TikToks, carousels, memes & graphics.
• Attend events for live coverage on our social media when needed (for clients or brand campaigns).
• Post consistently (3–6 times daily ) to keep our audience buzzing.
• Grow our monthly reach & engagement (not just follower numbers).
• Monitor performance and share insights on what’s working.

Remote-friendly, but we prefer someone based in Kuala Lumpur for event coverage when required.

• Skilled in Canva (design) & CapCut (video editing).
• Fast & agile — able to turn a trend into content within hours.
• Independent, proactive, and results-driven.

• Entry level

• Full-time

• Marketing and Sales
• Industries: Internet Publishing

Overview

Our social media already reaches 15M+ views every month , mostly from short videos. With over 1M followers across our platforms , we’re ready to bring them fresh, engaging content — from graphics and memes to carousels and beyond . That’s why we’re looking for a Social Media Manager to make it happen.

• Hunt for trending news, memes & viral topics every day.
• Engage with our followers through comments and DMs to build stronger connections.
• Help identify trending topics that we’ll produce as short videos for our brands .
• Manage and execute client campaigns across all social media platforms (sponsored posts, branded content, reporting).
• Create scroll-stopping content — Reels/TikToks, carousels, memes & graphics.
• Attend events for live coverage on our social media when needed (for clients or brand campaigns).
• Post consistently (3–6 times daily ) to keep our audience buzzing.
• Grow our monthly reach & engagement (not just follower numbers).
• Monitor performance and share insights on what’s working.

Remote-friendly, but we prefer someone based in Kuala Lumpur for event coverage when required.

• Skilled in Canva (design) & CapCut (video editing).
• Fast & agile — able to turn a trend into content within hours.
• Independent, proactive, and results-driven.

• Entry level

• Full-time

• Marketing and Sales
• Industries: Internet Publishing

Overview

Our social media already reaches 15M+ views every month , mostly from short videos. With over 1M followers across our platforms , we’re ready to bring them fresh, engaging content — from graphics and memes to carousels and beyond . That’s why we’re looking for a Social Media Manager to make it happen.

• Hunt for trending news, memes & viral topics every day.
• Engage with our followers through comments and DMs to build stronger connections.
• Help identify trending topics that we’ll produce as short videos for our brands .
• Manage and execute client campaigns across all social media platforms (sponsored posts, branded content, reporting).
• Create scroll-stopping content — Reels/TikToks, carousels, memes & graphics.
• Attend events for live coverage on our social media when needed (for clients or brand campaigns).
• Post consistently (3–6 times daily ) to keep our audience buzzing.
• Grow our monthly reach & engagement (not just follower numbers).
• Monitor performance and share insights on what’s working.

Remote-friendly, but we prefer someone based in Kuala Lumpur for event coverage when required.

• Skilled in Canva (design) & CapCut (video editing).
• Fast & agile — able to turn a trend into content within hours.
• Independent, proactive, and results-driven.

• Entry level

• Full-time

• Marketing and Sales
• Industries: Internet Publishing

Overview

Our social media already reaches 15M+ views every month , mostly from short videos. With over 1M followers across our platforms , we’re ready to bring them fresh, engaging content — from graphics and memes to carousels and beyond . That’s why we’re looking for a Social Media Manager to make it happen.

• Hunt for trending news, memes & viral topics every day.
• Engage with our followers through comments and DMs to build stronger connections.
• Help identify trending topics that we’ll produce as short videos for our brands .
• Manage and execute client campaigns across all social media platforms (sponsored posts, branded content, reporting).
• Create scroll-stopping content — Reels/TikToks, carousels, memes & graphics.
• Attend events for live coverage on our social media when needed (for clients or brand campaigns).
• Post consistently (3–6 times daily ) to keep our audience buzzing.
• Grow our monthly reach & engagement (not just follower numbers).
• Monitor performance and share insights on what’s working.

Remote-friendly, but we prefer someone based in Kuala Lumpur for event coverage when required.

• Skilled in Canva (design) & CapCut (video editing).
• Fast & agile — able to turn a trend into content within hours.
• Independent, proactive, and results-driven.

• Entry level

• Full-time

• Marketing and Sales
• Industries: Internet Publishing