1,858 Content Management Systems jobs in Malaysia

Job description:

Merancang, membangunkan, dan melaksanakan strategi kandungan yang selaras dengan objektif perniagaan untuk menarik, mengekalkan, dan menukar audiens sasaran melalui pelbagai saluran digital dan media.

1. Strategi Kandungan

2. Merangka dan melaksanakan pelan strategi kandungan untuk jangka pendek dan panjang.

3. Mengenal pasti persona pelanggan dan menyesuaikan kandungan mengikut keperluan mereka.

4. Melakukan audit kandungan secara berkala dan mencadangkan penambahbaikan.

5. Perancangan dan Penjadualan

6. Membina kalendar editorial bulanan/suku tahun untuk semua platform (website, blog, media sosial, e-mel).

7. Bekerjasama dengan pasukan pemasaran, reka bentuk dan produk untuk menyelaraskan kandungan dengan kempen semasa.

8. Pembangunan Kandungan

9. Menyelia penciptaan kandungan: artikel, video, grafik, podcast, dll.

10. Menulis atau menyemak kandungan penting untuk memastikan ketepatan jenama dan suara syarikat.

11. Mengurus vendor luar, penulis bebas, atau agensi kandungan jika berkenaan.

12. Pengoptimuman & SEO

13. Bekerjasama dengan pakar SEO untuk memastikan kandungan mesra enjin carian.

14. Menggunakan data analitik untuk mengenal pasti peluang dan memperbaiki prestasi kandungan.

15. Pengurusan Platform & Saluran

16. Mengurus kandungan laman web, media sosial, dan e-mel pemasaran.

17. Memastikan keseragaman suara jenama merentas semua saluran.

18. Pemantauan & Laporan Prestasi

19. Menyediakan laporan bulanan mengenai prestasi kandungan (engagement, traffic, conversion).

20. Menggunakan data untuk membuat keputusan berdasarkan bukti.

Job Type: Full-time

Benefits:

• Health insurance
• Opportunities for promotion
• Professional development

Work Location: In person

Company Overview

We are partnering with pioneers in the gaming industry, specializing in game development, game publishing, and gaming-related marketing.

Job Description:

• Support the creation and implementation of marketing campaigns for our gaming titles, focusing on increasing community engagement and raising brand awareness.
• Coordinate campaign logistics, ensuring timely execution and alignment with marketing objectives.
• Play a crucial role in managing our online communities, especially on platforms like Facebook, Twitter, and Discord.
• Engage with the community by responding to comments, organizing events, and fostering a positive environment for gamers.
• Assist in producing compelling marketing materials and content, specifically designed for our target gaming audience.
• Develop a range of content, including social media posts, blog articles, and promotional videos, to captivate and grow our audience.
• Contribute to the swift development and deployment of marketing strategies, adapting to the fast-paced and evolving startup culture.
• Participate in brainstorming sessions and propose innovative marketing solutions.

Requirements to Succeed:

• Degree in a related field is preferred but not mandatory.
• Experience with Google Ads is a plus.
• Knowledge about web3 or the gaming industry is helpful.
• Excellent command of English and Mandarin.
• Skills in design software like Canva, Photoshop, and Illustrator.

To Apply:

If you are interested in this role, click ‘apply now’ to submit your resume to Due to overwhelming responses, we will only be able to contact shortlisted candidates.

Job Ref: /184

Assist in the creation and execution of digital marketing strategies across multiple channels (social media, email, SEO, PPC, content marketing, etc.).

Manage end-to-end digital marketing campaigns from planning and development to execution and reporting.

Optimize marketing campaigns to achieve business objectives, such as increasing website traffic, improving lead generation, and enhancing brand visibility.

Social Media Marketing:

Develop and implement social media strategies to increase brand awareness and engagement across platforms such as Facebook, Instagram, LinkedIn, and Twitter.

Create engaging content (posts, videos, infographics, etc.) tailored to the company’s audience and marketing goals.

Monitor social media trends and competitor activity to ensure the brand remains relevant and competitive.

Analyze social media performance metrics and optimize content to improve engagement and conversions.

Search Engine Optimization (SEO) & Content Marketing:

Implement on-page and off-page SEO strategies to improve organic search rankings and drive traffic to the company’s website.

Conduct keyword research and develop optimized content (blogs, landing pages, product descriptions) to align with SEO best practices.

Collaborate with content creators to produce high-quality, relevant content that resonates with the target audience and supports SEO objectives.

Pay-Per-Click (PPC) Advertising:

Assist in the management of PPC campaigns, including Google Ads and Bing Ads, to drive targeted traffic and generate leads.

Monitor, analyze, and optimize PPC campaigns to improve click-through rates (CTR), conversion rates, and ROI.

Prepare and present regular reports on PPC performance, offering recommendations for improvements.

Email Marketing:

Develop and manage email marketing campaigns, including newsletters, promotional emails, and automated drip campaigns.

Segment email lists based on customer behavior and demographics to ensure targeted and personalized communication.

Track email campaign performance and optimize subject lines, copy, and design for higher open rates and click-through rates.

Analytics & Reporting:

Use digital marketing tools like Google Analytics, Google Ads, and social media analytics to track campaign performance and website traffic.

Analyze key metrics, including traffic, engagement, conversion rates, and ROI, to assess campaign effectiveness.

Provide actionable insights and recommendations to improve future digital marketing initiatives.

Collaborate with the creative, design, and content teams to produce visually compelling and effective marketing assets.

Work closely with the sales team to ensure marketing campaigns align with sales objectives and target audiences.

Stay up to date with the latest digital marketing trends, tools, and best practices to continually improve marketing strategies.

Assist in the creation and execution of digital marketing strategies across multiple channels (social media, email, SEO, PPC, content marketing, etc.).

Manage end-to-end digital marketing campaigns from planning and development to execution and reporting.

Optimize marketing campaigns to achieve business objectives, such as increasing website traffic, improving lead generation, and enhancing brand visibility.

Social Media Marketing:

Develop and implement social media strategies to increase brand awareness and engagement across platforms such as Facebook, Instagram, LinkedIn, and Twitter.

Create engaging content (posts, videos, infographics, etc.) tailored to the company’s audience and marketing goals.

Monitor social media trends and competitor activity to ensure the brand remains relevant and competitive.

Analyze social media performance metrics and optimize content to improve engagement and conversions.

Search Engine Optimization (SEO) & Content Marketing:

Implement on-page and off-page SEO strategies to improve organic search rankings and drive traffic to the company’s website.

Conduct keyword research and develop optimized content (blogs, landing pages, product descriptions) to align with SEO best practices.

Collaborate with content creators to produce high-quality, relevant content that resonates with the target audience and supports SEO objectives.

Pay-Per-Click (PPC) Advertising:

Assist in the management of PPC campaigns, including Google Ads and Bing Ads, to drive targeted traffic and generate leads.

Monitor, analyze, and optimize PPC campaigns to improve click-through rates (CTR), conversion rates, and ROI.

Prepare and present regular reports on PPC performance, offering recommendations for improvements.

Email Marketing:

Develop and manage email marketing campaigns, including newsletters, promotional emails, and automated drip campaigns.

Segment email lists based on customer behavior and demographics to ensure targeted and personalized communication.

Track email campaign performance and optimize subject lines, copy, and design for higher open rates and click-through rates.

Analytics & Reporting:

Use digital marketing tools like Google Analytics, Google Ads, and social media analytics to track campaign performance and website traffic.

Analyze key metrics, including traffic, engagement, conversion rates, and ROI, to assess campaign effectiveness.

Provide actionable insights and recommendations to improve future digital marketing initiatives.

Collaborate with the creative, design, and content teams to produce visually compelling and effective marketing assets.

Work closely with the sales team to ensure marketing campaigns align with sales objectives and target audiences.

Stay up to date with the latest digital marketing trends, tools, and best practices to continually improve marketing strategies.

Overview

Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

• Develop effective people connections and coordinate work with the internal teams, namely marketing campaign teams, Marketing Solutions, and Key Account Managers
• Use agile testing (A / B, multivariate) to step change toward improved results over time
• Ensure meaningful Performance Marketing insights and reporting
• Able to provide troubleshooting support for external parties for campaign optimization on Google and Facebook
• Managing and optimizing ads on Google and Facebook, while concurrently owning day-to-day optimization of campaigns
• Routinely analyze, review and report campaign performance
• Identify opportunity areas for growth and improvement
• Work closely with other digital marketing/campaigns members to ensure that media is aligned to business objectives

• Bachelor's degree is required
• 3 - 5 years experience managing online campaigns and performance marketing (shopping preferable)
• Experience with Facebook and Google ad buys and execution
• Expert fluency with customer acquisition methodologies including optimising cost per acquisition, retention and lifetime value metrics
• Analytical - high competency with Google analytics, Excel (and the rest of MS Office) and a good head for numbers and working with large data sets
• Self-starter who can hit the ground running and a passion for achieving great things
• Demonstrable interest in e-commerce marketing and the knowledge of other online marketing channels and their interactions with each other
• Understanding of commercial indicators, market conditions and competitors
• Ability to deliver work on time and thrive in a dynamic environment
• Hands-on approach with very strong attention to detail

Client is a dynamic and diversified company with core ventures into multiple business industries. Its journey began with a simple vision, guiding their growth across industries and markets. As their business grows, they are now seeking highly potential team to join and grow with them.

Main Responsibilities:

• Plan, execute, and manage performance marketing campaigns across Google Ads, Meta Ads, and other paid media channels.
• Monitor campaign KPIs (CTR, CPA, ROAS, etc.), prepare performance reports, and provide data-backed recommendations.
• Conduct A/B testing on creatives, targeting, and landing pages to maximize conversion rates.
• Collaborate with the creative, content, and product teams to ensure campaign alignment with brand and business objectives.
• Optimize ad copy, creative assets, and audience targeting based on insights and market trends.
• Manage campaign budgets, ensuring optimal allocation and ROI.
• Research and identify new growth opportunities, tools, and platforms to enhance campaign effectiveness.

Requirements:

• Diploma / Bachelor's Degree in Marketing, Digital Marketing, Business, Communications, Data Analytics, or related field.
• At least 3+ years of hands-on experience in performance marketing.
• Strong understanding of online performance marketing concepts, paid media channels, and advertising platforms including Google Ads, Facebook Ads, Meta Ads Manager, TikTok Ads and LinkedIn Ads
• Ability to conduct A/B testing and analyze campaign results.
• Strong analytical mindset, creative problem-solver, and attention to detail in campaign execution.
• Language & Proficiency: Fluent in English and Bahasa Malaysia (spoken and written). Mandarin is an added advantage.
• Comfortable with Excel/Google Sheets for data handling and reporting.

Job Types: Full-time, Permanent

Pay: RM5, RM7,500.00 per month

Education:

• Diploma/Advanced Diploma (Required)

Experience:

• online performance marketing / campaign performance: 3 years (Required)

Work Location: In person

* Handled a wide range of online marketing tasks, ensuring campaigns were aligned with company objectives.

* Created engaging graphics, videos, and photos for social media platforms and marketing campaigns.

* Wrote content for social media posts, marketing materials, and also provided copywriting support.

* Managed and grew social media pages by scheduling posts and maintaining consistent audience engagement.

* Monitored campaign performance through analytics and adjusted strategies to optimize results.

* Regularly updated and managed content for the company website.

* Coordinated and prepared materials for printing, ensuring accurate design output and quality control.

* Knowledgeable in Meta Ads (Facebook & Instagram advertising), including campaign setup and optimization.

Technical Skills & Advantages:

* Proficient with DSLR camera handling for photography and videography.

* Skilled in Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, etc.), and CapCut for design and editing.

* Experienced in handling printing processes, including preparing print-ready files and liaising with vendors.

Job Title

Digital Marketing & Social Media Specialist (Technical + Creative, WordPress & AI Tools Advantage)

Company Background

Shooting Academy (Malaysia) Berhad, established in 1997, is Malaysia's most modern state-of-the-art world-class shooting range and academy. We are proud to be an accredited HRD Training Provider and a JPK Certified Practical Examination Centre.

We cater to high-end exclusive members, while also delivering team building and training programs for corporations and individuals. Our team is relatively young, ambitious, and dynamic, while maintaining full compliance with the relevant laws of Malaysia.

Join us if you want to be part of an elite environment where innovation, excellence, and professionalism come together. This is your opportunity to build a lasting legacy with us.

Job Summary

We are seeking a highly skilled Digital Marketing & Social Media Specialist who is well-versed in managing all major social media platforms. The ideal candidate will have strong technical expertise in backend setup (e.g., Facebook Ads Manager, Instagram Business, account verification, tracking pixels, analytics) while also contributing to creative campaign ideas and execution.

Candidates with experience in WordPress website management and the ability to leverage AI tools for marketing content, automation, and analytics will have an added advantage.

Key Responsibilities

• Manage and optimize Facebook Ads Manager, Instagram Ads, TikTok Ads Manager, and LinkedIn Campaign Manager.
• Handle backend technical support: account verification, business manager setup, ad account troubleshooting, pixel installation, domain verification.
• Monitor campaign performance using Google Analytics / GA4, Meta Business Suite, and other reporting tools.
• Collaborate on creative campaign ideas and execute across platforms (Facebook, Instagram, TikTok, LinkedIn, YouTube, etc.).
• Maintain and update verified profiles, business accounts, and brand pages across social media platforms.
• Ensure compliance with platform policies and assist in resolving ad disapprovals or account restrictions.
• Assist with website tracking integrations (Google Tag Manager, UTM links, lead capture forms).
• (Bonus) Manage WordPress website updates — content publishing, landing pages, plugin updates, and basic troubleshooting.
• Leverage AI tools (e.g., ChatGPT, Canva AI, Jasper, MidJourney, AI analytics) for content creation, copywriting, automation, and reporting.
• Produce regular performance reports and insights with recommendations for improvement.
• Stay updated on latest digital trends, AI tools, and platform algorithm changes.

Requirements

• Proven experience (2–5 years) in digital marketing, social media management, and ad campaign execution.
• Strong technical knowledge of backend tools:
• Meta Business Manager (Facebook/Instagram Ads)
• Google Analytics / GA4
• Tracking pixels, UTM parameters
• TikTok Ads Manager, LinkedIn Campaign Manager
• Familiarity with account verification, business profiles, and security settings.
• Ability to troubleshoot ad issues and resolve account restrictions.
• Creative mindset with a strong eye for content that drives engagement.
• Ability to effectively use AI tools to improve marketing efficiency and output.
• Excellent communication skills in English (Bahasa Malaysia and/or Mandarin is a plus).
• Strong organizational skills and ability to work independently.

Nice to Have (Optional but Advantageous)

• Hands-on WordPress website management (themes, plugins, landing pages).
• Experience with SEO/SEM.
• Knowledge of email marketing tools (Mailchimp, Klaviyo, HubSpot).
• Google Ads certification or Meta Blueprint certification.

Why Join Us?

At Shooting Academy, you won't just be working on ads — you'll be building a brand that defines excellence in Malaysia's shooting sports industry. This is a rare chance to combine your digital marketing expertise with a world-class, high-profile environment.

If you are ambitious, forward-thinking, and excited to grow with us, this is your opportunity to leave a mark and build a lasting legacy.

Job Types: Full-time, Contract

Contract length: 12 months

Pay: RM2, RM4,000.00 per month

Benefits:

• Opportunities for promotion
• Professional development

Ability to commute/relocate:

• Kajang: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• How long is your notice period for your current employment?
• AI Tools & Efficiency

Give me an example of how you've used AI tools (ChatGPT, Jasper, Canva AI, MidJourney, etc.) to speed up your workflow.

How would you use AI to improve ad copywriting or creative testing?

What's the risk of relying too heavily on AI-generated content, and how would you avoid it?

• Creativity + Strategy

Imagine we are launching a new exclusive membership program — how would you design a campaign funnel from awareness to conversion?

If you only had RM 3,000 ad budget for one month, how would you allocate it across platforms?

Share an example of a campaign where you turned poor results around — what did you change and why?

• Social Media & Ads (Technical Depth)

Walk me through the steps of setting up a new Facebook Business Manager account for a company from scratch.

If a Facebook/Instagram ad account gets disabled or restricted, what are the first three things you would do?

How do you ensure a Facebook Pixel or Meta Conversion API is tracking properly?

How would you structure campaigns differently for lead generation vs brand awareness?

Tell me how you would set up a lookalike audience and what data you'd use for the seed.

What metrics do you look at first when a campaign is underperforming?

• Multi-Platform Knowledge

What's the main difference in running ads on Facebook/Instagram vs TikTok vs LinkedIn?

How would you get a business account verified on Instagram or Facebook?

How do you handle cross-platform tracking when users move between Facebook, website, and WhatsApp/other channels?

• Website & WordPress

How do you install Google Analytics / GA4 on a WordPress site?

What's your process for creating a landing page on WordPress that is optimized for lead generation?

If a plugin update breaks the site, what's the safest way to fix it?

• Problem-Solving / Scenario Questions

A campaign is running, but CTR is high and conversion rate is low. What could be wrong?

You notice our website traffic is good, but leads are not coming in. Where would you start troubleshooting?

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 2 years (Required)
• Social media management: 1 year (Required)

Location:

• Kajang (Preferred)

Work Location: In person