92 Consumer Strategy Manager jobs in Malaysia

Company Description About Jobstreetby SEEK SEEK operates market-leading online employment marketplaces, including Jobstreet and Jobsdb in Asia. SEEK has been helping people live more fulfilling and productive working lives and helping organisations succeed for over 25 years. Founded and headquartered in Melbourne, Australia, SEEK has grown into a multinational technology company with over 3,300 employees and is listed on the Australian Securities Exchange. SEEK’s presence spans Australia, New Zealand, Hong Kong, Indonesia, Malaysia, the Philippines, Singapore and Thailand. Additionally, SEEK has minority investments in employment marketplaces in China, South Korea and Bangladesh. SEEK develops and applies innovative data and technology tools to facilitate high-quality matching and improve reliability of marketplace information. In 2021, 2022, 2023 and 2024, SEEK was recognised as one of Australia’s Top Ten Places to Work in Technology in the AFR BOSS Best Places to Work awards. SEEK was also named a 5-Star Employer of Choice by HRD Asia in 2024 and won four accolades at TalentCorp’s Life at Work Awards 2023 in Malaysia. Job Description

About the Role Reporting to the APAC Senior Brand Manager, you'll be a brand specialist within the APAC Marketing Strategy team. Your primary focus will be developing brand strategy and leading key projects that strengthen customer engagement across the APAC region. You'll oversee both regional strategy and local execution in Malaysia, Singapore, and Hong Kong. Key Responsibilities Brand Strategy & Implementation: Partner with the APAC Senior Brand Manager to drive brand strategy across all Group brands (SEEK, Jobstreet, Jobsdb, Jora and ESV partners) Embed SEEK's brand positioning across all customer touchpoints Lead and implement brand projects that deliver on our vision Collaborate with Creative Studio to ensure consistent brand communications Campaign & Market Management: Work with Integrated Campaigns and Country Marketing Teams (MY, SG & HK) on campaign briefs Manage APAC brand sponsorships and partnerships to enhance visibility and trust Adapt brand assets for local audiences based on insights from country teams Maintain brand architecture consistency across all platforms Performance & Relationships: Monitor metrics and brand health indicators to drive performance KPIs Manage brand budget with accurate forecasting and reconciliations Build and maintain relationships with agencies, partners, and suppliers Collaborate across departments including Marketing, Product, Sales, and HR About the Team The APAC Marketing Strategy team shapes marketing and brand strategy, manages research studies, integrates customer insights, and drives marketing operational alignment across APAC. Qualifications

Experience & Expertise: 5+ years marketing experience with strong focus on brand strategy and management Expert understanding of media channels and marketing segments Strategic thinking with data-driven problem-solving abilities Skills: Exceptional project management and prioritization skills Demonstrated commercial acumen and budget management experience Collaborative leadership with outstanding stakeholder management Creative mindset balanced with business focus Strong organizational and decision-making abilities Additional Information

Perks and Benefits Attractive remuneration package Hybrid Working Flexible leave offerings Smart casual dress code every day At SEEK, we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart. We know teams with diverse ideas, experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such, we welcome applications from people with diverse backgrounds and life experiences, especially as they relate to gender, sexual identity, culture, faith, disability and life stages. If you have the skills, curiosity and an adaptable mindset but don't meet every responsibility or qualification listed in this advertisement, please still get in touch with us. Should you require any specific supportor adjustments throughout the recruitment process and beyond, please advise us and we will be happy to assist. SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.

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Deliver the results that drive change.

At the Electrolux Group, a leading global appliance company, we strive every day to shape living for the better for our consumers, our people, and our planet. We share ideas and collaborate so that together, we can develop solutions that deliver enjoyable and sustainable living.

Come join us as you are. We believe diverse perspectives make us stronger and more innovative. In our global community of people from 100+ countries, we listen to each other, actively contribute, and grow together.

Join us in our exciting quest to build the future home.

Your Role

The Consumer Marketing Manager, Singapore & Malaysia is a key member of the regional Consumer Marketing team for the Commercial Area Emerging Markets (CA EM). Reporting to the Regional Consumer Marketing Senior Manager CA EM, the Consumer Marketing Manager, Singapore & Malaysia has responsibility for local Consumer Marketing initiatives, focused on the Electrolux brand. This person drives Consumer Marketing elements of the Commercial Marketing Activation Planning (CMAP) and ensures first-class execution against these plans, testing, and optimizing along the way. BA EA Marketing is reorganizing to become a critical function to deliver our business objectives through increased focus on data-driven marketing investment that enables growth. The Consumer Marketing Manager, Singapore & Malaysia is an individual contributor responsible for Consumer Marketing in Singapore & Malaysia and is part of a wider CA EM Consumer Marketing organization of around 15 people. In the new organizational set-up, final-yard Retail execution, including training, merchandising, and sell-out analysis will be managed by a parallel team called Trade Operations (this team will be a critical partner to the Marketing function).

What you'll do :-

• Develop and execute against the Consumer Marketing elements of the Commercial Marketing Activation Plan (CMAP) for Singapore & Malaysia, within CA EM.

• Work alongside the APMEA & CA EM Retail Marketing, CA EM & Local Trade Operations (TO) and Consumer Direct Interation (CDI) teams when Consumer Marketing initiatives have retail or ecommerce activation potential - test, learn, measure, and optimise.

• Drive Consumer Marketing content activation in Singapore & Malaysia, minimising content waste, measuring effectiveness, and feeding back to the planning and production decision makers.

• Work cross-functionally with local Sales, Product Line, and Controlling to understand the needs of customers and the wider organisation to sharpen marketing plans and maximise impact.

• Support the media briefing process into the BA EA Media team.

• Support the A-Brand content briefing process for major campaigns into the BA EA Content team (if/when Singapore & Malaysia are determined to be a lead market).

• Directly manage A-Brand content localisation for Singapore & Malaysia, via the BA content team, BA tools, or BA localisation network agency.

• Work in partnership with the Regional Consumer Marketing Senior Manager, CA EM, and the BA EA CP&A team for major, promotional, and tactical A-Brand campaigns in Singapore & Malaysia.

Who you are :-

• 5+ year’s marketing experience in consumer-driven companies with proven results.

• Proven success in taking a company’s strategic vision to plan/develop a consumer-driven marketing plan that drives profitable growth, market share, and brand health improvements.

• University degree in Marketing or related area.

• Fluent in English (oral & written), Bahasa is an advantage

• Passionate – about the consumer and in delivering simply outstanding experiences.

• Lead – You have a vision and a purpose, and you can inspire and influence others to not only share it, but apply their abilities to achieving it.

• Collaborative – you work very well with others to move projects forward in a complex and global environment.

• Focus – you double-down on the most important topics to ensure impact.

• Organised - you set the pace and the priorities, and then you bring a methodical approach to meeting your goals.

• Agile - Both reactive and proactive, you work efficiently and flexibly to deliver results.

• Dynamic – you have the ability to think in a creative and strategic way, but are adept at delivering operationally to ensure tasks are followed through to completion.

• Energetic - Your enthusiasm is infectious and inspires and engages your colleagues and collaborators to achieve, deliver, and be accountable for their work. You’ll also have the stamina essential to delivering results in both the short and long term.

• Negotiator - Excellent communication skills with the ability to influence stakeholders at all levels across by building strong interpersonal relationships.

• Fast learner – with the ability to adapt quickly in unfamiliar situations.

• Data driven – with strong analytical skills that form the basis of your decision making

Where you'll be:

This role will be reporting to Regional Consumer Marketing Senior Manager, CA EM and you will be based in Malaysia.

Benefit highlights:

• Discounts on Electrolux products and services.

• Medical & Hospitalization coverage.

As part of the Electrolux Group , we will continuously invest in you and your development. There are no barriers to where your career could take you.

Find more on:

Electrolux Group
Electrolux Group LinkedIn
Electrolux APAC&MEA:

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Deliver the results that drive change. At the Electrolux

Group,

a leading global appliance company, we strive every day to shape living for the better for our consumers, our people, and our planet. We share ideas and collaborate so that together, we can develop solutions that deliver enjoyable and sustainable living. Come join us as you are. We believe diverse perspectives make us stronger and more innovative. In our global community of people from 100+ countries, we listen to each other, actively contribute, and grow together. Join us in our exciting quest to build the future home. Your Role The Consumer Marketing Manager, Singapore & Malaysia is a key member of the regional Consumer Marketing team for the Commercial Area Emerging Markets (CA EM). Reporting to the Regional Consumer Marketing Senior Manager CA EM, the Consumer Marketing Manager, Singapore & Malaysia has responsibility for local Consumer Marketing initiatives, focused on the Electrolux brand. This person drives Consumer Marketing elements of the Commercial Marketing Activation Planning (CMAP) and ensures first-class execution against these plans, testing, and optimizing along the way. BA EA Marketing is reorganizing to become a critical function to deliver our business objectives through increased focus on data-driven marketing investment that enables growth. The Consumer Marketing Manager, Singapore & Malaysia is an individual contributor responsible for Consumer Marketing in Singapore & Malaysia and is part of a wider CA EM Consumer Marketing organization of around 15 people. In the new organizational set-up, final-yard Retail execution, including training, merchandising, and sell-out analysis will be managed by a parallel team called Trade Operations (this team will be a critical partner to the Marketing function). What you'll do :- Develop and execute against the Consumer Marketing elements of the Commercial Marketing Activation Plan (CMAP) for Singapore & Malaysia, within CA EM.

Work alongside the APMEA & CA EM Retail Marketing, CA EM & Local Trade Operations (TO) and Consumer Direct Interation (CDI) teams when Consumer Marketing initiatives have retail or ecommerce activation potential - test, learn, measure, and optimise.

Drive Consumer Marketing content activation in Singapore & Malaysia, minimising content waste, measuring effectiveness, and feeding back to the planning and production decision makers.

Work cross-functionally with local Sales, Product Line, and Controlling to understand the needs of customers and the wider organisation to sharpen marketing plans and maximise impact.

Support the media briefing process into the BA EA Media team.

Support the A-Brand content briefing process for major campaigns into the BA EA Content team (if/when Singapore & Malaysia are determined to be a lead market).

Directly manage A-Brand content localisation for Singapore & Malaysia, via the BA content team, BA tools, or BA localisation network agency.

Work in partnership with the Regional Consumer Marketing Senior Manager, CA EM, and the BA EA CP&A team for major, promotional, and tactical A-Brand campaigns in Singapore & Malaysia.

Who you are :- 5+ year’s marketing experience in consumer-driven companies with proven results.

Proven success in taking a company’s strategic vision to plan/develop a consumer-driven marketing plan that drives profitable growth, market share, and brand health improvements.

University degree in Marketing or related area.

Fluent in English (oral & written), Bahasa is an advantage

Passionate – about the consumer and in delivering simply outstanding experiences.

Lead – You have a vision and a purpose, and you can inspire and influence others to not only share it, but apply their abilities to achieving it.

Collaborative – you work very well with others to move projects forward in a complex and global environment.

Focus – you double-down on the most important topics to ensure impact.

Organised - you set the pace and the priorities, and then you bring a methodical approach to meeting your goals.

Agile - Both reactive and proactive, you work efficiently and flexibly to deliver results.

Dynamic – you have the ability to think in a creative and strategic way, but are adept at delivering operationally to ensure tasks are followed through to completion.

Energetic - Your enthusiasm is infectious and inspires and engages your colleagues and collaborators to achieve, deliver, and be accountable for their work. You’ll also have the stamina essential to delivering results in both the short and long term.

Negotiator - Excellent communication skills with the ability to influence stakeholders at all levels across by building strong interpersonal relationships.

Fast learner – with the ability to adapt quickly in unfamiliar situations.

Data driven – with strong analytical skills that form the basis of your decision making

Where you'll be: This role will be reporting to Regional Consumer Marketing Senior Manager, CA EM and you will be based in Malaysia. Benefit highlights: Discounts on Electrolux products and services.

Medical & Hospitalization coverage.

As part of the Electrolux

Group , we will continuously invest in you and your development. There are no barriers to where your career could take you. Find more on: Electrolux Group Electrolux Group LinkedIn Electrolux APAC&MEA:

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Job TitleConsumer Marketing Leader, Personal Health Growth Region

Job Description

Consumer Marketing Leader, Personal Health Growth Region

The Consumer Marketing Leader, Personal Health Growth Region is responsible for integrating strategic decisions with financial success using deep customer insights, identifying market opportunities, representing the Growth Region. The role leads strategic development, focusing on market opportunities and initiatives. The role guides marketing & e-commerce strategy, overseeing digital roadmaps and customer/consumer experience. The role delivers annual marketing plans for key segments, setting clear objectives and overseeing Growth Region wide marketing programs. The role cultivates engagement through digital channels, optimizes demand generation campaigns, and manages partnerships with the Consumer Direct Marketing Leaders in respective Zones and Zone Leaders while compliance with consumer care standards.

Your Role

As Business Head

• Responsible for complete P&L - Revenues and Profitability of the Business
• Developing and Driving Business Strategy & Roadmap
• Product Development, Pricing & Strategy
• Developing and Driving Channel Strategy (across TT, MT, E-com, other Emerging channels)
• P&L, Cost Management and Financial Operations

As Marketing Head

• Marketing strategy and planning
• Brand Management: Positioning, communication etc.
• ATL/BTL
• Expert on insights/value propositions/ Digital
• Product Portfolio Management
• Driving Business (P&L) & Local for Local

You're likely the right fit for the role if you possess

• 12+ years of overall work experience out of which 2-4 years in a leadership role is a must
• M.B.A. from a premier B-School
• Strong marketing exposure with large Consumer Durable/FMCG organizations (exposure to both ATL & BTL and DIGITAL is preferable)
• Prior P&L responsibility for a business is a must
• Experience in Brand/Portfolio development & activation (upstream & downstream marketing)
• Expertise in Marketing across diverse channels (Including Digital)
• Experience / Worked in Matrix reporting set up
• Working with diverse/multiple category teams across geographies
• Excellent people, interpersonal & influencing skill

How we work together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.

• Learn more about our business here .
• Discover our rich and exciting history here .
• Learn more about our purpose here .

If you're interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here .

By submitting your resume and related information in the manner set out in this job post, you consent for Philips and Philips’ authorized nominee to collect, process, transfer and store your personal data for purpose of the application for the above-mentioned job opportunity. Further, in the event you provide any personal information of another data subject as referee, you confirm that the relevant data subject consented to the disclosure of such personal data to Philips and Philips’ authorized nominee. For more information and details on our Privacy Policy, please visit this link .

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Consumer Marketing Leader, Personal Health Growth Region Join or sign in to find your next job

Join to apply for the Consumer Marketing Leader, Personal Health Growth Region role at Philips

Consumer Marketing Leader, Personal Health Growth Region

Join to apply for the Consumer Marketing Leader, Personal Health Growth Region role at Philips

Get AI-powered advice on this job and more exclusive features.

Job Title
Consumer Marketing Leader, Personal Health Growth Region

Job Description

Consumer Marketing Leader, Personal Health Growth Region
The Consumer Marketing Leader, Personal Health Growth Region is responsible for integrating strategic decisions with financial success using deep customer insights, identifying market opportunities, representing the Growth Region. The role leads strategic development, focusing on market opportunities and initiatives. The role guides marketing & e-commerce strategy, overseeing digital roadmaps and customer/consumer experience. The role delivers annual marketing plans for key segments, setting clear objectives and overseeing Growth Region wide marketing programs. The role cultivates engagement through digital channels, optimizes demand generation campaigns, and manages partnerships with the Consumer Direct Marketing Leaders in respective Zones and Zone Leaders while compliance with consumer care standards.

Your Role
As Business Head

• Responsible for complete P&L - Revenues and Profitability of the Business
• Developing and Driving Business Strategy & Roadmap
• Product Development, Pricing & Strategy
• Developing and Driving Channel Strategy (across TT, MT, E-com, other Emerging channels)
• P&L, Cost Management and Financial Operations
  
  

As Marketing Head

• Marketing strategy and planning
• Brand Management: Positioning, communication etc.
• ATL/BTL
• Expert on insights/value propositions/ Digital
• Product Portfolio Management
• Driving Business (P&L) & Local for Local
  
  

You're likely the right fit for the role if you possess

• 12+ years of overall work experience out of which 2-4 years in a leadership role is a must
• M.B.A. from a premier B-School
• Strong marketing exposure with large Consumer Durable/FMCG organizations (exposure to both ATL & BTL and DIGITAL is preferable)
• Prior P&L responsibility for a business is a must
• Experience in Brand/Portfolio development & activation (upstream & downstream marketing)
• Expertise in Marketing across diverse channels (Including Digital)
• Experience / Worked in Matrix reporting set up
• Working with diverse/multiple category teams across geographies
• Excellent people, interpersonal & influencing skill
  
  

How We Work Together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.

• Learn more about our business here.
• Discover our rich and exciting history here.
• Learn more about our purpose here.
  
  

If you're interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.

By submitting your resume and related information in the manner set out in this job post, you consent for Philips and Philips’ authorized nominee to collect, process, transfer and store your personal data for purpose of the application for the above-mentioned job opportunity. Further, in the event you provide any personal information of another data subject as referee, you confirm that the relevant data subject consented to the disclosure of such personal data to Philips and Philips’ authorized nominee. For more information and details on our Privacy Policy, please visit this link .

Seniority level

• Seniority level Not Applicable

Employment type

• Employment type Full-time

Job function

• Job function Marketing and Sales
• Industries Computers and Electronics Manufacturing and Manufacturing

Referrals increase your chances of interviewing at Philips by 2x

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We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

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Job TitleConsumer Marketing Leader, Personal Health Growth Region Job Description

Consumer Marketing Leader, Personal Health Growth Region The Consumer Marketing Leader, Personal Health Growth Region is responsible for integrating strategic decisions with financial success using deep customer insights, identifying market opportunities, representing the Growth Region. The role leads strategic development, focusing on market opportunities and initiatives. The role guides marketing & e-commerce strategy, overseeing digital roadmaps and customer/consumer experience. The role delivers annual marketing plans for key segments, setting clear objectives and overseeing Growth Region wide marketing programs. The role cultivates engagement through digital channels, optimizes demand generation campaigns, and manages partnerships with the Consumer Direct Marketing Leaders in respective Zones and Zone Leaders while compliance with consumer care standards. Your Role As Business Head Responsible for complete P&L - Revenues and Profitability of the Business Developing and Driving Business Strategy & Roadmap Product Development, Pricing & Strategy Developing and Driving Channel Strategy (across TT, MT, E-com, other Emerging channels) P&L, Cost Management and Financial Operations As Marketing Head Marketing strategy and planning Brand Management: Positioning, communication etc. ATL/BTL Expert on insights/value propositions/ Digital Product Portfolio Management Driving Business (P&L) & Local for Local You're likely the right fit for the role if you possess 12+ years of overall work experience out of which 2-4 years in a leadership role is a must M.B.A. from a premier B-School Strong marketing exposure with large Consumer Durable/FMCG organizations (exposure to both ATL & BTL and DIGITAL is preferable) Prior P&L responsibility for a business is a must Experience in Brand/Portfolio development & activation (upstream & downstream marketing) Expertise in Marketing across diverse channels (Including Digital) Experience / Worked in Matrix reporting set up Working with diverse/multiple category teams across geographies Excellent people, interpersonal & influencing skill How we work together We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations. About Philips We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others. Learn more about our business

here . Discover our rich and exciting history

here . Learn more about our purpose

here . If you're interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion

here . By submitting your resume and related information in the manner set out in this job post, you consent for Philips and Philips’ authorized nominee to collect, process, transfer and store your personal data for purpose of the application for the above-mentioned job opportunity. Further, in the event you provide any personal information of another data subject as referee, you confirm that the relevant data subject consented to the disclosure of such personal data to Philips and Philips’ authorized nominee. For more information and details on our Privacy Policy, please visit

this link

.

#J-18808-Ljbffr

Consumer Marketing Leader, Personal Health Growth Region

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Consumer Marketing Leader, Personal Health Growth Region

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Philips Consumer Marketing Leader, Personal Health Growth Region

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Consumer Marketing Leader, Personal Health Growth Region

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Philips Get AI-powered advice on this job and more exclusive features. Job Title Consumer Marketing Leader, Personal Health Growth Region

Job Description

Consumer Marketing Leader, Personal Health Growth Region The Consumer Marketing Leader, Personal Health Growth Region is responsible for integrating strategic decisions with financial success using deep customer insights, identifying market opportunities, representing the Growth Region. The role leads strategic development, focusing on market opportunities and initiatives. The role guides marketing & e-commerce strategy, overseeing digital roadmaps and customer/consumer experience. The role delivers annual marketing plans for key segments, setting clear objectives and overseeing Growth Region wide marketing programs. The role cultivates engagement through digital channels, optimizes demand generation campaigns, and manages partnerships with the Consumer Direct Marketing Leaders in respective Zones and Zone Leaders while compliance with consumer care standards.

Your Role As Business Head

Responsible for complete P&L - Revenues and Profitability of the Business Developing and Driving Business Strategy & Roadmap Product Development, Pricing & Strategy Developing and Driving Channel Strategy (across TT, MT, E-com, other Emerging channels) P&L, Cost Management and Financial Operations

As Marketing Head

Marketing strategy and planning Brand Management: Positioning, communication etc. ATL/BTL Expert on insights/value propositions/ Digital Product Portfolio Management Driving Business (P&L) & Local for Local

You're likely the right fit for the role if you possess 12+ years of overall work experience out of which 2-4 years in a leadership role is a must M.B.A. from a premier B-School Strong marketing exposure with large Consumer Durable/FMCG organizations (exposure to both ATL & BTL and DIGITAL is preferable) Prior P&L responsibility for a business is a must Experience in Brand/Portfolio development & activation (upstream & downstream marketing) Expertise in Marketing across diverse channels (Including Digital) Experience / Worked in Matrix reporting set up Working with diverse/multiple category teams across geographies Excellent people, interpersonal & influencing skill

How We Work Together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.

Learn more about our business here. Discover our rich and exciting history here. Learn more about our purpose here.

If you're interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.

By submitting your resume and related information in the manner set out in this job post, you consent for Philips and Philips’ authorized nominee to collect, process, transfer and store your personal data for purpose of the application for the above-mentioned job opportunity. Further, in the event you provide any personal information of another data subject as referee, you confirm that the relevant data subject consented to the disclosure of such personal data to Philips and Philips’ authorized nominee. For more information and details on our Privacy Policy, please visit

this link

. Seniority level

Seniority level Not Applicable Employment type

Employment type Full-time Job function

Job function Marketing and Sales Industries Computers and Electronics Manufacturing and Manufacturing Referrals increase your chances of interviewing at Philips by 2x Sign in to set job alerts for “Consumer Marketing Specialist” roles.

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Direct message the job poster from Vinda SEA

Regional Talent Acquisition Manager @ Vinda SEA | MHRD | Recruitment | Manufacturing | FMCG

Position Summary

The Marketing Manager (Consumer Tissues) is responsible for leading and driving category growth to support the company’s business and brand objectives. This role oversees Brand Marketing to develop and implement marketing and brand strategies for the assigned category in Malaysia. The manager will work closely with the Marketing Innovation Team to ensure strategic and timely input into overall brand strategies for Annual Views and ongoing innovation projects. Collaboration with the Trade Marketing team is also essential to ensure effective translation of brand strategies into trade marketing activities across relevant channels.

Work Location : Bandar Bukit Raja, Klang (next to Setia Alam)

You will play an essential role to:

Manage and ensure a smooth running of the Brand Marketing operations within the assigned category.

1) Brand Management

• Lead in brand strategy development in support of company’s business and overall brand objectives.
• Brand Marketing: To establish marketing and brand strategies.
• Trade Marketing: Work collaboratively with the Trade Marketing Manager to develop channel strategies and promotion strategies in line with brand strategies.
• Support the development of marketing and promotions business plans, briefs, and budgets with respective direct reports in support of total company objectives.
• Drive all integrated category plans within department functions.
• Collaborate and align with Trade Marketing to provide regular Channel insights, Shoppers Trend, Promo Effectiveness, Kantar Deepdive to support Brand and Sales teams to drive better tactic execution across all channels and using the right insight to guide refinement of Brand Strategies.
• Ensure team’s adherence to the brand’s platform and expression guidelines as well as work with stakeholders to drive revision of brand platform whenever needed.
• Responsible for giving an overview of category and business performance during Monthly Commercial Meeting, Quarterly Business Reviews and Annual Business Planning.
• Provide a conclusion of findings and course of action during the quarterly Brand Health and Consumer Panels reviews.
• On a monthly report of Brand Health and Consumer Panel, to drive and follow up with the team on any further action.

2) Consumer, Competitor and Market Analysis

• Lead in analyzing category trends, encompassing market, consumer, product and competitors and recommend changes to marketing strategies based on analysis and feedback.
• Drive profound consumer understanding to develop concepts that can better address consumers’ needs and attitudes in our products, services or communications.
• Guide and add value to the team in analyzing and drawing insights from all available data and how it impacts the business moving forward.
• Drive competitors’ analysis with the team on a quarterly basis or on a need basis for any change in plans or pre-emptive actions.

3) Partnership with Agencies

• Responsible for efficient relationship with all agencies’ partners i.e. creative, media, promotion, PR, event agencies through CAPE (where relevant), agencies' contracts, agencies' remuneration package and KPIs
• Support and manage agency pitch process with appointed agency (where relevant) and key stakeholders.
• Conducts bi-annual ACE evaluation with Agencies to fine-tune the relationship and achievement of key targets / KPIs.
• Lead PCE Analysis and ensure the right stakeholders are up to date with the analysis and able to use the analysis to fine-tune future communication plans.

4) Budget

• Manage and maximize total category budgets, inclusive of Trade Marketing, continuously aiming for improved efficiencies and cost savings while maintaining budget effectiveness to achieve objectives and plan.

5) Management and Leadership

• Build and maintain a high performance and creative culture through effective performance management, communication and coaching of staff and across all stakeholders.
• Manage assigned projects, prioritizes work and balance strategic and tactical issues.
• Provide clear leadership that establishes high personal ethics, walk in line of one and demonstrate leadership values consistent with Vinda Values, establish high credibility with key stakeholders and promote and foster a team’s culture consistent with company’s values.
• Drive collaboration of team with all other cross functional departments which have an impact to the marketing strategies or execution of plans.
• Ensure development of existing marketing team and oversee recruitment of appropriate skilled staff for new positions as and when required.
• Establish appropriate KPIs for marketing team in line with company’s business and brand objectives.
• Develop and manage improvement initiatives including way of working / processes within category.
• Support and drive any cross categories continuous improvement key initiatives assigned by line manager.

To be successful in this role, you will need to have:

• Degree in Business, Marketing, or relevant discipline from a notable university.
• At least 10 years working experience with a multi-national company within FMCG industry with strong marketing background.
• At least 5 years in a leadership / middle management position.

Seniority level

• Seniority level Mid-Senior level

Employment type

• Employment type Full-time

Job function

• Job function Marketing
• Industries Manufacturing

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We embrace People First, by nurturing and empowering our talents on their growth journey with us. We simultaneously reward and allow our people to make a difference to their work and development.

The role requires you to:

Client Management

• Foster effective working relationships with clients to achieve business outcomes
• Be professional and responsive in all dealings with clients
• Establish effective communication and build rapport with day-to-day clients
• Be proactive and engaged with the clients' business and category seeking to understand and empathise with the challenges and opportunities they face
• Be responsive to clients' requests in an accurate/professional manner

Personal Effectiveness

• Effectively manage self to deliver results and create impact
• Effectively prioritize personal tasks and deliver quality work
• Consistently produce high-quality work, taking ownership and accountability for results
• Actively seek feedback and support for outputs and deliverables
• Able to deliver quickly and efficiently (meet or beat deadlines)
• Display a conscientious commitment to get the job done

People & Communication Skills

• Communicate openly and effectively to influence, build credibility, encourage collaboration, and drive outcomes
• Communicate and interact effectively with others and present clear, logical proposals
• Able to assist others in the creation of persuasive content and arguments
• Able to collaborate with people of different styles and personalities
• Can be flexible and open to working with different teams across the agency
• Exhibit diplomacy and respect in dealing with other team members
• Actively contribute in meetings by sharing ideas, asking questions, and listening attentively
• Present ideas and information in an accurate, logical and eloquent manner in written/verbal communication
• Seek to understand before responding (e.g. actively listen and ask clarifying questions).
• Demonstrate clarity of thought and language in presenting arguments and presentations
• Can effectively utilize multiple mediums (email, presentations, documents etc.) to present and communicate information and arguments
• Can offer value and work with diverse project teams both internal and external

Creativity & Innovation

• Create a better way to drive innovation in our work and our business
• Participate in creatively contributing to the organization
• Approach new and different ideas with curiosity and openness
• Express enthusiasm and passion for ideas in a helpful and valuable way
• Make valuable contributions to brainstorms and ideation workshops
• Documents and shares great work and solutions from the business and across the industry
• Read & use data creatively to build the narrative

Strategic Thinking

• Generate and utilise data and insights across traditional and emerging environments to identify opportunities and achieve business outcomes
• Demonstrate core understanding of strategic principles and curiosity to learn more
• Can understand the client's business objectives and chosen strategies
• Understand sales & revenue dynamics of a client (volume & value share, pricing, distribution)
• Understand the role media plays in delivering to client strategy and unlock future potential
• Can receive and interrogate client briefs to ensure individual and agency understanding
• Comfortable with audience and data insights and can support the business in their development
• Demonstrate core understanding of media, brand and marketing strategies
• Demonstrates curiosity and familiarity with strategic frameworks

Leadership

• Effectively lead and inspire others
• Maintain high level of self-awareness
• Motivate self and develop personal influence with your enthusiasm and energy.
• Open to constructive feedback, training, and coaching
• Demonstrate appropriate behaviors and OMD values to uphold the company's integrity, reputation, and credentials
• Able to form and drive personal development plan using competency framework

Required Skills or Attributes:

• 5 to 6 years of working in the strategy team

Seniority level

• Seniority level Mid-Senior level

Employment type

• Employment type Full-time

Job function

• Job function Advertising, Marketing, and Strategy/Planning
• Industries Advertising Services

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