What Jobs are available for Brand Promotion in Malaysia?

**The Opportunity**
This position reports to the Head, Partner Development. The role is responsible for driving product marketing initiatives and overseeing financial reporting for the business, ensuring alignment with overall Partnership Distribution strategic goals. The role execute key activities within the unit , managing product campaigns, performance reporting, expense management and insights to support decision-making.
**Position Responsibilities:**
+ Lead the development and execution of product marketing strategies across distribution channels to achieve the sales and growth objectives
+ Partner with bank stakeholders to design and roll out product campaigns, promotions and tactical incentives
+ Drive marketing communication including campaign collaterals, sales kits and training contents, ensuring alignment with product positioning
+ In collaboration with Product team, conduct competitor benchmarking and market analysis to remain market relevant
+ Preparation of financial and sales performance reports to senior management and partners
+ Track business KPI such as APE, persistency, product mix, campaign ROI and attachment rates
+ Provide insights and commentary on trends, risks and opportunities to support business decision-making
+ Ensure accuracy, timeliness and compliance of all financial reports with internal policies and regulatory standards (BSC, SIP etc)
+ Support annual budgeting, monthly and quarterly forecasts and performance reviews
+ Foster a collaborative culture, ensuring effective cross-functional alignment with distribution, product, actuarial and finance teams
+ Represent the unit in management discussions, steering committees, and partner engagements
+ Oversee preparation of daily financial and sales performance reports to management and partners
+ Manage workload prioritization, ensuring balance between marketing deliverables and financial reporting deadlines
**Required Qualifications:**
+ 10 years of relevant experience in product marketing, financial reporting or business performance management within insurance, banking or financial services
+ Proven track record of leading marketing campaigns and managing financial/management reporting
+ Analytical mindset with proficiency in Excel/Power BI or other data visualization tools
+ Excellent communication and presentation skills with ability to influence stakeholders
+ Knowledge of insurance products, bancassurance distribution or financial services is preferred
**_When you join our team:_**
+ We'll empower you to learn and grow the career you want.
+ We'll recognize and support you in a flexible environment where well-being and inclusion are more than just words.
+ As part of our global team, we'll support you in shaping the future you want to see.
**Acerca de Manulife y John Hancock**
Manulife Financial Corporation es un importante proveedor internacional de servicios financieros que ayuda a las personas a tomar decisiones de una manera más fácil y a vivir mejor. Para obtener más información acerca de nosotros, visite .
**Manulife es un empleador que ofrece igualdad de oportunidades**
En Manulife/John Hancock, valoramos nuestra diversidad. Nos esforzamos por atraer, formar y retener una fuerza laboral tan diversa como los clientes a los que prestamos servicios, y para fomentar un entorno laboral inclusivo en el que se aprovechen las fortalezas de las culturas y las personas. Estamos comprometidos con la equidad en las contrataciones, la retención de talento, el ascenso y la remuneración, y administramos todas nuestras prácticas y programas sin discriminación por motivos de raza, ascendencia, lugar de origen, color, origen étnico, ciudadanía, religión o creencias religiosas, credo, sexo (incluyendo el embarazo y las afecciones relacionadas con este), orientación sexual, características genéticas, condición de veterano, identidad de género, expresión de género, edad, estado civil, estatus familiar, discapacidad, o cualquier otro aspecto protegido por la ley vigente.
Nuestra prioridad es eliminar las barreras para garantizar la igualdad de acceso al empleo. Un representante de Recursos Humanos trabajará con los solicitantes que requieran una adaptación razonable durante el proceso de solicitud. Toda la información que se haya compartido durante el proceso de solicitud de adaptación se almacenará y utilizará de manera congruente con las leyes y las políticas de Manulife/John Hancock correspondientes. Para solicitar una adaptación razonable en el proceso de solicitud, envíenos un mensaje a .
**Modalidades de Trabajo**
Híbrido

Job Overview:

This role requires a strong background in marketing campaign management, analytics, and cross-functional collaboration. You will be responsible for creating impactful marketing materials, managing omnichannel campaigns, and working closely with internal teams and external partners to ensure seamless execution of initiatives. The ideal candidate is data-driven, detail-oriented, and thrives in a fast-paced, international environment.

What will you do:

• Develop comprehensive market product and marketing plans.

• Act as the primary point of contact for all marketing-related matters and issue resolution.

• Coordinate the development and review of marketing and communication materials with internal and external stakeholders.

• Lead the creation of marketing collateral to support various campaigns and strategic plans.

• Collaborate with public relations teams to align messaging and enhance brand visibility.

• Design and manage automated, journey-based omnichannel campaigns to nurture leads and retain clients.

• Apply data and analytics to derive insights, track performance, and refine marketing strategies.

• Work with regional and global marketing teams to conceptualize, execute, and evaluate multi-channel marketing campaigns.

• Manage collaboration with external vendors, agencies, and internal departments to ensure smooth and timely execution of marketing initiatives and events.

• Oversee the creation and maintenance of marketing materials and brand assets, ensuring all content is accurate and up to date.

• Perform quality assurance checks on all marketing materials to ensure high standards and brand consistency.

• Partner with the marketing technology team to monitor and report on key performance indicators (KPIs).

• Liaise with the Design team to support the visual execution of marketing campaigns and content.

• Work closely with web developers to ensure all websites are regularly updated with approved and accurate content.

What makes you a great fit:

• Bachelors degree in Marketing, Communications, or a related field.

• Minimum of 6 years experience in a marketing role, preferably within the financial services industry.

• Proven track record in leading advertising and integrated marketing campaigns.

• Strong analytical and problem-solving skills; ability to interpret marketing data and performance metrics.

• Proficiency in Microsoft Office Suite. Experience with marketing automation platforms, Google Analytics, and Power BI is preferred.

• Demonstrated experience in managing marketing materials from ideation through to execution.

• Exceptional organizational, time management, and interpersonal skills.

• Excellent listening, verbal, and written communication skills.

• A self-motivated, driven professional who thrives both independently and as part of a collaborative team.

• Strong command of the English language (written and spoken) is essential.

• Ability to converse in Chinese is an added advantage.

**Our Purpose**
_Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._
**Title and Summary**
Senior Specialist, Product Management (Marketing Services)
Overview
Mastercard's Services organization is a key growth engine, delivering innovative solutions that help our customers thrive. By integrating proprietary data, cutting-edge technology, expert insights, and strategic expertise, Services plays a critical role in driving Mastercard's differentiation and business growth.
The Consumer Acquisition & Engagement (CA&E) team focuses on products and solutions that address dynamic market needs. We are seeking a Regional Senior Analyst to support the commercialization and delivery of key CA&E services and platforms-including Marketing Services, Rewards, Offers, and Personalization-across Asia Pacific.
This role will work closely with Product and Services Business Leads, Account Managers, and cross-functional teams to support sales enablement, go-to-market planning, and delivery excellence. The ideal candidate will be detail-oriented, collaborative, and passionate about driving customer value through scalable solutions.
Role
Sales Strategy Support
- Assist in aligning sales strategies with customer and market needs across Asia Pacific.
- Support the development of tailored product messaging for different customer segments.
Presentation & Communication
- Design visually compelling presentations and sales tools that clearly communicate product value.
- Help craft and deliver engaging narratives for internal and external audiences.
- Support client meetings and internal briefings with clear, confident speaking and storytelling.
Sales Enablement
- Contribute to the preparation of materials for client engagements, including pitches, joint value initiatives (JVIs) and RFP responses.
- Help build scalable go-to-market (GTM) strategies to broaden product reach and relevance.
Cross-Functional Collaboration
- Partner with Product Management and Sales teams to support the execution of sales plays and enablement activities.
- Collaborate with Marketing to produce compelling sales tools and resources.
Customer Engagement
- Work with Sales to understand customer needs and help embed them into product solutions.
- Participate in client meetings as needed to support product discussions and feedback gathering.
Market Intelligence
- Conduct research on competing solutions and market trends to inform positioning and strategy.
All About You
You are a passionate and driven early-career professional with a strong appreciation for aesthetics and a relentless focus on quality. You bring tenacity, creativity, and a growth mindset to everything you do, and you're excited to contribute to impactful marketing and client engagement initiatives.
- You have exceptional narrative building skills, with the ability to craft clear, compelling messages tailored to different audiences.
- Your design sensibility shines through in the presentations and tools you create, and you're confident speaking in front of teams and clients.
- You have experience in marketing-related fields, with exposure to campaign planning, customer engagement, or product positioning.
- You demonstrate strong business acumen, understanding how to connect customer needs with strategic goals and commercial outcomes.
- You're a collaborative team player who thrives in cross-functional environments and enjoys supporting sales and product teams.
- You're a creative problem solver who thinks outside the box and contributes to innovative go-to-market strategies.
- You're adaptable and eager to learn, with a strong sense of urgency and a focus on delivering results.
**Corporate Security Responsibility**
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
+ Abide by Mastercard's security policies and practices;
+ Ensure the confidentiality and integrity of the information being accessed;
+ Report any suspected information security violation or breach, and
+ Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

**Position Snapshot**
Location: Kuala Lumpur
Company: Nestlé Product Sdn. Bhd, Nespresso MY
Contract - Full Time
**Position Summary**
Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment - passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestle career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestle, you are enabled and encouraged to grow not only as professionals, but also as people.
We are looking for a Marketing Campaign Senior Executive with B2B and B2C experience to effectively develop, execute, and monitor strategic marketing campaigns to achieve successful business goals and objectives.
**A day in the life of.**
+ Stakeholder management for all campaign related execution, focusing on B2B and B2C campaigns.
+ Work closely with different teams to ensure successful execution of product launching for campaigns
+ Manage product marketing for new product launch by knowing the product details and specifications for successful execution
+ Work closely with retail and trade marketing by managing visual merchandising, POSM, and knowledge on current consumer market trends
+ Experienced in event management and ground activation
+ Work closely with HORECA channels, various offices, and provide activation and commercial support.
+ Manage the product portfolio.
**What Will Make You Successful,**
+ Degree in Marketing/Business-related fields
+ 2 to 3 years of experience in Marketing field
We are Nestlé, the largest food and beverage company. We are 308,000 employees strong driven by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for our future. With more than CHF 91.4 billion sales in 2018, we have an expansive presence with 413 factories in more than 85 countries. We believe our people are our most important asset, so we'll offer you a dynamic inclusive international working environment with many opportunities across different businesses, functions and geographies, working with diverse teams and cultures. Want to learn more? Visit us at

Company Background

We are representing our client a well established humanitarian organization that provides humanitarian and developmental aid worldwide.

Attractive Remenuration & Benefits Provided:

• Flexi working hours/WFH arrangement
• Medical and hospitalisation insurance (Employee & Dependent)
• Optical and dental (Employee & Dependent)
• Parental Leaves
• Dependency Allowance
• International Assigments Opportunities

Requirements

Contracts and Vendors Management

• Work with Pledge Retention Officer to plan annual Direct Mail (DM) mailing campaign, budget and vendor contracts required to support cash appeal mailing and donor communication plan.
• Support the procurement process by inputting into preparation of draft Terms of Reference (TOR), technical evaluation matrix, proposal template, assist tender bidding process as required with the support from the supervisor and the Supply and Procurement unit and Fundraising Assistant.
• Monitor contracts budget, expenditure and contract deliverables.

Campaign Management

• Work closely with Marketing Services Officer and Pledge Retention Officer for Direct Mail and eDM annual content plan.
• Work with Pledge Retention Officer to review and update Marketing Communication Calendar for campaign deadlines and content delivery.
• Support the Pledge Retention Officer with:
  • Developing campaign briefs for Marketing Services Officer and brief agency on creative direction.
  • Designing Campaign Donor Journeys: Structure, Sequence, and Activation.
  • Briefing and monitoring production vendors on working timeline and ensuring mailing deadlines are met.
  • Developing mailing test to increase campaign response rate, increase average cash gift and frequency of donation.
  • Managing costing and ensuring cost effective production of donor communication materials.
  • Providing in-depth analysis of campaign tests and strive to optimize ROI

Mid-Level Donors Cultivation Programme and Support Donor retention programme

• Work closely with Pledge Retention Officer and Marketing Services Officer to develop mid-level donors cultivation programme
• Support activities and events to build donor engagement
• Execute retention test and monitor progress
• Support retention/fulfillment agency to monitor retention mailing and stock level
• Review retention materials on a periodic basis and refresh/update content when necessary

Database marketing

• Effective use and monitoring of donor database to allow profitable selection, data filters and donor segmentation.
• Support in Developing the annual plan for segmentation test to increase donor lifetime value

Reporting

• Prepare and submit campaign budget/forecast, trend analysis and periodic reports for all DM & eDM campaigns for review
• Generate monthly reports and analysis of campaign results
• Perform other reasonable related duties as assigned by the Pledge Retention Officer such as emergency fundraising.

Requirements:

Education:

• Minimum a University Degree in the following areas: Marketing, Communications, Journalism.

Work Experience:

• 2-3 years of professional working experience in Campaign Marketing/Customer Loyalty & Retention
• Experience in Campaign Marketing, Cultivation Program, CRM OR Retention and Loyalty Programmes.
• Good analytical skills: Ability to prepare reporting such as ROI analysis, marketing campaign performance, trend analysis etc.

Consultant In-Charged:

Adelene | adelene@ talentrecruit.com.my | (WhatsApp)

Only shortlisted candidates will be notified.