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Join to apply for the Digital Content & SEO Specialist (Lead) role at Accenture Southeast Asia .

Role summary

Assume a pivotal position within the Digital Marketing team. The responsibilities will encompass formulating and executing SEO strategies and on-site content promotion tactics. Need to stay on top of the dynamic landscape of search engine trends, consistently fine-tune and adapt strategic keywords, and orchestrate methodologies across marketing and content stakeholders to enhance the visibility of content.

Responsibilities:

1. Keyword Research: Conducting keyword research to identify relevant and high-traffic search terms that users might use to find products, services, or information related to the website's content.
2. On-Page Optimization: Optimizing individual web pages by adjusting meta tags, headings, content, and internal linking to align with targeted keywords and improve their relevancy to search engines.
3. Technical SEO: Ensuring that the website is search engine-friendly by identifying and resolving technical issues that may affect its crawling and indexing. This includes aspects like site speed, mobile-friendliness, and XML sitemaps.
4. Competitor Analysis: Analyzing competitor websites to understand their strengths and weaknesses, identify potential opportunities, and stay ahead of industry trends.
5. Keeping Up with SEO Trends: Staying up-to-date with search engine algorithm changes, industry trends, and best practices in SEO to adapt strategies accordingly.
6. Coordinate with Content and Social Teams: Collaborate with content owners, social teams, and other resources to ensure SEO reviews and cross-site promotions are considered before content creation and on-site deployment.
7. Keyword Testing and Selection: Conduct selection and testing of intent as well as SEO keywords in line with business requirements and emerging trends.
8. Content Organization: Organize website content into relevant categories to facilitate client journey mapping.
9. Leverage AI Tools: Use generative AI tools to automate and streamline lead-to-keyword selection for SEO and intent keywords.
10. Data Analysis and Reporting: Use tools like Adobe Analytics and Google Search Console to track performance metrics and generate regular reports.
11. Social Media Integration: Integrate SEO efforts with social media marketing to amplify reach and engagement.
12. Long-Tail Keywords & Voice Search: Target long-tail keywords and optimize content for voice search (not immediate requirement).

Requirements:

• Strong SEO and digital content marketing experience.
• Intermediate knowledge of search engines and ranking factors.
• Familiarity with enterprise SEO across multiple languages.
• Proficiency with SEO tools such as Semrush, Moz, Screaming Frog, Google Search Console, and Adobe Analytics.
• Experience with web content management and basic copywriting skills.
• Excellent communication skills and ability to collaborate across time zones.
• Ability to manage multiple tasks in a fast-paced environment.
• Self-motivated with a results-driven approach.

• Mid-Senior level

• Full-time

• Design, Art/Creative, and Information Technology

• Business Consulting and Services

We are hiring SEO Content Specialists and SEO Writers to join a fast-growing SEO Agency at Q Sentral. If you are passionate about content creation, SEO, and digital marketing, this is a great opportunity to grow your career with a dynamic team.

Both roles are focused on creating high-quality content and ensuring it performs well on search engines. The SEO Writer role is more content-focused, while the SEO Content Specialist role covers a broader scope, including SEO strategy, digital PR, and analytics.

SEO Writer (Content-Focused)

• Research, write, and edit articles, blog posts, landing pages, and web content across various industries.
• Optimize content with on-page SEO best practices (keywords, headings, meta tags, internal/external links, image alt text).
• Revise and update existing content to improve performance and rankings.
• Write for both human readers and AI algorithms, applying NLP and schema where needed.
• Collaborate with the SEO team to align content with overall SEO goals.

SEO Content Specialist (Broader Scope)

• Develop and execute content strategies for clients across multiple industries.
• Create high-quality content (articles, press releases, blogs) that builds topical authority and brand reputation.
• Conduct keyword research and apply technical SEO best practices (site speed, mobile optimization, metadata).
• Support digital PR campaigns, including media outreach and link building.
• Monitor and analyze content performance using tools such as Google Analytics, Ahrefs, and SEMrush.
• Prepare client reports with insights and recommendations.

• 1–3 years of relevant experience in content writing, SEO, or digital marketing.
• Excellent writing, editing, and communication skills in English.
• Strong understanding of SEO fundamentals (on-page, off-page, and content optimization).
• Ability to work independently and meet deadlines in a fast-paced environment.
• Must provide a portfolio of past work or writing samples.
• Familiarity with SEO tools (Ahrefs, SEMrush, Google Search Console) is an advantage.

• Workplace: Fully onsite, Q Sentral, Kuala Lumpur

• Work Hours: Flexible between 8:00am – 10:00pm (8 hours/day)

• Example: 10:00am – 7:00pm or other schedules within the range

• Interview Process: 1 round (online)

Interested applicants, kindly send your resume in MS WORD format to or please click on "Apply Now" and provide the below details in your resume.

We regret only shortlisted candidates will be notified.

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Agensi Pekerjaan Trust Recruit Sdn Bhd

EA Personnel: AJ

License No. JTKSM 1580

We’re searching for a talented SEO Content Coordinator to drive impactful, optimized content that creates opportunities for our company. In this role, you’ll craft well-researched SEO-friendly content and oversee its publication across various media platforms. If you have a flair for writing, a passion for staying on top of industry trends, and a commitment to delivering high-quality work, this role is perfect for you!

• Create engaging marketing copy for website content, guides, blog posts, and more.
• Collaborate with Specialists and Copywriters to ensure seamless content deployment.
• Conduct keyword and topic research to produce high-quality SEO-optimized content.
• Develop article concepts aligned with industry trends.
• Proofread and edit content provided by copywriters to meet quality standards.
• Regularly propose innovative SEO content ideas and strategies.
• Contribute to content strategy development and provide directional input.
• Stay informed on emerging trends and master new topics quickly for assigned clients.
• Ensure appropriate use of keywords and hyperlinks within content.
• Uphold content standards and guidelines consistently.
• Support efforts to grow the company’s customer base and expand into new regions.

• Strong verbal and written command of the English language.
• A Degree or Diploma in Marketing, Advertising, Communications, Journalism, Public Relations, or a related field.
• 1–2 years of experience in SEO content creation (fresh graduates are welcome to apply).
• The ability to work independently with minimal supervision.
• Capability to perform well under pressure.

• Experience using WordPress CMS and HTML.
• A proactive attitude toward generating and implementing creative content ideas.

Company Overview

We are partnering with pioneers in the gaming industry, specializing in game development, game publishing, and gaming-related marketing.

Job Description:

• Support the creation and implementation of marketing campaigns for our gaming titles, focusing on increasing community engagement and raising brand awareness.
• Coordinate campaign logistics, ensuring timely execution and alignment with marketing objectives.
• Play a crucial role in managing our online communities, especially on platforms like Facebook, Twitter, and Discord.
• Engage with the community by responding to comments, organizing events, and fostering a positive environment for gamers.
• Assist in producing compelling marketing materials and content, specifically designed for our target gaming audience.
• Develop a range of content, including social media posts, blog articles, and promotional videos, to captivate and grow our audience.
• Contribute to the swift development and deployment of marketing strategies, adapting to the fast-paced and evolving startup culture.
• Participate in brainstorming sessions and propose innovative marketing solutions.

Requirements to Succeed:

• Degree in a related field is preferred but not mandatory.
• Experience with Google Ads is a plus.
• Knowledge about web3 or the gaming industry is helpful.
• Excellent command of English and Mandarin.
• Skills in design software like Canva, Photoshop, and Illustrator.

To Apply:

If you are interested in this role, click ‘apply now’ to submit your resume to Due to overwhelming responses, we will only be able to contact shortlisted candidates.

Job Ref: /184

Assist in the creation and execution of digital marketing strategies across multiple channels (social media, email, SEO, PPC, content marketing, etc.).

Manage end-to-end digital marketing campaigns from planning and development to execution and reporting.

Optimize marketing campaigns to achieve business objectives, such as increasing website traffic, improving lead generation, and enhancing brand visibility.

Social Media Marketing:

Develop and implement social media strategies to increase brand awareness and engagement across platforms such as Facebook, Instagram, LinkedIn, and Twitter.

Create engaging content (posts, videos, infographics, etc.) tailored to the company’s audience and marketing goals.

Monitor social media trends and competitor activity to ensure the brand remains relevant and competitive.

Analyze social media performance metrics and optimize content to improve engagement and conversions.

Search Engine Optimization (SEO) & Content Marketing:

Implement on-page and off-page SEO strategies to improve organic search rankings and drive traffic to the company’s website.

Conduct keyword research and develop optimized content (blogs, landing pages, product descriptions) to align with SEO best practices.

Collaborate with content creators to produce high-quality, relevant content that resonates with the target audience and supports SEO objectives.

Pay-Per-Click (PPC) Advertising:

Assist in the management of PPC campaigns, including Google Ads and Bing Ads, to drive targeted traffic and generate leads.

Monitor, analyze, and optimize PPC campaigns to improve click-through rates (CTR), conversion rates, and ROI.

Prepare and present regular reports on PPC performance, offering recommendations for improvements.

Email Marketing:

Develop and manage email marketing campaigns, including newsletters, promotional emails, and automated drip campaigns.

Segment email lists based on customer behavior and demographics to ensure targeted and personalized communication.

Track email campaign performance and optimize subject lines, copy, and design for higher open rates and click-through rates.

Analytics & Reporting:

Use digital marketing tools like Google Analytics, Google Ads, and social media analytics to track campaign performance and website traffic.

Analyze key metrics, including traffic, engagement, conversion rates, and ROI, to assess campaign effectiveness.

Provide actionable insights and recommendations to improve future digital marketing initiatives.

Collaborate with the creative, design, and content teams to produce visually compelling and effective marketing assets.

Work closely with the sales team to ensure marketing campaigns align with sales objectives and target audiences.

Stay up to date with the latest digital marketing trends, tools, and best practices to continually improve marketing strategies.

Assist in the creation and execution of digital marketing strategies across multiple channels (social media, email, SEO, PPC, content marketing, etc.).

Manage end-to-end digital marketing campaigns from planning and development to execution and reporting.

Optimize marketing campaigns to achieve business objectives, such as increasing website traffic, improving lead generation, and enhancing brand visibility.

Social Media Marketing:

Develop and implement social media strategies to increase brand awareness and engagement across platforms such as Facebook, Instagram, LinkedIn, and Twitter.

Create engaging content (posts, videos, infographics, etc.) tailored to the company’s audience and marketing goals.

Monitor social media trends and competitor activity to ensure the brand remains relevant and competitive.

Analyze social media performance metrics and optimize content to improve engagement and conversions.

Search Engine Optimization (SEO) & Content Marketing:

Implement on-page and off-page SEO strategies to improve organic search rankings and drive traffic to the company’s website.

Conduct keyword research and develop optimized content (blogs, landing pages, product descriptions) to align with SEO best practices.

Collaborate with content creators to produce high-quality, relevant content that resonates with the target audience and supports SEO objectives.

Pay-Per-Click (PPC) Advertising:

Assist in the management of PPC campaigns, including Google Ads and Bing Ads, to drive targeted traffic and generate leads.

Monitor, analyze, and optimize PPC campaigns to improve click-through rates (CTR), conversion rates, and ROI.

Prepare and present regular reports on PPC performance, offering recommendations for improvements.

Email Marketing:

Develop and manage email marketing campaigns, including newsletters, promotional emails, and automated drip campaigns.

Segment email lists based on customer behavior and demographics to ensure targeted and personalized communication.

Track email campaign performance and optimize subject lines, copy, and design for higher open rates and click-through rates.

Analytics & Reporting:

Use digital marketing tools like Google Analytics, Google Ads, and social media analytics to track campaign performance and website traffic.

Analyze key metrics, including traffic, engagement, conversion rates, and ROI, to assess campaign effectiveness.

Provide actionable insights and recommendations to improve future digital marketing initiatives.

Collaborate with the creative, design, and content teams to produce visually compelling and effective marketing assets.

Work closely with the sales team to ensure marketing campaigns align with sales objectives and target audiences.

Stay up to date with the latest digital marketing trends, tools, and best practices to continually improve marketing strategies.

Overview

Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

• Develop effective people connections and coordinate work with the internal teams, namely marketing campaign teams, Marketing Solutions, and Key Account Managers
• Use agile testing (A / B, multivariate) to step change toward improved results over time
• Ensure meaningful Performance Marketing insights and reporting
• Able to provide troubleshooting support for external parties for campaign optimization on Google and Facebook
• Managing and optimizing ads on Google and Facebook, while concurrently owning day-to-day optimization of campaigns
• Routinely analyze, review and report campaign performance
• Identify opportunity areas for growth and improvement
• Work closely with other digital marketing/campaigns members to ensure that media is aligned to business objectives

• Bachelor's degree is required
• 3 - 5 years experience managing online campaigns and performance marketing (shopping preferable)
• Experience with Facebook and Google ad buys and execution
• Expert fluency with customer acquisition methodologies including optimising cost per acquisition, retention and lifetime value metrics
• Analytical - high competency with Google analytics, Excel (and the rest of MS Office) and a good head for numbers and working with large data sets
• Self-starter who can hit the ground running and a passion for achieving great things
• Demonstrable interest in e-commerce marketing and the knowledge of other online marketing channels and their interactions with each other
• Understanding of commercial indicators, market conditions and competitors
• Ability to deliver work on time and thrive in a dynamic environment
• Hands-on approach with very strong attention to detail

• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Collaborates with agencies and other vendor partners.
• Evaluates emerging technologies.
• Provides thought leadership and perspective for adoption where appropriate.

As well as formal qualifications, a Digital Marketing job description should include the following qualities:

• An analytical mind
• An ability to learn new technologies quickly
• Good time management skills
• An ability to follow processes
• Strong documentation skills
• Good communication skills – both written and verbal
• Commercial and business awareness