Affiliate Marketing Executive

Job Details

permanent
Petaling Jaya, Selangor, Malaysia
Frasers Group
19.12.2023
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Full Job Description

Company Description

Sports Direct Malaysia is currently looking for a Affiliate Marketing Executive join the FEARLESS team.

Malaysia marks the first direct retail investment in Asia through a joint venture partnership with Malaysian owned MST Golf Group of companies, a well-established golf retailer and service provider in the region. Sports Direct Malaysia currently operates a total of 34 retail stores domestically and manages a proprietary SportsDirect.com e-commerce site for domestic and regional fulfillment. Sports Direct Malaysia offers over 70 of the leading authentic global sports brands, offering the widest variety of choice and value. The company employs 850 staff with a view to expanding rapidly across Asia in the coming years.

We have developed a new generation of stores as part of our multi channel elevation strategy, to enhance the customer experience at every step of the journey. Our focus is on presenting an unrivalled range of quality products at excellent value in a modern spacious environment. The stores are uniquely zoned by key sports categories which include; SD Football, SD Running, SD Training (fitness, cross training, gym equipment, weights, boxing, yoga), SD Rackets (badminton, tennis, squash), SD Swimming (pool, beach, water sports), SD Sports (basketball, rugby, extreme games, cycling, skates & indoor games), SD Lifestyle (Men, Women & Kids) & SD Outdoor (Hiking, trekking, camping & fishing).

Job Description

Job Summary:

The Affiliate Marketing Executive is responsible for supporting with the day to day management of affiliate programs, managing numerous publisher relationships, developing the channel and supporting the Digital Marketing Manager in related marketing activities and projects.

Responsibilities : 

Your responsibilities as the Affiliate Marketing Executive will include but not limited to:

  • Take the initiative in developing and executing outreach and partnership strategies.
  • Identify and build relationships with KOLs/influencers/communities, projects, and other potential partners across MY market to promote our brand visibility.
  • Manage influencers’ outcomes for all marketing campaigns and on all digital platforms Facebook, YouTube, Instagram, TikTok, etc. including coordinating with third parties and managing relationships between talents and the marketing team.
  • Develop and execute KOL marketing strategies to drive user growth and increased sales.
  • Track and analyse KOL performances and adjust optimise performance and ensure maximum ROI.
  • Oversee and manage the company's affiliate marketing program. This includes tasks such as recruiting new affiliates, nurturing relationships with existing affiliates, and ensuring adherence to program guidelines.
  • Cultivate and sustain robust partnerships with affiliate collaborators in MY, equipping them with essential tools, resources, and support to effectively promote the company's products and services.
  • Monitor market trends, competitor strategies, and industry developments to ensure our approaches remain at the forefront of innovation.
  • Report and provide data from analytics tools and channel insights

Qualifications

Requirement:

Candidate must have the following requirement:

  • Possess at least a bachelor’s degree in marketing or related fields.
  • Minimum 2 years’ experience working in KOL agency or managing mega, macro, micro and nano KOLs
  • Excellent interpersonal and communication skills
  • Experience in an Affiliate Marketing or similar position is a plus

Additional Information

What’s in it for you?

  • Career Development Opportunity
  • Learning & development
  • A relaxed dress policy.
  • Staff Purchase Discount of 20%
  • Medical Beneifts (outpatient & inpatient)

Working hours

  • 5 days work per week
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